Eyebrow Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Eyebrow sales on Amazon US totaled 526,000 units in July 2026 (▼ 16.4% vs. the prior month), generating an estimated $4,942,690 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.7% of unit volume and 36.4% of revenue, while a typical listing is priced at $10.62. The keyword itself pulled 34,219 Amazon queries over the same period (▲ 4.0% MoM).
Zooming out to the 12-month window ending July 2026, the eyebrow Top 50 moved 6,241,100 units and $56,915,269 in cumulative sales — an average of 520,092 units and $4,742,939 per month. Monthly throughput topped out at 629,000 units in June 2026 and dipped to 327,500 in May 2026, leaving the latest reading 4.2% higher than August 2025.
Eyebrow Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
526K
▼ 16.4% MoM
Monthly Revenue 2026/07
$4.9M
▼ 18.5% MoM
Top 10 Market Share 2026/07
43.7%
Eyebrow Market Share & Sales Concentration on Amazon US — July 2026
The most-sold eyebrow listing on Amazon US in July 2026 is ASIN B0787GLBMV (Brand: Schick Hydro Silk), which sold 50,000 units at $5.50 apiece — equal to 9.5% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 230,000 units and $1,800,500 in July 2026 — 43.7% of unit volume and 36.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Eyebrow' on Amazon
July 2026
Is 43.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0787GLBMV
Schick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.
50K
▲ 0.0%vs. prior month
$297K
latest month
12-month trend
B0000532A2
Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.
40K
▼ 20.0%vs. prior month
$276K
latest month
12-month trend
B0B5DYY1HQ
The Ordinary Multi-Peptide Lash and Brow Serum, Peptide-Powered Formula for Thicker, Fuller Looking Lashes & Brows
30K
▲ 0.0%vs. prior month
$447K
latest month
12-month trend
B00WAJAJ0K
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz
20K
▲ 0.0%vs. prior month
$60K
latest month
12-month trend
B00WAJAKOU
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz
20K
▲ 0.0%vs. prior month
$60K
latest month
12-month trend
B07QSY7XK6
Pefei Tweezers Set - Professional Stainless Steel Tweezers for Eyebrows - Great Precision for Facial Hair, Splinter and Ingrown Hair Removal (Black)
20K
▲ 0.0%vs. prior month
$181.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Eyebrow Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Schick Hydro Silk is the best-performing eyebrow brand in July 2026, moving 50,000 units across 1 ASIN for 21.7% of Top 10 volume. e.l.f. follows with 50,000 units (21.7%), ahead of REVLON on 40,000 units (17.4%).
With 8 brands splitting the Top 10 and 60.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.43 to $6.37, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Schick Hydro Silk
1 ASIN in Top 10
21.7%
Units
50K
Revenue
$297K
Avg. price
$5.50
B0787GLBMV
$5.50·★4.6·200.3K revsSchick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.
Units sold50K
e.l.f.
3 ASINs in Top 10
21.7%
Units
50K
Revenue
$170K
Avg. price
$4.43
B00WAJAJ0K
$4.00·★4.5·71.5K revse.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz
Units sold20KB00WAJAKOU
$3.49·★4.5·71.5K revse.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz
Units sold20KB0BSP2J3BH
$5.79·★4.5·28.8K revse.l.f. Clear Lash & Brow Mascara Gel, Dual-Sided Flexible Hold, Long-Lasting Clear Formula for Natural-Looking Brows & Defined Lashes
Units sold10K
REVLON
1 ASIN in Top 10
17.4%
Units
40K
Revenue
$276K
Avg. price
$6.37
B0000532A2
$6.37·★4.6·49.5K revsRevlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.
Units sold40K
Trending Eyebrow Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BSP2J3BH booked 10K units at $5.79, with ▲ 0.0% MoM change. On the growth side, B01643FI0I leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B09W2JQ1JC close behind at ▲ 20.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BSP2J3BH
e.l.f. Clear Lash & Brow Mascara Gel, Dual-Sided Flexible Hold, Long-Lasting Clear Formula for Natural-Looking Brows & Defined Lashes
Price
$5.79
Rating
4.5
Reviews
28.8K
Latest month sales
B01643FI0I
L'Oreal Paris Makeup Brow Stylist Definer Waterproof Eyebrow Pencil, Ultra-Fine Mechanical & Retractable Brow Pencil, Draws Tiny Brow Hairs & Fills in Sparse Areas & Gaps, Dark Brunette, 0.003 oz.
Price
$8.97
Rating
4.5
Reviews
55.7K
Latest month sales
B09W2JQ1JC
3Pcs Waterproof Eyebrow Pencil Dark Brown, Premium Eye Brow Pencil Brn with Spoolie Brush, Longwearing for Perfect Brows, Professional, Precision, Defines, Double-ended Eyebrow Pen for Women, O'CHEAL
Unlock to view ASIN details and product titles
Price
$5.98
Rating
4.4
Reviews
2.6K
Latest month sales
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