Prosecco Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Prosecco sales on Amazon US totaled 21,000 units in July 2026 (▼ 1.9% vs. the prior month), generating an estimated $355,222 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.5% of unit volume and 59.7% of revenue, while a typical listing is priced at $20.81. The keyword itself pulled 10,638 Amazon queries over the same period (▼ 6.9% MoM).
Zooming out to the 12-month window ending July 2026, the prosecco Top 50 moved 248,200 units and $3,813,583 in cumulative sales — an average of 20,683 units and $317,799 per month. Monthly throughput topped out at 36,750 units in December 2025 and dipped to 13,150 in May 2026, leaving the latest reading 39.5% higher than August 2025.
Prosecco Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21K
▼ 1.9% MoM
Monthly Revenue 2026/07
$355.2K
▼ 1.7% MoM
Top 10 Market Share 2026/07
70.5%
Prosecco Market Share & Sales Concentration on Amazon US — July 2026
The most-sold prosecco listing on Amazon US in July 2026 is ASIN B0DXJSFF8N (Brand: Lyre's), which sold 3,000 units at $14.99 apiece — equal to 14.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 14,800 units and $212,065 in July 2026 — 70.5% of unit volume and 59.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Prosecco' on Amazon
July 2026
Is 70.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0DXJSFF8N
Lyre’s Classico Sparkling Wine 4-Pack, Non Alcoholic Wine, Canned Mocktails | 4 x 8.45 Fl Oz cans; zero-proof Prosecco alternative with 45 calories per serve; ready to drink non alcoholic sparkling wine
3K
▲ 0.0%vs. prior month
$45K
latest month
12-month trend
B005J0Q578
La Vieille Ferme, Rose, 750 mL
2K
▲ 0.0%vs. prior month
$15.6K
latest month
12-month trend
B06XDCLG7X
Oyster Bay Sauvignon Blanc, White Wine, 750 mL Bottle
2K
▲ 0.0%vs. prior month
$24.8K
latest month
12-month trend
B07ZLSH5F1
KLOVEO Champagne Stoppers - WAF Patented Seal - Made in Italy | Fits 750ml Bottles, No Pressure Pump Needed, Keeps Bubbles Fresh 3-5 Days, BPA Free, Easy-Lock Stainless Steel Clip
2K
▲ 0.0%vs. prior month
$52K
latest month
12-month trend
B007Q4Y8VK
La Marca Prosecco, Sparkling Wine, 750 mL
2K
▲ 0.0%vs. prior month
$29.3K
latest month
12-month trend
B08BBHLW3Q
JoyJolt Milo Stemless Champagne Flutes Set of 8 Crystal Glasses. 9.5oz Prosecco Wine Flute, Mimosa Glasses, Cocktail Glass Set, Water Highball Glass, Bar Glassware
1K
▲ 11.1%vs. prior month
$20K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Prosecco Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lyre's is the best-performing prosecco brand in July 2026, moving 4,000 units across 2 ASINs for 27.0% of Top 10 volume. La Vieille Ferme follows with 2,000 units (13.5%), ahead of Oyster Bay on 2,000 units (13.5%).
Volume is spread across 9 brands, with the top three holding 54.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.77 to $14.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lyre's
2 ASINs in Top 10
27.0%
Units
4K
Revenue
$59.9K
Avg. price
$14.99
B0DXJSFF8N
$14.99·★4.2·550 revsLyre’s Classico Sparkling Wine 4-Pack, Non Alcoholic Wine, Canned Mocktails | 4 x 8.45 Fl Oz cans; zero-proof Prosecco alternative with 45 calories per serve; ready to drink non alcoholic sparkling wine
Units sold3KB0F4RMPXMB
$14.99·★4.0·212 revsLyre’s Amalfi Spritz 4-Pack, Non Alcoholic Italian Spritz, Canned Mocktails | 4 x 8.45 Fl Oz cans; bittersweet orange Italian aperitif and sparkling non alcoholic wine alternative; 70 calories per can
Units sold1K
La Vieille Ferme
1 ASIN in Top 10
13.5%
Units
2K
Revenue
$15.6K
Avg. price
$7.77
B005J0Q578
$7.77·★4.4·1.5K revsLa Vieille Ferme, Rose, 750 mL
Units sold2K
Oyster Bay
1 ASIN in Top 10
13.5%
Units
2K
Revenue
$24.8K
Avg. price
$11.98
B06XDCLG7X
$11.98·★4.6·934 revsOyster Bay Sauvignon Blanc, White Wine, 750 mL Bottle
Units sold2K
Trending Prosecco Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B072NC2FY3 booked 300 units at $5.24, with ▲ 0.0% MoM change. On the growth side, B09ZNHDCYJ leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B0C4VNBW57 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B072NC2FY3
Underwood The Bubbles, Sparkling Wine, 355 mL Can
Price
$5.24
Rating
4.4
Reviews
192
Latest month sales
B09ZNHDCYJ
Cave De Lugny Blanc de Blancs, 750 ML
Price
$19.34
Rating
4.4
Reviews
8
Latest month sales
B0C4VNBW57
Tuscanini Sparkling Moscato Grape Juice, 25.3oz (2 Pack) | Non Alcoholic Italian Moscato | Elegant Champagne Bottle | Imported from Italy | Great for Cocktails | Kosher
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.5
Reviews
268
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this prosecco report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card