Volume Spray Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Volume Spray sales on Amazon US totaled 259,000 units in July 2026 (▼ 43.7% vs. the prior month), generating an estimated $4,767,100 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.2% of unit volume and 47.4% of revenue, while a typical listing is priced at $19.40. The keyword itself pulled 18,772 Amazon queries over the same period (▲ 19.9% MoM).
Zooming out to the 12-month window ending July 2026, the volume spray Top 50 moved 3,689,900 units and $71,890,029 in cumulative sales — an average of 307,492 units and $5,990,836 per month. Monthly throughput topped out at 462,000 units in June 2026 and dipped to 197,100 in May 2026, leaving the latest reading 0.0% higher than August 2025.
Volume Spray Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
259K
▼ 43.7% MoM
Monthly Revenue 2026/07
$4.8M
▼ 49.1% MoM
Top 10 Market Share 2026/07
50.2%
Volume Spray Market Share & Sales Concentration on Amazon US — July 2026
The most-sold volume spray listing on Amazon US in July 2026 is ASIN B000YACKO0 (Brand: Kenra), which sold 20,000 units at $18.70 apiece — equal to 7.7% of every unit tracked in this report.
The Top 10 ASINs account for 130,000 units and $2,259,200 in July 2026 — 50.2% of unit volume and 47.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Volume Spray' on Amazon
July 2026
Is 50.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B000YACKO0
Kenra Professional Volume Spray 25 | Super Hold Finishing & Styling Hairspray | Flake-free & Fast-drying | Wind & Humidity Resistance | All Hair Types
20K
▼ 71.4%vs. prior month
$440K
latest month
12-month trend
B0BLZTKZTF
L3 Level 3 Sea Salt Spray for Hair, Texturizing, Beachy Waves, 8.45 fl oz | Texture spray, hair texture spray, light flexible hold, surf spray, casual finish, adds body and definition
20K
▼ 33.3%vs. prior month
$199.8K
latest month
12-month trend
B0CBQR26HG
COLOR WOW Xtra Large Volumizer – Alcohol-Free Foam for Weightless Volume | Alcohol-free hair volumizer. Formulated to deliver long-lasting volume and noticeable thickness for thin, flat, or limp hair.
20K
▲ 100.0%vs. prior month
$209K
latest month
12-month trend
B072PCY6R8
COLOR WOW Style on Steroids Texturizing Spray, Non-Sticky Hair Texturizer for Instant Volume and Texture
10K
▼ 80.0%vs. prior month
$320K
latest month
12-month trend
B000GFWIOU
Nexxus Comb Thru Hairspray Flexible Hold & Frizz Control 10 oz | For styles that need movement - delivers brushable hold with softness, shine and frizz control.
10K
▲ 0.0%vs. prior month
$159.7K
latest month
12-month trend
B0013V5MGW
Kenra Professional Volume Spray 25 | Super Hold Finishing & Styling Hairspray | Flake-free & Fast-drying | Wind & Humidity Resistance | All Hair Types
10K
▲ 0.0%vs. prior month
$100K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Volume Spray Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
COLOR WOW is the best-performing volume spray brand in July 2026, moving 50,000 units across 4 ASINs for 38.5% of Top 10 volume. Kenra follows with 30,000 units (23.1%), ahead of L3 on 20,000 units (15.4%).
With 6 brands splitting the Top 10 and 76.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $24.50, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
COLOR WOW
4 ASINs in Top 10
38.5%
Units
50K
Revenue
$1.1M
Avg. price
$24.50
B0CBQR26HG
$12.00·★4.1·33.5K revsCOLOR WOW Xtra Large Volumizer – Alcohol-Free Foam for Weightless Volume | Alcohol-free hair volumizer. Formulated to deliver long-lasting volume and noticeable thickness for thin, flat, or limp hair.
Units sold20KB072PCY6R8
$32.00·★4.2·12.5K revsCOLOR WOW Style on Steroids Texturizing Spray, Non-Sticky Hair Texturizer for Instant Volume and Texture
Units sold10KB071936ZBD
$26.00·★4.2·16.5K revsCOLOR WOW Raise the Root – Thicken & Lift Spray | Volumizing, thickening spray for fine, flat, or thinning hair types. Provides instant root lift, body, and all-day volume.
Units sold10KB094PCH9ZZ
$28.00·★4.1·33.5K revsCOLOR WOW Xtra Large Volumizer – Alcohol-Free Foam for Weightless Volume | Alcohol-free hair volumizer. Formulated to deliver long-lasting volume and noticeable thickness for thin, flat, or limp hair.
Units sold10K
Kenra
2 ASINs in Top 10
23.1%
Units
30K
Revenue
$540K
Avg. price
$14.35
B000YACKO0
$18.70·★4.6·19K revsKenra Professional Volume Spray 25 | Super Hold Finishing & Styling Hairspray | Flake-free & Fast-drying | Wind & Humidity Resistance | All Hair Types
Units sold20KB0013V5MGW
$10.00·★4.3·3.6K revsKenra Professional Volume Spray 25 | Super Hold Finishing & Styling Hairspray | Flake-free & Fast-drying | Wind & Humidity Resistance | All Hair Types
Units sold10K
L3
1 ASIN in Top 10
15.4%
Units
20K
Revenue
$199.8K
Avg. price
$9.99
B0BLZTKZTF
$9.99·★4.3·3.5K revsL3 Level 3 Sea Salt Spray for Hair, Texturizing, Beachy Waves, 8.45 fl oz | Texture spray, hair texture spray, light flexible hold, surf spray, casual finish, adds body and definition
Units sold20K
Trending Volume Spray Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0B975F6TX booked 10K units at $9.88, with ▲ 0.0% MoM change. On the growth side, B0CBQR26HG leads positive momentum with ▲ 100.0% MoM growth on 20K units, with B07H38R684 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0B975F6TX
Viking Revolution Sea Salt Spray for Men - Hair Texturizing Spray 8.8 oz | Formulated with Kelp, Aloe Vera & Red Algae Extract - Adds Volume & Beach Texture - For Men & Women Hair
Price
$9.88
Rating
4.3
Reviews
11.1K
Latest month sales
B0CBQR26HG
COLOR WOW Xtra Large Volumizer – Alcohol-Free Foam for Weightless Volume | Alcohol-free hair volumizer. Formulated to deliver long-lasting volume and noticeable thickness for thin, flat, or limp hair.
Price
$12.00
Rating
4.1
Reviews
33.5K
Latest month sales
B07H38R684
Amika brooklyn bombshell Blowout Volume Spray, 2 Fl oz (Pack of 1)
Unlock to view ASIN details and product titles
Price
$14.00
Rating
4.4
Reviews
3.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this volume spray report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card