Color Depositing Conditioner Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Color Depositing Conditioner sales on Amazon US totaled 118,100 units in July 2026 (▼ 14.6% vs. the prior month), generating an estimated $2,600,708 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.9% of unit volume and 44.3% of revenue, while a typical listing is priced at $22.22. The keyword itself pulled 28,669 Amazon queries over the same period (▲ 12.9% MoM).

Zooming out to the 12-month window ending July 2026, the color depositing conditioner Top 50 moved 1,297,850 units and $28,494,030 in cumulative sales — an average of 108,154 units and $2,374,503 per month. Monthly throughput topped out at 138,300 units in June 2026 and dipped to 64,200 in May 2026, leaving the latest reading 25.4% higher than August 2025.

1.3MTotal units sold · Last 12 months
$28.5MTotal revenue · Last 12 months
28.7K▲ 12.9% MoM
Monthly search volume
$22.22Avg. price · July 2026

Color Depositing Conditioner Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales94.2K
Revenue$2.1M

2025/09

Sales113.7K
Revenue$2.4M

2025/10

Sales131K
Revenue$2.9M

2025/11

Sales121.3K
Revenue$2.5M

2025/12

Sales94.7K
Revenue$2.1M

2026/01

Sales98K
Revenue$2.1M

2026/02

Sales104.3K
Revenue$2.3M

2026/03

Sales106.3K
Revenue$2.3M

2026/04

Sales113.8K
Revenue$2.5M

2026/05

Sales64.2K
Revenue$1.5M

2026/06

Sales138.3K
Revenue$3.2M
118.1K

2026/07

Sales118.1K
Revenue$2.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

118.1K

▼ 14.6% MoM

Monthly Revenue 2026/07

$2.6M

▼ 18.6% MoM

Top 10 Market Share 2026/07

44.9%

See the Top 10 ASINs driving 44.9% of sales

Color Depositing Conditioner Market Share & Sales Concentration on Amazon US — July 2026

The most-sold color depositing conditioner listing on Amazon US in July 2026 is ASIN B0BZ45SNLR (Brand: Bablabear), which sold 9,000 units at $22.99 apiece — equal to 7.6% of every unit tracked in this report and 13% ahead of the No. 2 listing.

The Top 10 ASINs account for 53,000 units and $1,152,230 in July 2026 — 44.9% of unit volume and 44.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Color Depositing Conditioner' on Amazon

July 2026
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44.9% Volume Share 53K units sold
44.3% Revenue Share $1.2M estimated
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Top 5 Volume Share breakdown

B0BZ45SNLR 7.6%
B00JAI4FGI 6.8%
B0DKG9ZHWN 5.1%
B08SSGQJS7 4.2%
B0CM6M5MW8 4.2%
Others 72.1%
#1
Bablabear Black Hair Dye Shampoo for Gray Hair,Hair Color Shampoo for Women and Men, Grey Coverage.

B0BZ45SNLR

Bablabear Black Hair Dye Shampoo for Gray Hair,Hair Color Shampoo for Women and Men, Grey Coverage.

$22.99· 4.3·8.9K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$196.7K

latest month

Monthly Trend

12-month trend

#2
Biolage Color Last Conditioner – For Color-Treated Hair | Vegan, paraben-free, protects depth, hydrates, repairs damage, adds shine and vibrancy

B00JAI4FGI

Biolage Color Last Conditioner – For Color-Treated Hair | Vegan, paraben-free, protects depth, hydrates, repairs damage, adds shine and vibrancy

$26.00· 4.7·33.9K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$208K

latest month

Monthly Trend

12-month trend

#3
L’Oreal Paris Sulfate Free Glossing Conditioner with Glycolic Acid, Provides Intense Glass Hair Shine, Smoothness & Soft Feel, Suitable for Dull, Dry, and Color-Treated Hair, EverPure, 6.8 Fl Oz

B0DKG9ZHWN

L’Oreal Paris Sulfate Free Glossing Conditioner with Glycolic Acid, Provides Intense Glass Hair Shine, Smoothness & Soft Feel, Suitable for Dull, Dry, and Color-Treated Hair, EverPure, 6.8 Fl Oz

