Biolage Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Biolage Shampoo sales on Amazon US totaled 327,000 units in July 2026 (▼ 40.4% vs. the prior month), generating an estimated $8,050,070 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.9% of unit volume and 43.7% of revenue, while a typical listing is priced at $26.57. The keyword itself pulled 48,942 Amazon queries over the same period (▼ 30.6% MoM).
Zooming out to the 12-month window ending July 2026, the biolage shampoo Top 50 moved 3,938,500 units and $98,698,261 in cumulative sales — an average of 328,208 units and $8,224,855 per month. Monthly throughput topped out at 548,800 units in June 2026 and dipped to 190,100 in May 2026, leaving the latest reading 6.2% higher than August 2025.
Biolage Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
327K
▼ 40.4% MoM
Monthly Revenue 2026/07
$8.1M
▼ 45.0% MoM
Top 10 Market Share 2026/07
45.9%
Biolage Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold biolage shampoo listing on Amazon US in July 2026 is ASIN B076JK8PXX (Brand: TRESemmé), which sold 40,000 units at $10.74 apiece — equal to 12.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 150,000 units and $3,518,200 in July 2026 — 45.9% of unit volume and 43.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Biolage Shampoo' on Amazon
July 2026









Is 45.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B076JK8PXX
TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set
40K
▲ 100.0%vs. prior month
$424K
latest month
12-month trend

B07N7MWX72
Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
20K
▼ 33.3%vs. prior month
$190.8K
latest month
12-month trend

B0891843GC
Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair
20K
▼ 66.7%vs. prior month
$760K
latest month
12-month trend

B08SSM21R4
Redken All Soft Shampoo – For Dry, Brittle Hair
10K
▼ 50.0%vs. prior month
$290K
latest month
12-month trend

B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$200K
latest month
12-month trend

B0098QPV3I
Moroccanoil Hydrating Shampoo
10K
▼ 50.0%vs. prior month
$286.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Biolage Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
TRESemmé is the best-performing biolage shampoo brand in July 2026, moving 40,000 units across 1 ASIN for 26.7% of Top 10 volume. Mielle Organics follows with 20,000 units (13.3%), ahead of Pureology on 20,000 units (13.3%).
Volume is spread across 9 brands, with the top three holding 53.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.94 to $38.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
TRESemmé
1 ASIN in Top 10
26.7%
Units
40K
Revenue
$424K
Avg. price
$10.74

B076JK8PXX
$10.74·★4.7·10.9K revsTRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set
Units sold40K
Mielle Organics
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$190.8K
Avg. price
$9.94

B07N7MWX72
$9.94·★4.4·37K revsMielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
Units sold20K
Pureology
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$760K
Avg. price
$38.00

B0891843GC
$38.00·★4.6·19.3K revsPureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair
Units sold20K
Trending Biolage Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B003E1CYHO booked 10K units at $20.00, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Price
$20.00
Rating
4.6
Reviews
61.4K
Latest month sales

B00C5AHTVQ
Nexxus Therappe Humectress Shampoo + Conditioner Set 33.8 oz 2 ct | Hydrating for dry hair, 72H moisture system, Controls frizz, Moisturizing for softness & shine
Price
$46.55
Rating
4.6
Reviews
22.4K
Latest month sales

B00JAHVSNM
Biolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
Unlock to view ASIN details and product titles
Price
$26.00
Rating
4.7
Reviews
41.1K
Latest month sales
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