Amika Dry Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Amika Dry Shampoo sales on Amazon US totaled 284,000 units in July 2026 (▼ 32.1% vs. the prior month), generating an estimated $7,392,130 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 38.0% of unit volume and 38.0% of revenue, while a typical listing is priced at $25.45. The keyword itself pulled 51,742 Amazon queries over the same period (▼ 13.3% MoM).
Zooming out to the 12-month window ending July 2026, the amika dry shampoo Top 50 moved 3,249,150 units and $83,817,762 in cumulative sales — an average of 270,763 units and $6,984,814 per month. Monthly throughput topped out at 418,000 units in June 2026 and dipped to 181,200 in May 2026, leaving the latest reading 25.7% higher than August 2025.
Amika Dry Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
284K
▼ 32.1% MoM
Monthly Revenue 2026/07
$7.4M
▼ 31.9% MoM
Top 10 Market Share 2026/07
38.0%
Amika Dry Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold amika dry shampoo listing on Amazon US in July 2026 is ASIN B0F67KS3K1 (Brand: K18), which sold 20,000 units at $24.00 apiece — equal to 7.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 108,000 units and $2,808,920 in July 2026 — 38.0% of unit volume and 38.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Amika Dry Shampoo' on Amazon
July 2026
Is 38.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0F67KS3K1
K18 AirWash™ Dry Shampoo, Non-Aerosol, Balances Scalp & Controls Excess Oil Production
20K
▲ 100.0%vs. prior month
$480K
latest month
12-month trend
B00VXO5RPK
Moroccanoil Dry Shampoo Light Tones
10K
▲ 0.0%vs. prior month
$274.7K
latest month
12-month trend
B07H349CVV
amika perk up talc-free dry shampoo | refreshes roots with a voluminous ‘oomph’ between washes, no white residue, absorbs oil + reduces odor, for all hair types
10K
▼ 80.0%vs. prior month
$290K
latest month
12-month trend
B07H3GBSC3
amika soulfood nourishing mask
10K
▼ 66.7%vs. prior month
$360K
latest month
12-month trend
B08BTGSTB1
Dove Volume & Fullness Dry Shampoo, Volumizing for Flat Hair 5oz 2ct | For all hair types, volumizing weightless formula refreshes and revives hair without water for 2 days of freshness and bounce
10K
▼ 50.0%vs. prior month
$144.9K
latest month
12-month trend
B0B23S4X3K
amika Hydro Rush Intense Moisture Leave-In Conditioner with Hyaluronic Acid
10K
▲ 0.0%vs. prior month
$310K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Amika Dry Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amika is the best-performing amika dry shampoo brand in July 2026, moving 40,000 units across 4 ASINs for 37.0% of Top 10 volume. K18 follows with 30,000 units (27.8%), ahead of Moroccanoil on 18,000 units (16.7%).
With 5 brands splitting the Top 10 and 81.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $25.50 to $36.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amika
4 ASINs in Top 10
37.0%
Units
40K
Revenue
$1.1M
Avg. price
$27.50
B07H349CVV
$29.00·★4.3·20.5K revsamika perk up talc-free dry shampoo | refreshes roots with a voluminous ‘oomph’ between washes, no white residue, absorbs oil + reduces odor, for all hair types
Units sold10KB07H3GBSC3
$36.00·★4.7·8.4K revsamika soulfood nourishing mask
Units sold10KB0B23S4X3K
$31.00·★4.5·4.4K revsamika Hydro Rush Intense Moisture Leave-In Conditioner with Hyaluronic Acid
Units sold10KB0DT27RCG3
$14.00·★4.5·4.4K revsamika Hydro Rush Intense Moisture Leave-In Conditioner with Hyaluronic Acid
Units sold10K
K18
2 ASINs in Top 10
27.8%
Units
30K
Revenue
$960K
Avg. price
$36.00
B0F67KS3K1
$24.00·★4.4·2.1K revsK18 AirWash™ Dry Shampoo, Non-Aerosol, Balances Scalp & Controls Excess Oil Production
Units sold20KB0DGVWYDGK
$48.00·★4.4·2.1K revsK18 AirWash™ Dry Shampoo, Non-Aerosol, Balances Scalp & Controls Excess Oil Production
Units sold10K
Moroccanoil
2 ASINs in Top 10
16.7%
Units
18K
Revenue
$514.6K
Avg. price
$25.50
B00VXO5RPK
$30.00·★4.6·13.3K revsMoroccanoil Dry Shampoo Light Tones
Units sold10KB00VVS9O6G
$21.00·★4.5·10.9K revsMoroccanoil Dry Shampoo Dark Tones
Units sold8K
Trending Amika Dry Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00VVS9O6G booked 8K units at $21.00, with ▲ 0.0% MoM change. On the growth side, B0CHHJW5RC leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0F67KS3K1 close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00VVS9O6G
Moroccanoil Dry Shampoo Dark Tones
Price
$21.00
Rating
4.5
Reviews
10.9K
Latest month sales
B0CHHJW5RC
Not Your Mother's Value Pack Clean Freak Refreshing Jumbo Dry Shampoo | 2 Pack - 12 oz Each - 70% More to Instantly Absorb Oil and Refresh Hair Between Washes - For All Hair Types - Fresh Citrus
Price
$25.88
Rating
4.7
Reviews
1.8K
Latest month sales
B0F67KS3K1
K18 AirWash™ Dry Shampoo, Non-Aerosol, Balances Scalp & Controls Excess Oil Production
Unlock to view ASIN details and product titles
Price
$24.00
Rating
4.4
Reviews
2.1K
Latest month sales
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