Biolage Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Biolage Shampoo sales on Amazon US totaled 327,000 units in July 2026 (▼ 40.4% vs. the prior month), generating an estimated $8,050,070 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.9% of unit volume and 43.7% of revenue, while a typical listing is priced at $26.57. The keyword itself pulled 48,942 Amazon queries over the same period (▼ 30.6% MoM).

Zooming out to the 12-month window ending July 2026, the biolage shampoo Top 50 moved 3,938,500 units and $98,698,261 in cumulative sales — an average of 328,208 units and $8,224,855 per month. Monthly throughput topped out at 548,800 units in June 2026 and dipped to 190,100 in May 2026, leaving the latest reading 6.2% higher than August 2025.

3.9MTotal units sold · Last 12 months
$98.7MTotal revenue · Last 12 months
48.9K▼ 30.6% MoM
Monthly search volume
$26.57Avg. price · July 2026

Biolage Shampoo Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales308K
Revenue$7.5M

2025/09

Sales333K
Revenue$8M

2025/10

Sales365K
Revenue$9M

2025/11

Sales384K
Revenue$9M

2025/12

Sales312K
Revenue$7.8M

2026/01

Sales306K
Revenue$7.7M

2026/02

Sales289K
Revenue$7.2M

2026/03

Sales275.6K
Revenue$7.1M

2026/04

Sales300K
Revenue$7.9M

2026/05

Sales190.1K
Revenue$4.8M

2026/06

Sales548.8K
Revenue$14.6M
327K

2026/07

Sales327K
Revenue$8.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

327K

▼ 40.4% MoM

Monthly Revenue 2026/07

$8.1M

▼ 45.0% MoM

Top 10 Market Share 2026/07

45.9%

See the Top 10 ASINs driving 45.9% of sales

Biolage Shampoo Market Share & Sales Concentration on Amazon US — July 2026

The most-sold biolage shampoo listing on Amazon US in July 2026 is ASIN B076JK8PXX (Brand: TRESemmé), which sold 40,000 units at $10.74 apiece — equal to 12.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 150,000 units and $3,518,200 in July 2026 — 45.9% of unit volume and 43.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Biolage Shampoo' on Amazon

July 2026
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45.9% Volume Share 150K units sold
43.7% Revenue Share $3.5M estimated
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Top 5 Volume Share breakdown

B076JK8PXX 12.2%
B07N7MWX72 6.1%
B0891843GC 6.1%
B08SSM21R4 3.1%
B003E1CYHO 3.1%
Others 69.4%
#1
TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set

B076JK8PXX

TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set

$10.74· 4.7·10.9K reviews
Monthly Sales

40K

▲ 100.0%

vs. prior month

Revenue

$424K

latest month

Monthly Trend

12-month trend

#2
Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair

B07N7MWX72

Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair

$9.94· 4.4·37K reviews
Monthly Sales

20K

▼ 33.3%

vs. prior month

Revenue

$190.8K

latest month

Monthly Trend

12-month trend

#3
Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair

B0891843GC

Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair

$38.00· 4.6·19.3K reviews
Monthly Sales

20K

▼ 66.7%

vs. prior month

Revenue

$760K

latest month

Monthly Trend

12-month trend

#4
Redken All Soft Shampoo – For Dry, Brittle Hair

B08SSM21R4

Redken All Soft Shampoo – For Dry, Brittle Hair

$29.00· 4.6·26.8K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$290K

latest month

Monthly Trend

12-month trend

#5
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair

B003E1CYHO

Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair

$20.00· 4.6·61.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$200K

latest month

Monthly Trend

12-month trend

#6
Moroccanoil Hydrating Shampoo

B0098QPV3I

Moroccanoil Hydrating Shampoo

$30.00· 4.6·28.2K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$286.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Biolage Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

TRESemmé is the best-performing biolage shampoo brand in July 2026, moving 40,000 units across 1 ASIN for 26.7% of Top 10 volume. Mielle Organics follows with 20,000 units (13.3%), ahead of Pureology on 20,000 units (13.3%).

Volume is spread across 9 brands, with the top three holding 53.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.94 to $38.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

26.7%
13.3%
13.3%
46.7%
TRESemmé
Mielle Organics
Pureology
Other brands
1

TRESemmé

1 ASIN in Top 10

26.7%

Units

40K

Revenue

$424K

Avg. price

$10.74

  • TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set

    B076JK8PXX

    $10.74·4.7·10.9K revs

    TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set

    Units sold40K
2

Mielle Organics

1 ASIN in Top 10

13.3%

Units

20K

Revenue

$190.8K

Avg. price

$9.94

  • Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair

    B07N7MWX72

    $9.94·4.4·37K revs

    Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair

    Units sold20K
3

Pureology

1 ASIN in Top 10

13.3%

Units

20K

Revenue

$760K

Avg. price

$38.00

  • Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair

    B0891843GC

    $38.00·4.6·19.3K revs

    Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair

    Units sold20K

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