Premier Protein Shakes Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Premier Protein Shakes sales on Amazon US totaled 979,000 units in July 2026 (▼ 21.4% vs. the prior month), generating an estimated $30,885,080 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.2% of unit volume and 63.6% of revenue, while a typical listing is priced at $28.91. The keyword itself pulled 25,386 Amazon queries over the same period (▼ 4.1% MoM).
Zooming out to the 12-month window ending July 2026, the premier protein shakes Top 50 moved 10,326,200 units and $330,232,872 in cumulative sales — an average of 860,517 units and $27,519,406 per month. Monthly throughput topped out at 1,245,300 units in June 2026 and dipped to 564,000 in May 2026, leaving the latest reading 17.4% higher than August 2025.
Premier Protein Shakes Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
979K
▼ 21.4% MoM
Monthly Revenue 2026/07
$30.9M
▼ 20.5% MoM
Top 10 Market Share 2026/07
58.2%
Premier Protein Shakes Market Share & Sales Concentration on Amazon US — July 2026
The most-sold premier protein shakes listing on Amazon US in July 2026 is ASIN B01DDIRDZA (Brand: Core Power), which sold 100,000 units at $47.98 apiece — equal to 10.2% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 570,000 units and $19,644,100 in July 2026 — 58.2% of unit volume and 63.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Premier Protein Shakes' on Amazon
July 2026
Is 58.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01DDIRDZA
Core Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
100K
▲ 0.0%vs. prior month
$5M
latest month
12-month trend
B00K6JUG4K
Vital Proteins Collagen Peptides Powder Advanced, Unflavored, 20oz | Hyaluronic Acid & Vitamin C, Supports Hair Skin & Nails, Collagen Peptides, 27 Servings
90K
▼ 10.0%vs. prior month
$3.9M
latest month
12-month trend
B07LD2NV9X
Core Power Protein Shake, Chocolate, 26g Bottle, 14oz, 12 Pack
70K
▼ 22.2%vs. prior month
$2.9M
latest month
12-month trend
B008JGIZGS
Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
60K
▼ 14.3%vs. prior month
$1.5M
latest month
12-month trend
B07MJL8NXR
Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11.5 oz
50K
▼ 50.0%vs. prior month
$1.5M
latest month
12-month trend
B0DFJP6LZF
Premier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
50K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Premier Protein Shakes Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Premier Protein is the best-performing premier protein shakes brand in July 2026, moving 230,000 units across 5 ASINs for 40.4% of Top 10 volume. Core Power follows with 170,000 units (29.8%), ahead of vital proteins on 90,000 units (15.8%).
With 5 brands splitting the Top 10 and 86.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $25.52 to $44.93, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Premier Protein
5 ASINs in Top 10
40.4%
Units
230K
Revenue
$5.9M
Avg. price
$25.52
B008JGIZGS
$23.97·★4.8·11.3K revsPremier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
Units sold60KB07MJL8NXR
$31.98·★4.6·60.3K revsPremier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11.5 oz
Units sold50KB0DFJP6LZF
$23.97·★4.8·6.3K revsPremier Protein Shake, Liquid, Café Latte with Caffeine, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Units sold50KB008JGIZNQ
$23.69·★4.8·7.3K revsPremier Protein 30g High Protein Shake, Vanilla, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
Units sold40KB0DFHTW5HN
$23.97·★4.7·5.1K revsPremier Protein Shake, Liquid, Chocolate Peanut Butter, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Units sold30K
Core Power
2 ASINs in Top 10
29.8%
Units
170K
Revenue
$7.9M
Avg. price
$44.93
B01DDIRDZA
$47.98·★4.6·24.9K revsCore Power Elite High Protein Shake, Chocolate, 42g Bottle, 14oz, 12 Pack
Units sold100KB07LD2NV9X
$41.88·★4.7·25.1K revsCore Power Protein Shake, Chocolate, 26g Bottle, 14oz, 12 Pack
Units sold70K
vital proteins
1 ASIN in Top 10
15.8%
Units
90K
Revenue
$3.9M
Avg. price
$42.99
B00K6JUG4K
$42.99·★4.5·214.6K revsVital Proteins Collagen Peptides Powder Advanced, Unflavored, 20oz | Hyaluronic Acid & Vitamin C, Supports Hair Skin & Nails, Collagen Peptides, 27 Servings
Units sold90K
Trending Premier Protein Shakes Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0DY1ZS88N booked 40K units at $21.99, with ▲ 0.0% MoM change. On the growth side, B09PYB4MQS leads positive momentum with ▲ 3233.3% MoM growth on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DY1ZS88N
Oikos Protein Shake, Chocolate, 30g High Protein Drinks, Shelf Stable, Ready to Drink, 5g Prebiotic Fiber, 12 fl oz Bottle, 12 Count
Price
$21.99
Rating
4.6
Reviews
2.1K
Latest month sales
B0DFHTW5HN
Premier Protein Shake, Liquid, Chocolate Peanut Butter, 30g Protein, Bottle, Gluten Free, 11 fl oz, 12 Pack
Price
$23.97
Rating
4.7
Reviews
5.1K
Latest month sales
B09PYB4MQS
BAREBELLS Protein Bars Variety Pack - 12 Count, 1.9oz Bars - Protein Snacks with 20g of High Protein - Chocolate Protein Bar with 1g of Total Sugars - Perfect on The Go Protein Snack & Breakfast Bars
Unlock to view ASIN details and product titles
Price
$32.49
Rating
4.5
Reviews
4.3K
Latest month sales
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