Malibu Swimmers Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Malibu Swimmers Shampoo sales on Amazon US totaled 204,500 units in July 2026 (▼ 16.7% vs. the prior month), generating an estimated $3,870,258 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.9% of unit volume and 29.2% of revenue, while a typical listing is priced at $20.86. The keyword itself pulled 28,815 Amazon queries over the same period (▼ 29.0% MoM).
Zooming out to the 12-month window ending July 2026, the malibu swimmers shampoo Top 50 moved 1,518,200 units and $31,075,285 in cumulative sales — an average of 126,517 units and $2,589,607 per month. Monthly throughput topped out at 245,500 units in June 2026 and dipped to 86,900 in September 2025, leaving the latest reading 92.1% higher than August 2025.
Malibu Swimmers Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
204.5K
▼ 16.7% MoM
Monthly Revenue 2026/07
$3.9M
▼ 23.3% MoM
Top 10 Market Share 2026/07
46.9%
Malibu Swimmers Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold malibu swimmers shampoo listing on Amazon US in July 2026 is ASIN B000052Y0S (Brand: UltraSwim), which sold 20,000 units at $6.29 apiece — equal to 9.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 96,000 units and $1,130,840 in July 2026 — 46.9% of unit volume and 29.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Malibu Swimmers Shampoo' on Amazon
July 2026
Is 46.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B000052Y0S
Ultra Swim Chlorine Removal & Hard Water Treatment Moisturizing Shampoo, 7 Ounce
20K
▲ 0.0%vs. prior month
$125.8K
latest month
12-month trend
B0019HYC6G
Malibu C Hard Water Wellness Hair Remedy - Removes Hard Water Deposits & Impurities + Restores Volume and Radiant Shine with Vitamin C Complex (1 Packet)
10K
▲ 0.0%vs. prior month
$38.7K
latest month
12-month trend
B07KRS9JG1
Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
10K
▲ 0.0%vs. prior month
$79.7K
latest month
12-month trend
B07LCH8QZ8
Aussie Miracle Moist Shampoo: Hydrating & Gentle Cleansing Treatment with Avocado & Jojoba Oil, 26.2 Fl Oz
10K
▲ 0.0%vs. prior month
$79.7K
latest month
12-month trend
B0741C9WP2
Malibu C Swimmers Wellness Clarifying Shampoo for Chlorine & Hair Build Up - Adults & Kids Swim Shampoo to Help Protect Against Pool Element Damage, Retain Moisture, Restore Shine & Texture (9 oz)
10K
▲ 66.7%vs. prior month
$179.9K
latest month
12-month trend
B01H30LN6E
SoCozy Kids Swim 3-in-1 Shampoo, Conditioner & Body Wash - 3-in-1 Combo Pool Shampoo & Conditioner for Swimmers - Salt & Chlorine Removing Activated Charcoal
10K
▲ 0.0%vs. prior month
$119.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Malibu Swimmers Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Malibu C is the best-performing malibu swimmers shampoo brand in July 2026, moving 40,000 units across 5 ASINs for 41.7% of Top 10 volume. UltraSwim follows with 20,000 units (20.8%), ahead of Aussie on 20,000 units (20.8%).
With 5 brands splitting the Top 10 and 83.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.29 to $14.62, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Malibu C
5 ASINs in Top 10
41.7%
Units
40K
Revenue
$551.7K
Avg. price
$14.62
B0019HYC6G
$3.89·★4.5·14.5K revsMalibu C Hard Water Wellness Hair Remedy - Removes Hard Water Deposits & Impurities + Restores Volume and Radiant Shine with Vitamin C Complex (1 Packet)
Units sold10KB0741C9WP2
$17.99·★4.4·2.5K revsMalibu C Swimmers Wellness Clarifying Shampoo for Chlorine & Hair Build Up - Adults & Kids Swim Shampoo to Help Protect Against Pool Element Damage, Retain Moisture, Restore Shine & Texture (9 oz)
Units sold10KB07LB4QNDF
$15.25·★4.6·3K revsMalibu C Swimmers Wellness Remedy & After Pool Hair Care - Restoring & Hydrating Swim Treatment with Vitamin C Complex - Protects Against Discoloration from Chlorine, Salt Water & Build Up (3 Packets)
Units sold9KB01N23J5C1
$17.97·★4.4·6.7K revsMalibu C Hard Water Wellness Shampoo - Hydrating, Sulfate-Free Hair Care for Hard Water - Removes Minerals and Buildup (9 oz) | Hydrating, Sulfate-Free Detox Shampoo for Hard Water, Gently Removes Minerals & Buildup, Vegan & Cruelty-Free Hair Care
Units sold6KB0741BYML6
$17.98·★4.5·7K revsMalibu C Un-Do-Goo Clarifying Shampoo - Removes Product Build Up and Resins from Hair - Shine Restoring, Sulfate-Free Cleanser (9 oz)
Units sold5K
UltraSwim
1 ASIN in Top 10
20.8%
Units
20K
Revenue
$125.8K
Avg. price
$6.29
B000052Y0S
$6.29·★4.5·7K revsUltra Swim Chlorine Removal & Hard Water Treatment Moisturizing Shampoo, 7 Ounce
Units sold20K
Aussie
2 ASINs in Top 10
20.8%
Units
20K
Revenue
$159.4K
Avg. price
$7.97
B07KRS9JG1
$7.97·★4.7·4.5K revsAussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz
Units sold10KB07LCH8QZ8
$7.97·★4.7·3.9K revsAussie Miracle Moist Shampoo: Hydrating & Gentle Cleansing Treatment with Avocado & Jojoba Oil, 26.2 Fl Oz
Units sold10K
Trending Malibu Swimmers Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0741C9WP2 booked 10K units at $17.99, with ▲ 66.7% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0741C9WP2
Malibu C Swimmers Wellness Clarifying Shampoo for Chlorine & Hair Build Up - Adults & Kids Swim Shampoo to Help Protect Against Pool Element Damage, Retain Moisture, Restore Shine & Texture (9 oz)
Price
$17.99
Rating
4.4
Reviews
2.5K
Latest month sales
B07LB4QNDF
Malibu C Swimmers Wellness Remedy & After Pool Hair Care - Restoring & Hydrating Swim Treatment with Vitamin C Complex - Protects Against Discoloration from Chlorine, Salt Water & Build Up (3 Packets)
Price
$15.25
Rating
4.6
Reviews
3K
Latest month sales
B01N23J5C1
Malibu C Hard Water Wellness Shampoo - Hydrating, Sulfate-Free Hair Care for Hard Water - Removes Minerals and Buildup (9 oz) | Hydrating, Sulfate-Free Detox Shampoo for Hard Water, Gently Removes Minerals & Buildup, Vegan & Cruelty-Free Hair Care
Unlock to view ASIN details and product titles
Price
$17.97
Rating
4.4
Reviews
6.7K
Latest month sales
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