Ninj Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Ninj sales on Amazon US totaled 163,050 units in July 2026 (▼ 40.7% vs. the prior month), generating an estimated $24,290,200 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.2% of unit volume and 47.7% of revenue, while a typical listing is priced at $186.27. The keyword itself pulled 22,196 Amazon queries over the same period (▲ 16.0% MoM).
Zooming out to the 12-month window ending July 2026, the ninj Top 50 moved 2,213,400 units and $338,179,190 in cumulative sales — an average of 184,450 units and $28,181,599 per month. Monthly throughput topped out at 359,600 units in November 2025 and dipped to 117,750 in May 2026, leaving the latest reading 21.2% higher than August 2025.
Ninj Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
163.1K
▼ 40.7% MoM
Monthly Revenue 2026/07
$24.3M
▼ 46.6% MoM
Top 10 Market Share 2026/07
55.2%
Ninj Market Share & Sales Concentration on Amazon US — July 2026
The most-sold ninj listing on Amazon US in July 2026 is ASIN B01FHOWYA2 (Brand: Ninja), which sold 10,000 units at $54.99 apiece — equal to 6.1% of every unit tracked in this report.
The Top 10 ASINs account for 90,000 units and $11,585,980 in July 2026 — 55.2% of unit volume and 47.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Ninj' on Amazon
July 2026
Is 55.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01FHOWYA2
Ninja Fit Compact Personal Blender, 700W, (2) 16oz Cups, QB3001SS | 700-watt base blends smoothies, shakes & frozen drinks. (2) 16-oz to-go cups w/ spout lids. Dishwasher safe.
10K
▼ 50.0%vs. prior month
$585.4K
latest month
12-month trend
B0855B5Z6F
Ninja Professional Plus Blender, Auto-iQ, 1400W, 72oz Pitcher, BN701 | 1400 peak-watt motor, 3 Auto-iQ presets for smoothies, frozen drinks & ice cream. Total Crushing blades. Dishwasher safe.
10K
▲ 25.0%vs. prior month
$1M
latest month
12-month trend
B0CSZ7WBYW
Ninja Air Fryer Pro, 5 Qt, 4-in-1, Grey, AF141 | Air fry, roast, reheat, dehydrate, 1750W, 400F max, Fits 4 lbs fries, Nonstick basket, Dishwasher-safe
10K
▲ 11.1%vs. prior month
$1M
latest month
12-month trend
B08QXJ31WR
Ninja Nutri-Blender Pro with Auto iQ, 1100PW, (2) 24oz Cups, BN401 | 1100-peak-watt motor + 2 Auto-iQ programs for smoothies, salsa & dips. (2) 24-oz to-go cups. Dishwasher safe.
10K
▲ 0.0%vs. prior month
$815.9K
latest month
12-month trend
B08QXB9BH5
Ninja CREAMi® 7-in-1 Ice Cream Maker, Ice Cream, Gelato and more, NC301 | Ninja CREAMi transforms frozen bases into ice cream, sorbet and milkshakes at a button touch, from healthy to indulgent.
10K
▲ 42.9%vs. prior month
$1.9M
latest month
12-month trend
B00939I7EK
Ninja Mega Kitchen System, 1500W, 72oz Pitcher, 8-Cup, Black, BL770 | 1500W all-in-one blends smoothies, processes salsa & dough. 72-oz pitcher, 8-cup processor bowl, (2) 16-oz cups.
10K
▼ 50.0%vs. prior month
$1.5M
latest month
12-month trend
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Trending Ninj Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0855B5Z6F booked 10K units at $99.98, with ▲ 25.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0855B5Z6F
Ninja Professional Plus Blender, Auto-iQ, 1400W, 72oz Pitcher, BN701 | 1400 peak-watt motor, 3 Auto-iQ presets for smoothies, frozen drinks & ice cream. Total Crushing blades. Dishwasher safe.
Price
$99.98
Rating
4.7
Reviews
19.5K
Latest month sales
B08QXB9BH5
Ninja CREAMi® 7-in-1 Ice Cream Maker, Ice Cream, Gelato and more, NC301 | Ninja CREAMi transforms frozen bases into ice cream, sorbet and milkshakes at a button touch, from healthy to indulgent.
Price
$229.95
Rating
4.4
Reviews
6.7K
Latest month sales
B0GH8PVFHS
Ninja UltraCrush Professional Blender, 1000W, 72oz Pitcher, 3 Speeds, BP201 | 1000W Total Crushing blades power through ice & fruit. XL 72-oz pitcher, 3 manual speeds plus pulse. Dishwasher safe.
Unlock to view ASIN details and product titles
Price
$79.97
Rating
4.7
Reviews
344
Latest month sales
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