$9.97· 4.5·1.8K reviews
Monthly Sales

6K

▲ 0.0%

vs. prior month

Revenue

$59.8K

latest month

Monthly Trend

12-month trend

#4
Redken Blondage Purple Shampoo – For Blonde Hair, 10.1 Fl Oz

B08SSGQJS7

Redken Blondage Purple Shampoo – For Blonde Hair, 10.1 Fl Oz

$29.00· 4.6·16K reviews
Monthly Sales

5K

▼ 16.7%

vs. prior month

Revenue

$145K

latest month

Monthly Trend

12-month trend

#5
REDKEN Acidic Color Gloss Sulfate-Free Shampoo for Color Protection and Shine To Help Extend Color & Shine for Color-Treated Hair

B0CM6M5MW8

REDKEN Acidic Color Gloss Sulfate-Free Shampoo for Color Protection and Shine To Help Extend Color & Shine for Color-Treated Hair

$36.00· 4.5·2.3K reviews
Monthly Sales

5K

▼ 50.0%

vs. prior month

Revenue

$180K

latest month

Monthly Trend

12-month trend

#6
Garnier Fructis Color Shield Anti-Fade Conditioner for Color Treated Hair, 12 Fl Oz, 1 Count (Packaging May Vary)

B01N1IF4F3

Garnier Fructis Color Shield Anti-Fade Conditioner for Color Treated Hair, 12 Fl Oz, 1 Count (Packaging May Vary)

$4.47· 4.6·3.6K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$15.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Color Depositing Conditioner Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Redken is the best-performing color depositing conditioner brand in July 2026, moving 14,000 units across 3 ASINs for 26.4% of Top 10 volume. L'Oreal Paris follows with 10,000 units (18.9%), ahead of Bablabear on 9,000 units (17.0%).

With 7 brands splitting the Top 10 and 62.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.73 to $33.67, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

26.4%
18.9%
17.0%
37.7%
Redken
L'Oreal Paris
Bablabear
Other brands
1

Redken

3 ASINs in Top 10

26.4%

Units

14K

Revenue

$469K

Avg. price

$33.67

  • Redken Blondage Purple Shampoo – For Blonde Hair, 10.1 Fl Oz

    B08SSGQJS7

    $29.00·4.6·16K revs

    Redken Blondage Purple Shampoo – For Blonde Hair, 10.1 Fl Oz

    Units sold5K
  • REDKEN Acidic Color Gloss Sulfate-Free Shampoo for Color Protection and Shine To Help Extend Color & Shine for Color-Treated Hair

    B0CM6M5MW8

    $36.00·4.5·2.3K revs

    REDKEN Acidic Color Gloss Sulfate-Free Shampoo for Color Protection and Shine To Help Extend Color & Shine for Color-Treated Hair

    Units sold5K
  • Redken Acidic Color Gloss Conditioner – For Color-Treated Hair

    B0CM6KKLSS

    $36.00·4.6·1.8K revs

    Redken Acidic Color Gloss Conditioner – For Color-Treated Hair

    Units sold4K
2

L'Oreal Paris

2 ASINs in Top 10

18.9%

Units

10K

Revenue

$97.8K

Avg. price

$9.73

  • L’Oreal Paris Sulfate Free Glossing Conditioner with Glycolic Acid, Provides Intense Glass Hair Shine, Smoothness & Soft Feel, Suitable for Dull, Dry, and Color-Treated Hair, EverPure, 6.8 Fl Oz

    B0DKG9ZHWN

    $9.97·4.5·1.8K revs

    L’Oreal Paris Sulfate Free Glossing Conditioner with Glycolic Acid, Provides Intense Glass Hair Shine, Smoothness & Soft Feel, Suitable for Dull, Dry, and Color-Treated Hair, EverPure, 6.8 Fl Oz

    Units sold6K
  • L'Oreal Paris Elvive Color Vibrancy Protecting Conditioner, for Color Treated Hair, Conditioner with Linseed Elixir and Anti-Oxidants, for Anti-Fade, High Shine, and Color Protection, 28 Fl Oz

    B0752DVYJN

    $9.49·4.6·10.8K revs

    L'Oreal Paris Elvive Color Vibrancy Protecting Conditioner, for Color Treated Hair, Conditioner with Linseed Elixir and Anti-Oxidants, for Anti-Fade, High Shine, and Color Protection, 28 Fl Oz

    Units sold4K
3

Bablabear

1 ASIN in Top 10

17.0%

Units

9K

Revenue

$196.7K

Avg. price

$22.99

  • Bablabear Black Hair Dye Shampoo for Gray Hair,Hair Color Shampoo for Women and Men, Grey Coverage.

    B0BZ45SNLR

    $22.99·4.3·8.9K revs

    Bablabear Black Hair Dye Shampoo for Gray Hair,Hair Color Shampoo for Women and Men, Grey Coverage.

    Units sold9K

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