Laura Geller Root Touch Up Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Laura Geller Root Touch Up sales on Amazon US totaled 166,200 units in July 2026 (▼ 25.6% vs. the prior month), generating an estimated $3,362,884 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.3% of unit volume and 48.4% of revenue, while a typical listing is priced at $21.05. The keyword itself pulled 28,084 Amazon queries over the same period (▼ 35.6% MoM).
Zooming out to the 12-month window ending July 2026, the laura geller root touch up Top 50 moved 2,058,650 units and $44,154,802 in cumulative sales — an average of 171,554 units and $3,679,567 per month. Monthly throughput topped out at 256,200 units in November 2025 and dipped to 104,400 in May 2026, leaving the latest reading 13.3% higher than August 2025.
Laura Geller Root Touch Up Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
166.2K
▼ 25.6% MoM
Monthly Revenue 2026/07
$3.4M
▼ 34.6% MoM
Top 10 Market Share 2026/07
49.3%
Laura Geller Root Touch Up Market Share & Sales Concentration on Amazon US — July 2026
The most-sold laura geller root touch up listing on Amazon US in July 2026 is ASIN B01H1V7WQU (Brand: LAURA GELLER NEW YORK), which sold 10,000 units at $32.00 apiece — equal to 6.0% of every unit tracked in this report.
The Top 10 ASINs account for 82,000 units and $1,626,970 in July 2026 — 49.3% of unit volume and 48.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Laura Geller Root Touch Up' on Amazon
July 2026









Is 49.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B01H1V7WQU
LAURA GELLER Baked Balance-n-Brighten Powder Foundation – Light
10K
▼ 75.0%vs. prior month
$299.7K
latest month
12-month trend

B08N1CWL7S
Boldify Hairline Powder, Root Touch Up Hair Color Dark Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
10K
▲ 0.0%vs. prior month
$170.5K
latest month
12-month trend

B08SXRSYSL
LAURA GELLER Spackle Makeup Primer - Hydrate - Super-Size 2 Fl Oz
10K
▲ 0.0%vs. prior month
$205.9K
latest month
12-month trend

B0C59YCD3G
LAURA GELLER Kajal Longwear Mascara – Black – Lengthen & Define
10K
▲ 11.1%vs. prior month
$168.8K
latest month
12-month trend

B084W2WS8V
L'Oreal Paris Magic Root Permanent Hair Color Kit, 100% Gray Hair Coverage In Just 10 Minutes, Precision Brush Applicator for Seamless Application, 4 Dark Brown (2 Count)
9K
▼ 10.0%vs. prior month
$114.9K
latest month
12-month trend

B0009FHJRS
Toppik Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
8K
▼ 20.0%vs. prior month
$199.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Laura Geller Root Touch Up Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
LAURA GELLER NEW YORK is the best-performing laura geller root touch up brand in July 2026, moving 35,000 units across 4 ASINs for 42.7% of Top 10 volume. Boldify follows with 24,000 units (29.3%), ahead of L'Oreal Paris on 9,000 units (11.0%).
With 5 brands splitting the Top 10 and 82.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.94 to $25.05, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
LAURA GELLER NEW YORK
4 ASINs in Top 10
42.7%
Units
35K
Revenue
$837.8K
Avg. price
$25.05

B01H1V7WQU
$32.00·★4.2·17.9K revsLAURA GELLER Baked Balance-n-Brighten Powder Foundation – Light
Units sold10K
B08SXRSYSL
$15.20·★4.4·6.9K revsLAURA GELLER Spackle Makeup Primer - Hydrate - Super-Size 2 Fl Oz
Units sold10K
B0C59YCD3G
$26.00·★4.3·2.7K revsLAURA GELLER Kajal Longwear Mascara – Black – Lengthen & Define
Units sold10K
B0GWKL8SBQ
$27.00·★4.1·132 revsLAURA GELLER Root Touch-Up Hair & Brows, Root Cover, Medium Brown
Units sold5K
Boldify
3 ASINs in Top 10
29.3%
Units
24K
Revenue
$420.8K
Avg. price
$17.83

B08N1CWL7S
$17.59·★4.2·43K revsBoldify Hairline Powder, Root Touch Up Hair Color Dark Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold10K
B08N1BTF6F
$17.94·★4.2·43K revsBoldify Hairline Powder, Root Touch Up Hair Color Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold7K
B08N1BLW1C
$17.95·★4.2·43K revsBoldify Hairline Powder, Root Touch Up Hair Color Light Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold7K
L'Oreal Paris
1 ASIN in Top 10
11.0%
Units
9K
Revenue
$114.9K
Avg. price
$13.94

B084W2WS8V
$13.94·★4.5·6.6K revsL'Oreal Paris Magic Root Permanent Hair Color Kit, 100% Gray Hair Coverage In Just 10 Minutes, Precision Brush Applicator for Seamless Application, 4 Dark Brown (2 Count)
Units sold9K
Trending Laura Geller Root Touch Up Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B079669VHB booked 6K units at $8.97, with ▲ 0.0% MoM change. On the growth side, B06VXPSGN8 leads positive momentum with ▲ 200.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B079669VHB
Gray Away Root Touch-Up Quick Stick, Black/Dark Brown, 0.1 oz | Root touch-up stick for gray coverage, targets roots, temples and hairline, lasts 24 hours, ammonia and peroxide-free
Price
$8.97
Rating
4.2
Reviews
4.7K
Latest month sales

B0GWKL8SBQ
LAURA GELLER Root Touch-Up Hair & Brows, Root Cover, Medium Brown
Price
$27.00
Rating
4.1
Reviews
132
Latest month sales

B06VXPSGN8
LAURA GELLER Quench-n-Tint Tinted Moisturizer, Hydrating - Light
Unlock to view ASIN details and product titles
Price
$31.49
Rating
4.4
Reviews
1.2K
Latest month sales
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