Conditioner For Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Conditioner For Men sales on Amazon US totaled 514,000 units in July 2026 (▼ 19.4% vs. the prior month), generating an estimated $10,186,800 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.6% of unit volume and 44.3% of revenue, while a typical listing is priced at $19.91. The keyword itself pulled 21,563 Amazon queries over the same period (▲ 13.4% MoM).
Zooming out to the 12-month window ending July 2026, the conditioner for men Top 50 moved 5,735,350 units and $115,158,355 in cumulative sales — an average of 477,946 units and $9,596,530 per month. Monthly throughput topped out at 638,000 units in June 2026 and dipped to 312,000 in May 2026, leaving the latest reading 19.7% higher than August 2025.
Conditioner For Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
514K
▼ 19.4% MoM
Monthly Revenue 2026/07
$10.2M
▼ 24.6% MoM
Top 10 Market Share 2026/07
48.6%
Conditioner For Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold conditioner for men listing on Amazon US in July 2026 is ASIN B0BP8BXZ8M (Brand: Nizoral), which sold 50,000 units at $29.47 apiece — equal to 9.7% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $4,512,500 in July 2026 — 48.6% of unit volume and 44.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Conditioner For Men' on Amazon
July 2026
Is 48.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BP8BXZ8M
Nizoral Anti-Dandruff Shampoo with 1% Ketoconazole, Fresh Scent, 14 Fl Oz | Anti-Fungal Shampoo, Dandruff Shampoo for Dandruff Relief, Ketoconazole Shampoo, Dandruff Treatment, 1% Ketoconazole
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend
B076FHJ3K5
Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
40K
▼ 20.0%vs. prior month
$330K
latest month
12-month trend
B076JK8PXX
TRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set
40K
▲ 100.0%vs. prior month
$424K
latest month
12-month trend
B0BBBSMV94
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
30K
▼ 50.0%vs. prior month
$592.5K
latest month
12-month trend
B0DK5RX74D
Dove Intensive Repair Conditioner for Damaged Hair & Breakage 28oz | Helps restore hair, stop 98% visible damage & regenerate hair strength for stronger hair with Amino Serum & Bio-Protein Care
30K
▼ 25.0%vs. prior month
$265.2K
latest month
12-month trend
B0891BBRHW
Pureology Hydrate Conditioner – Moisturizes Dry & Color-Treated Hair
20K
▼ 60.0%vs. prior month
$760K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Conditioner For Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nizoral is the best-performing conditioner for men brand in July 2026, moving 50,000 units across 1 ASIN for 20.0% of Top 10 volume. TRESemmé follows with 50,000 units (20.0%), ahead of Marc Anthony on 40,000 units (16.0%).
Volume is spread across 9 brands, with the top three holding 56.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.41 to $29.47, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nizoral
1 ASIN in Top 10
20.0%
Units
50K
Revenue
$1.4M
Avg. price
$29.47
B0BP8BXZ8M
$29.47·★4.7·9K revsNizoral Anti-Dandruff Shampoo with 1% Ketoconazole, Fresh Scent, 14 Fl Oz | Anti-Fungal Shampoo, Dandruff Shampoo for Dandruff Relief, Ketoconazole Shampoo, Dandruff Treatment, 1% Ketoconazole
Units sold50K
TRESemmé
2 ASINs in Top 10
20.0%
Units
50K
Revenue
$501.9K
Avg. price
$7.41
B076JK8PXX
$10.74·★4.7·10.9K revsTRESemmé Rich Moisture Hydrating Shampoo & Conditioner Set 28 oz 2 Pack | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Shampoo and Conditioner set
Units sold40KB00GJ7XDU2
$4.08·★4.7·1.9K revsTRESemmé Rich Moisture Hydrating Conditioner for Dry Hair 29 oz | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Adds shine, with Heat protection system
Units sold10K
Marc Anthony
1 ASIN in Top 10
16.0%
Units
40K
Revenue
$330K
Avg. price
$7.67
B076FHJ3K5
$7.67·★4.5·71.5K revsMarc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
Units sold40K
Trending Conditioner For Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0033041GI booked 10K units at $12.45, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0033041GI
Vanicream Conditioner, Mild Formula for Sensitive Scalps, 12 Fl Oz | Formulated without Common Irritants for Sensitive Skin, pH Balanced, All Hair Types, No Fragrance, Lanolin and Parabens
Price
$12.45
Rating
4.5
Reviews
7.4K
Latest month sales
B0098QQ88U
Moroccanoil Hydrating Conditioner
Price
$30.00
Rating
4.6
Reviews
25.8K
Latest month sales
B00GJ7XDU2
TRESemmé Rich Moisture Hydrating Conditioner for Dry Hair 29 oz | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Adds shine, with Heat protection system
Unlock to view ASIN details and product titles
Price
$4.08
Rating
4.7
Reviews
1.9K
Latest month sales
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