Irish Spring Bar Soap Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Irish Spring Bar Soap sales on Amazon US totaled 312,800 units in July 2026 (▼ 11.6% vs. the prior month), generating an estimated $3,908,682 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.6% of unit volume and 61.3% of revenue, while a typical listing is priced at $12.73. The keyword itself pulled 90,716 Amazon queries over the same period (▲ 4.7% MoM).
Zooming out to the 12-month window ending July 2026, the irish spring bar soap Top 50 moved 2,976,000 units and $37,314,915 in cumulative sales — an average of 248,000 units and $3,109,576 per month. Monthly throughput topped out at 353,900 units in June 2026 and dipped to 170,650 in May 2026, leaving the latest reading 40.6% higher than August 2025.
Irish Spring Bar Soap Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
312.8K
▼ 11.6% MoM
Monthly Revenue 2026/07
$3.9M
▼ 11.1% MoM
Top 10 Market Share 2026/07
63.6%
Irish Spring Bar Soap Market Share & Sales Concentration on Amazon US — July 2026
The most-sold irish spring bar soap listing on Amazon US in July 2026 is ASIN B00I69SEK0 (Brand: Dove), which sold 50,000 units at $12.97 apiece — equal to 16.0% of every unit tracked in this report.
The Top 10 ASINs account for 199,000 units and $2,396,760 in July 2026 — 63.6% of unit volume and 61.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Irish Spring Bar Soap' on Amazon
July 2026
Is 63.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00I69SEK0
Dove Beauty Bar Soap Original 8 Count for Soft, Smooth Skin, with 1/4 Moisturizing Cream 3.75 oz | Moisturizing beauty bar with ¼ moisturizing cream for soft, smooth skin on face, body and hands
50K
▼ 37.5%vs. prior month
$648.5K
latest month
12-month trend
B09MFMCTRK
VALITIC Kojic Acid Dark Spot Remover Soap Bars, Turmeric Bar Soaps 2 Pack | Original Face and Body Wash Bath Soap for Women and Men with Vitamin C, Retinol, Collagen, Hyaluronic Acid, Shea, Olive Oil
50K
▲ 0.0%vs. prior month
$698.5K
latest month
12-month trend
B0007D8E1C
Dove Cool Moisture Beauty Bar Soap , Refreshing Cleanser, 8 Count 3.75 oz | Moisturizing beauty bar with cucumber and green tea scent for refreshed, soft skin
20K
▲ 0.0%vs. prior month
$258.2K
latest month
12-month trend
B09GN1YRVP
Irish Spring Body Wash for Men, Original Scent, 887 mL | Face and Body Wash, Men’s Body Wash, Paraben-Free, Moisturizing, Retains Skin's Natural Moisture, Grooming
20K
▲ 100.0%vs. prior month
$138.8K
latest month
12-month trend
B00HV8TWNA
Olay Beauty Bar, Ultra Moisture,10x More Moisturizers, Nourishing Conditioners, Smooth & Gentle on Skin, Vitamin B3 Complex, For All Skin Types, Shea Butter Scent, 3.17 oz, (Pack of 12)
10K
▼ 50.0%vs. prior month
$119.4K
latest month
12-month trend
B07FY17L3N
Irish Spring Bar Soap for Men, Original Clean, Smell Fresh and Clean for 12 Hours, Men Soap Bars for Washing Hands and Body, Mild for Skin, Recyclable Carton, 3.7 Ounce - 3 Count (Pack of 8)
10K
▲ 0.0%vs. prior month
$231.8K
latest month
12-month trend
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Best Irish Spring Bar Soap Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dove is the best-performing irish spring bar soap brand in July 2026, moving 70,000 units across 2 ASINs for 35.2% of Top 10 volume. VALITIC follows with 50,000 units (25.1%), ahead of Irish Spring on 40,000 units (20.1%).
With 7 brands splitting the Top 10 and 80.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.03 to $15.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dove
2 ASINs in Top 10
35.2%
Units
70K
Revenue
$906.7K
Avg. price
$12.97
B00I69SEK0
$12.97·★4.8·12.2K revsDove Beauty Bar Soap Original 8 Count for Soft, Smooth Skin, with 1/4 Moisturizing Cream 3.75 oz | Moisturizing beauty bar with ¼ moisturizing cream for soft, smooth skin on face, body and hands
Units sold50KB0007D8E1C
$12.97·★4.8·6.9K revsDove Cool Moisture Beauty Bar Soap , Refreshing Cleanser, 8 Count 3.75 oz | Moisturizing beauty bar with cucumber and green tea scent for refreshed, soft skin
Units sold20K
VALITIC
1 ASIN in Top 10
25.1%
Units
50K
Revenue
$698.5K
Avg. price
$15.49
B09MFMCTRK
$15.49·★4.2·48K revsVALITIC Kojic Acid Dark Spot Remover Soap Bars, Turmeric Bar Soaps 2 Pack | Original Face and Body Wash Bath Soap for Women and Men with Vitamin C, Retinol, Collagen, Hyaluronic Acid, Shea, Olive Oil
Units sold50K
Irish Spring
3 ASINs in Top 10
20.1%
Units
40K
Revenue
$440K
Avg. price
$10.03
B09GN1YRVP
$6.94·★4.7·27.7K revsIrish Spring Body Wash for Men, Original Scent, 887 mL | Face and Body Wash, Men’s Body Wash, Paraben-Free, Moisturizing, Retains Skin's Natural Moisture, Grooming
Units sold20KB07FY17L3N
$16.20·★4.8·40.2K revsIrish Spring Bar Soap for Men, Original Clean, Smell Fresh and Clean for 12 Hours, Men Soap Bars for Washing Hands and Body, Mild for Skin, Recyclable Carton, 3.7 Ounce - 3 Count (Pack of 8)
Units sold10KB09GN14Y2S
$6.94·★4.7·27.7K revsIrish Spring Mens Body Wash, Moisture Blast Body Wash for Men, Feel Fresh All Day, 30 Oz Pump Bottle | Face and Body Wash, Men’s Body Wash, Paraben-Free, Moisturizing, Retains Skin's Natural Moisture, Grooming
Units sold10K
Trending Irish Spring Bar Soap Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0B69528QC booked 10K units at $9.87, with ▲ 42.9% MoM change. On the growth side, B0033RRDCK leads positive momentum with ▲ 300.0% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0B69528QC
Native Clean Body Wash, Gentle & pH-balanced for Sensitive Skin, 24-Hr Freshness for Women & Men, Vegan & Cruelty-Free, Free of Sulfates, Parabens & Phthalates, Coconut & Vanilla, 18fl oz
Price
$9.87
Rating
4.6
Reviews
6.7K
Latest month sales
B0097PF0VI
Zest 8-Bar Bath Size Soap, Aqua, 4 Ounce per bar, 8 bars, 32 Ounce
Price
$5.64
Rating
4.6
Reviews
6K
Latest month sales
B0033RRDCK
Irish Spring Deodorant Soap Bars Original, 3 Count
Unlock to view ASIN details and product titles
Price
$6.88
Rating
4.8
Reviews
323
Latest month sales
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