Eyebrow Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Eyebrow sales on Amazon US totaled 570,000 units in July 2026 (▼ 13.8% vs. the prior month), generating an estimated $5,289,940 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.6% of unit volume and 35.8% of revenue, while a typical listing is priced at $10.68. The keyword itself pulled 34,133 Amazon queries over the same period (▲ 6.0% MoM).

Zooming out to the 12-month window ending July 2026, the eyebrow Top 50 moved 6,631,650 units and $58,987,664 in cumulative sales — an average of 552,638 units and $4,915,639 per month. Monthly throughput topped out at 661,000 units in June 2026 and dipped to 355,500 in May 2026, leaving the latest reading 5.1% higher than August 2025.

6.6MTotal units sold · Last 12 months
$59MTotal revenue · Last 12 months
34.1K▲ 6.0% MoM
Monthly search volume
$10.68Avg. price · July 2026

Eyebrow Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales542.5K
Revenue$4.4M

2025/09

Sales557K
Revenue$4.5M

2025/10

Sales617.9K
Revenue$5M

2025/11

Sales595.8K
Revenue$5M

2025/12

Sales560.7K
Revenue$5.1M

2026/01

Sales528.5K
Revenue$4.8M

2026/02

Sales527.6K
Revenue$5M

2026/03

Sales546.7K
Revenue$5.2M

2026/04

Sales568.4K
Revenue$5.2M

2026/05

Sales355.5K
Revenue$3.2M

2026/06

Sales661K
Revenue$6.2M
570K

2026/07

Sales570K
Revenue$5.3M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

570K

▼ 13.8% MoM

Monthly Revenue 2026/07

$5.3M

▼ 14.7% MoM

Top 10 Market Share 2026/07

45.6%

See the Top 10 ASINs driving 45.6% of sales

Eyebrow Market Share & Sales Concentration on Amazon US — July 2026

The most-sold eyebrow listing on Amazon US in July 2026 is ASIN B0787GLBMV (Brand: Schick Hydro Silk), which sold 50,000 units at $5.50 apiece — equal to 8.8% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 260,000 units and $1,892,400 in July 2026 — 45.6% of unit volume and 35.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Eyebrow' on Amazon

July 2026
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45.6% Volume Share 260K units sold
35.8% Revenue Share $1.9M estimated
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Top 5 Volume Share breakdown

B0787GLBMV 8.8%
B0000532A2 7.0%
B0B5DYY1HQ 5.3%
B000H3I2JG 3.5%
B00WAJAJ0K 3.5%
Others 71.9%
#1
Schick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.

B0787GLBMV

Schick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.

$5.50·★ 4.6·200.3K reviews
Monthly Sales

50K

▲ 0.0%

vs. prior month

Revenue

$297K

latest month

Monthly Trend

12-month trend

#2
Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

B0000532A2

Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

$6.37·★ 4.6·49.6K reviews
Monthly Sales

40K

▼ 20.0%

vs. prior month

Revenue

$276K

latest month

Monthly Trend

12-month trend

#3
The Ordinary Multi-Peptide Lash and Brow Serum, Peptide-Powered Formula for Thicker, Fuller Looking Lashes & Brows

B0B5DYY1HQ

The Ordinary Multi-Peptide Lash and Brow Serum, Peptide-Powered Formula for Thicker, Fuller Looking Lashes & Brows

$14.90·★ 4.2·6.9K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$447K

latest month

Monthly Trend

12-month trend

#4
Revlon ColorStay Pencil Waterproof Eyeliner, 202 Black Brown, 0.01 oz | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.

B000H3I2JG

Revlon ColorStay Pencil Waterproof Eyeliner, 202 Black Brown, 0.01 oz | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.

$6.67·★ 4.5·54.3K reviews
Monthly Sales

20K

▼ 33.3%

vs. prior month

Revenue

$157.2K

latest month

Monthly Trend

12-month trend

#5
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz

B00WAJAJ0K

e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz

$4.00·★ 4.5·71.6K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

#6
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

B00WAJAKOU

e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

$4.00·★ 4.5·71.6K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Eyebrow Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

REVLON is the best-performing eyebrow brand in July 2026, moving 60,000 units across 2 ASINs for 23.1% of Top 10 volume. e.l.f. follows with 60,000 units (23.1%), ahead of Schick Hydro Silk on 50,000 units (19.2%).

With 7 brands splitting the Top 10 and 65.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.83 to $6.52, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

23.1%
23.1%
19.2%
34.6%
REVLON
e.l.f.
Schick Hydro Silk
Other brands
1

REVLON

2 ASINs in Top 10

23.1%

Units

60K

Revenue

$433.2K

Avg. price

$6.52

  • Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

    B0000532A2

    $6.37·★4.6·49.6K revs

    Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

    Units sold40K
  • Revlon ColorStay Pencil Waterproof Eyeliner, 202 Black Brown, 0.01 oz | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.

    B000H3I2JG

    $6.67·★4.5·54.3K revs

    Revlon ColorStay Pencil Waterproof Eyeliner, 202 Black Brown, 0.01 oz | Waterproof pencil eyeliner with built-in sharpener. Smudge-proof, long-lasting, intense matte color.

    Units sold20K
2

e.l.f.

3 ASINs in Top 10

23.1%

Units

60K

Revenue

$180K

Avg. price

$3.83

  • e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz

    B00WAJAJ0K

    $4.00·★4.5·71.6K revs

    e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Taupe, 0.006 Oz

    Units sold20K
  • e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

    B00WAJAKOU

    $4.00·★4.5·71.6K revs

    e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

    Units sold20K
  • e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, 0.006 Oz, Deep Brown, 1 Count

    B075DB13ZT

    $3.49·★4.5·71.6K revs

    e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, 0.006 Oz, Deep Brown, 1 Count

    Units sold20K
3

Schick Hydro Silk

1 ASIN in Top 10

19.2%

Units

50K

Revenue

$297K

Avg. price

$5.50

  • Schick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.

    B0787GLBMV

    $5.50·★4.6·200.3K revs

    Schick Hydro Silk Touch-Up Dermaplane Razor for Women Face, 3 ct | 3-in-1 dermaplaning tool, Removes peach fuzz, Exfoliating face razors for women, Includes precision cover to shape brows.

    Units sold50K

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