Fanola No Yellow Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fanola No Yellow Shampoo sales on Amazon US totaled 116,700 units in July 2026 (▼ 18.2% vs. the prior month), generating an estimated $2,538,989 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.4% of unit volume and 57.7% of revenue, while a typical listing is priced at $22.16. The keyword itself pulled 23,130 Amazon queries over the same period (▼ 5.6% MoM).
Zooming out to the 12-month window ending July 2026, the fanola no yellow shampoo Top 50 moved 1,245,600 units and $26,461,310 in cumulative sales — an average of 103,800 units and $2,205,109 per month. Monthly throughput topped out at 142,600 units in June 2026 and dipped to 76,800 in May 2026, leaving the latest reading 22.1% higher than August 2025.
Fanola No Yellow Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
116.7K
▼ 18.2% MoM
Monthly Revenue 2026/07
$2.5M
▼ 19.4% MoM
Top 10 Market Share 2026/07
57.4%
Fanola No Yellow Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fanola no yellow shampoo listing on Amazon US in July 2026 is ASIN B07P7L1HFN (Brand: L'Oreal Paris), which sold 10,000 units at $9.97 apiece — equal to 8.6% of every unit tracked in this report.
The Top 10 ASINs account for 67,000 units and $1,464,420 in July 2026 — 57.4% of unit volume and 57.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fanola No Yellow Shampoo' on Amazon
July 2026
Is 57.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07P7L1HFN
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
10K
▲ 0.0%vs. prior month
$97.1K
latest month
12-month trend
B082B5GPTV
Clairol Professional Shimmer Lights Purple Shampoo | Neutralizes Brass & Yellow Tones | For Blonde, Silver, Gray & Highlighted Hair
10K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend
B09FYK7FKR
Olaplex N°.4P Blonde Enhancer Purple Shampoo | Toning Hair, 250 mL | For Blonde, Lightened & Grey Hair; Violet Toning Agents; Suitable for All Hair Textures
9K
▼ 10.0%vs. prior month
$306K
latest month
12-month trend
B00FZSB0Y2
Matrix So Silver Purple Shampoo – For Blonde & Grey Hair
7K
▼ 30.0%vs. prior month
$154K
latest month
12-month trend
B09MZX876X
Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey Hair, Anti-Brassiness, Moisturizing, Color-Safe, Silver & Glowing, Corrects Yellow Tones, 12.8 Fl Oz Each, 2 Pack
6K
▼ 40.0%vs. prior month
$119.9K
latest month
12-month trend
B09T3M16ZP
milk_shake Icy Blond Shampoo | Mutes Yellow Tones in Blond Hair
6K
▼ 14.3%vs. prior month
$168.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Fanola No Yellow Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Matrix is the best-performing fanola no yellow shampoo brand in July 2026, moving 12,000 units across 2 ASINs for 17.9% of Top 10 volume. L'Oreal Paris follows with 10,000 units (14.9%), ahead of Clairol Professional on 10,000 units (14.9%).
Volume is spread across 9 brands, with the top three holding 47.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.39 to $23.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Matrix
2 ASINs in Top 10
17.9%
Units
12K
Revenue
$264K
Avg. price
$23.00
B00FZSB0Y2
$24.00·★4.5·47.4K revsMatrix So Silver Purple Shampoo – For Blonde & Grey Hair
Units sold7KB06VSZ69LL
$22.00·★4.4·34K revsMatrix Brass Off Toning Blue Shampoo - Refreshes and Neutralizes Brassy Tones, For Color Treated Hair, Lightened Brunettes or Dark Blondes
Units sold5K
L'Oreal Paris
1 ASIN in Top 10
14.9%
Units
10K
Revenue
$97.1K
Avg. price
$9.97
B07P7L1HFN
$9.97·★4.5·29.2K revsL’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
Units sold10K
Clairol Professional
1 ASIN in Top 10
14.9%
Units
10K
Revenue
$79.9K
Avg. price
$6.39
B082B5GPTV
$6.39·★4.6·19.3K revsClairol Professional Shimmer Lights Purple Shampoo | Neutralizes Brass & Yellow Tones | For Blonde, Silver, Gray & Highlighted Hair
Units sold10K
Trending Fanola No Yellow Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FD56V731 booked 4K units at $21.56, with ▲ 0.0% MoM change. On the growth side, B07JP7HVHN leads positive momentum with ▲ 150.0% MoM growth on 2K units, with B0GKQDP2QQ close behind at ▲ 150.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FD56V731
Tea Tree Purple Shampoo & Conditioner Set for Bleached, Silver & Gray Hair | Neutralizes Brass & Yellow Tones, Cleanses & Hydrates Hair & Scalp, Sulfate-Free, Botanical Formula with Tea Tree Oil
Price
$21.56
Rating
4.3
Reviews
1.8K
Latest month sales
B07JP7HVHN
Fanola No Yellow Hair Mask With Purple Violet Pigments To Eliminate Unwanted Yellow Tones & Brassiness In Platinum, Light Blonde, Gray, Bleached, or Highlighted Hair - 3.38oz
Price
$6.31
Rating
4.2
Reviews
894
Latest month sales
B0GKQDP2QQ
John Frieda Violet Crush Purple Shampoo & Conditioner Set, 2 Pack | Tones Blonde, Bleached, Platinum Hair, Neutralizes Yellow, 2-Piece Bundle, Highlighted & Color-Treated Safe
Unlock to view ASIN details and product titles
Price
$18.00
Rating
4.6
Reviews
1.9K
Latest month sales
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