Garnier Fructis Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Garnier Fructis Shampoo sales on Amazon US totaled 271,000 units in July 2026 (▼ 15.9% vs. the prior month), generating an estimated $3,891,240 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.3% of unit volume and 42.2% of revenue, while a typical listing is priced at $14.06. The keyword itself pulled 27,862 Amazon queries over the same period (▼ 1.3% MoM).
Zooming out to the 12-month window ending July 2026, the garnier fructis shampoo Top 50 moved 2,808,100 units and $40,351,627 in cumulative sales — an average of 234,008 units and $3,362,636 per month. Monthly throughput topped out at 322,200 units in June 2026 and dipped to 166,200 in May 2026, leaving the latest reading 44.6% higher than August 2025.
Garnier Fructis Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
271K
▼ 15.9% MoM
Monthly Revenue 2026/07
$3.9M
▼ 14.9% MoM
Top 10 Market Share 2026/07
44.3%
Garnier Fructis Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold garnier fructis shampoo listing on Amazon US in July 2026 is ASIN B01N97PCBH (Brand: Garnier), which sold 20,000 units at $3.96 apiece — equal to 7.4% of every unit tracked in this report.
The Top 10 ASINs account for 120,000 units and $1,640,200 in July 2026 — 44.3% of unit volume and 42.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Garnier Fructis Shampoo' on Amazon
July 2026
Is 44.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B01N97PCBH
Garnier Fructis Pure Clean Purifying Shampoo, Silicone-Free, 12.5 Fl Oz, 1 Count (Packaging May Vary)
20K
▲ 0.0%vs. prior month
$78.4K
latest month
12-month trend
B08D7J83PZ
L'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
20K
▼ 33.3%vs. prior month
$361K
latest month
12-month trend
B006J44BSI
Garnier Fructis Sleek & Shine Anti-Frizz Hair Serum for Frizzy, Dry Hair, Leave-In Argan Oil Infused Formula with Up to 72HRs of Frizz Control, Smooths Flyaways & Boosts Hair Shine, 5.1 Fl Oz
10K
▼ 50.0%vs. prior month
$69.7K
latest month
12-month trend
B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$200K
latest month
12-month trend
B078PJCVSQ
Garnier Fructis Sleek & Shine Leave-In Conditioner Cream, Anti-Frizz Hair Treatment with Plant Keratin + Argan Oil, Controls Frizz and Provides Smoothness For Frizzy, Dry Hair, 10.2 Fl Oz (Pack of 2)
10K
▲ 0.0%vs. prior month
$91K
latest month
12-month trend
B07F38LXDM
Head & Shoulders Classic Clean Anti-Dandruff Shampoo Twin Pack, 32.1 fl oz Each, 72-Hour Dandruff Protection, Safe for Everyday Use on All Hair Types
10K
▼ 50.0%vs. prior month
$265.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Garnier Fructis Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Garnier is the best-performing garnier fructis shampoo brand in July 2026, moving 40,000 units across 3 ASINs for 33.3% of Top 10 volume. L'Oreal Paris follows with 20,000 units (16.7%), ahead of Tea Tree on 10,000 units (8.3%).
Volume is spread across 8 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.63 to $20.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Garnier
3 ASINs in Top 10
33.3%
Units
40K
Revenue
$239.1K
Avg. price
$6.63
B01N97PCBH
$3.96·★4.6·23.4K revsGarnier Fructis Pure Clean Purifying Shampoo, Silicone-Free, 12.5 Fl Oz, 1 Count (Packaging May Vary)
Units sold20KB006J44BSI
$6.97·★4.6·44.8K revsGarnier Fructis Sleek & Shine Anti-Frizz Hair Serum for Frizzy, Dry Hair, Leave-In Argan Oil Infused Formula with Up to 72HRs of Frizz Control, Smooths Flyaways & Boosts Hair Shine, 5.1 Fl Oz
Units sold10KB078PJCVSQ
$8.97·★4.7·38.9K revsGarnier Fructis Sleek & Shine Leave-In Conditioner Cream, Anti-Frizz Hair Treatment with Plant Keratin + Argan Oil, Controls Frizz and Provides Smoothness For Frizzy, Dry Hair, 10.2 Fl Oz (Pack of 2)
Units sold10K
L'Oreal Paris
1 ASIN in Top 10
16.7%
Units
20K
Revenue
$361K
Avg. price
$18.94
B08D7J83PZ
$18.94·★4.6·20.8K revsL'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
Units sold20K
Tea Tree
1 ASIN in Top 10
8.3%
Units
10K
Revenue
$200K
Avg. price
$20.00
B003E1CYHO
$20.00·★4.6·61.4K revsTea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Units sold10K
Trending Garnier Fructis Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GPDP1NQ1 leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B0GPDK8ZCY close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GPDP1NQ1
Pantene Shampoo & Conditioner Set, Daily Moisture Renewal with Vitamin E - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72-Hour Hydration & Softness, Twin Pack, 52.8 Oz Total
Price
$19.99
Rating
4.7
Reviews
16K
Latest month sales
B0GPDK8ZCY
Pantene Shampoo, Daily Moisture Renewal with Vitamin E - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72-Hour Hydration & Softness, Paraben Free, 27.7 Fl Oz
Price
$10.02
Rating
4.6
Reviews
122
Latest month sales
B0DK86MTWN
Batana Oil Shampoo and Conditioner Set for Hair Growth, 16 fl oz Each | Moisturizing & Strengthening Formula with Biotin & Tea Tree, Promotes Hair Thickness & Strength - INFINA ESSENTIALS
Unlock to view ASIN details and product titles
Price
$24.26
Rating
4.4
Reviews
2.1K
Latest month sales
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