Bug Spray Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bug Spray Kids sales on Amazon US totaled 688,000 units in July 2026 (▼ 15.1% vs. the prior month), generating an estimated $8,658,420 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.2% of unit volume and 53.0% of revenue, while a typical listing is priced at $13.94. The keyword itself pulled 36,212 Amazon queries over the same period (▼ 29.7% MoM).
Zooming out to the 12-month window ending July 2026, the bug spray kids Top 50 moved 3,620,650 units and $45,572,546 in cumulative sales — an average of 301,721 units and $3,797,712 per month. Monthly throughput topped out at 810,000 units in June 2026 and dipped to 85,650 in December 2025, leaving the latest reading 58.5% higher than August 2025.
Bug Spray Kids Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
688K
▼ 15.1% MoM
Monthly Revenue 2026/07
$8.7M
▼ 15.4% MoM
Top 10 Market Share 2026/07
55.2%
Bug Spray Kids Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bug spray kids listing on Amazon US in July 2026 is ASIN B07JBRJH79 (Brand: Mighty Mint), which sold 80,000 units at $19.98 apiece — equal to 11.6% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 380,000 units and $4,591,000 in July 2026 — 55.2% of unit volume and 53.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bug Spray Kids' on Amazon
July 2026
Is 55.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07JBRJH79
Mighty Mint Peppermint Oil Insect Repellent Spray, 16 oz | Natural Indoor & Outdoor Bug Control for Spiders, Ants, Roaches, Plant-Based, Extra-Strong Formula with Microfiber Cloth
80K
▲ 60.0%vs. prior month
$1.4M
latest month
12-month trend
B017G1051Y
Cliganic Cliganic 10 Pack Mosquito Repellent Bracelets for Adults & Kids - Natural DEET-Free Bands, Individually Wrapped
60K
▼ 33.3%vs. prior month
$568.2K
latest month
12-month trend
B019ZTXU2G
OFF! Deep Woods Insect Repellent Aerosol, Dry, Non-Greasy Formula, Bug Spray with Long Lasting Protection from Mosquitoes and Ticks, 4 Oz, (Pack of 2)
50K
▼ 16.7%vs. prior month
$553K
latest month
12-month trend
B004H89KFC
Repel 100 Mosquito & Insect Repellent 4 Oz, 98% DEET | Repels Mosquitoes, Ticks, Gnats, Biting Flies, Chiggers & Fleas, Lasts Up To 10 Hours, Compact Bug Spray For Outdoor Travel
50K
▲ 0.0%vs. prior month
$374K
latest month
12-month trend
B0DP5DZ57B
OFF! Clean Feel Insect Repellent Aerosol with 20% Picaridin - Long-Lasting DEET-Free Protection from Mosquitoes, Fragrance-Free Pest Control For Ticks & Flies, Camping, Bug Spray - 5 oz (Pack of 2)
40K
▲ 0.0%vs. prior month
$477.2K
latest month
12-month trend
B09745CSRV
NATPAT Buzz Patch Mosquito Patch Stickers for Kids - Plant Based Ingredients, Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack) | Non-Toxic - The Original All Natural Citronella Essential Oil Insect Patch, DEET Free, for Toddlers, Kids (48 Pack)
20K
▼ 50.0%vs. prior month
$297.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bug Spray Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OFF! is the best-performing bug spray kids brand in July 2026, moving 110,000 units across 3 ASINs for 28.9% of Top 10 volume. Mighty Mint follows with 80,000 units (21.1%), ahead of Cliganic on 60,000 units (15.8%).
With 8 brands splitting the Top 10 and 65.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $19.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OFF!
3 ASINs in Top 10
28.9%
Units
110K
Revenue
$1.2M
Avg. price
$10.22
B019ZTXU2G
$12.89·★4.7·42.3K revsOFF! Deep Woods Insect Repellent Aerosol, Dry, Non-Greasy Formula, Bug Spray with Long Lasting Protection from Mosquitoes and Ticks, 4 Oz, (Pack of 2)
Units sold50KB0DP5DZ57B
$11.78·★4.6·2.4K revsOFF! Clean Feel Insect Repellent Aerosol with 20% Picaridin - Long-Lasting DEET-Free Protection from Mosquitoes, Fragrance-Free Pest Control For Ticks & Flies, Camping, Bug Spray - 5 oz (Pack of 2)
Units sold40KB09GF1ND4D
$5.99·★4.6·8.3K revsOFF! Clean Feel Insect Repellent Aerosol with 20% Picaridin - Long-Lasting DEET-Free Protection from Mosquitoes, Fragrance-Free Pest Control For Ticks & Flies, Camping, Bug Spray - 5 oz | Off! Citronella Insect Repellent Spray, 20% DEET, 5 oz Aerosol
Units sold20K
Mighty Mint
1 ASIN in Top 10
21.1%
Units
80K
Revenue
$1.4M
Avg. price
$19.98
B07JBRJH79
$19.98·★4.2·65.3K revsMighty Mint Peppermint Oil Insect Repellent Spray, 16 oz | Natural Indoor & Outdoor Bug Control for Spiders, Ants, Roaches, Plant-Based, Extra-Strong Formula with Microfiber Cloth
Units sold80K
Cliganic
1 ASIN in Top 10
15.8%
Units
60K
Revenue
$568.2K
Avg. price
$9.99
B017G1051Y
$9.99·★4.2·37.3K revsCliganic Cliganic 10 Pack Mosquito Repellent Bracelets for Adults & Kids - Natural DEET-Free Bands, Individually Wrapped
Units sold60K
Trending Bug Spray Kids Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B00KJS6BQA leads positive momentum with ▲ 900.0% MoM growth on 10K units, with B0BWSG1YHQ close behind at ▲ 150.0% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00KJS6BQA
AVON Skin So Soft Bug Guard Plus Picaridin Insect Repellent Spray - 4 oz | Long-Lasting, DEET-Free Bug Spray with Vitamin E & Aloe — Non-Greasy, Travel-Ready Bug Repellent for Families, Pump Spray
Price
$18.99
Rating
4.6
Reviews
2.8K
Latest month sales
B0BWSG1YHQ
OFF! Clean Feel Insect Repellent Aerosol with 20% Picaridin - Long-Lasting DEET-Free Protection from Mosquitoes, Fragrance-Free Pest Control For Ticks & Flies, Camping, Bug Spray - 7.5 oz
Price
$10.97
Rating
4.6
Reviews
1.8K
Latest month sales
B0BG3GY6QP
Mighty Mint Peppermint Oil Insect Repellent Plus Spray, 1 Gallon (128 oz) | Natural Indoor and Outdoor Bug Control, Spiders, Ants, Roaches, Plant-Based, Extra-Strong Formula
Unlock to view ASIN details and product titles
Price
$36.98
Rating
4.2
Reviews
1.7K
Latest month sales
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