Card Holders Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Card Holders sales on Amazon US totaled 236,000 units in July 2026 (▼ 7.8% vs. the prior month), generating an estimated $3,025,990 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 36.4% of unit volume and 39.0% of revenue, while a typical listing is priced at $12.70. The keyword itself pulled 9,568 Amazon queries over the same period (▼ 27.1% MoM).
Zooming out to the 12-month window ending July 2026, the card holders Top 50 moved 2,568,850 units and $30,177,469 in cumulative sales — an average of 214,071 units and $2,514,789 per month. Monthly throughput topped out at 257,950 units in December 2025 and dipped to 135,200 in May 2026, leaving the latest reading 14.5% higher than August 2025.
Card Holders Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
236K
▼ 7.8% MoM
Monthly Revenue 2026/07
$3M
▼ 12.2% MoM
Top 10 Market Share 2026/07
36.4%
Card Holders Market Share & Sales Concentration on Amazon US — July 2026
The most-sold card holders listing on Amazon US in July 2026 is ASIN B08BP3J3T2 (Brand: Kitoyz), which sold 10,000 units at $9.89 apiece — equal to 4.2% of every unit tracked in this report.
The Top 10 ASINs account for 86,000 units and $1,180,810 in July 2026 — 36.4% of unit volume and 39.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Card Holders' on Amazon
July 2026
Is 36.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08BP3J3T2
1000 Counts Card Sleeves Top Loaders for Trading Cards, Penny Soft Sleeves Baseball Card Sleeves Protectors Fit for Sports Cards, Football, Game Card
10K
▲ 0.0%vs. prior month
$99.4K
latest month
12-month trend
B09YVPSYWF
TOURSUIT Car Registration & Insurance Card Holder, Carbon Fiber Black | Vehicle License Document Organizer, Glove Box Compartment, Interior Car Accessories, For Women Men
10K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend
B0B7CJT5SP
Card Sleeves Hard Plastic, Arjiekwei 3"X 4" Trading Card Holder, 35PT | Baseball Cards Protectors for Sports Football Game Cards (200 Hard Sleeves + 200 Soft Sleeves)
10K
▼ 50.0%vs. prior month
$207.9K
latest month
12-month trend
B08SJ5KPYS
500 Counts Card Sleeves for Trading Cards, Soft Penny Card Sleeves Clear Plastic Card Protectors Fit for Baseball Card, Sports Cards, MTG Game Card Standard Cards
9K
▼ 10.0%vs. prior month
$71.9K
latest month
12-month trend
B08B9LWQ36
Ultra Pro 3" x 4" Clear Regular Toploaders & Card Sleeves Bundle, 200 Pack | Durable Rigid Plastic Protection for Valuable Collectible Cards with Crystal Clear Display During Storage, Trading & Shipping
8K
▲ 0.0%vs. prior month
$220.6K
latest month
12-month trend
B09J4BMF79
MNGARISTA Retractable Badge Holder,Heavy Duty Carabiner Clip Keychain Badge Reel,Tactical ID Card Key Holder with 31.5" Retractable, Black
8K
▲ 14.3%vs. prior month
$79.9K
latest month
12-month trend
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Best Card Holders Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kitoyz is the best-performing card holders brand in July 2026, moving 10,000 units across 1 ASIN for 11.6% of Top 10 volume. TOURSUIT follows with 10,000 units (11.6%), ahead of Arjiekwei on 10,000 units (11.6%).
Volume is spread across 10 brands, with the top three holding 34.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kitoyz
1 ASIN in Top 10
11.6%
Units
10K
Revenue
$99.4K
Avg. price
$9.89
B08BP3J3T2
$9.89·★4.8·4.9K revs1000 Counts Card Sleeves Top Loaders for Trading Cards, Penny Soft Sleeves Baseball Card Sleeves Protectors Fit for Sports Cards, Football, Game Card
Units sold10K
TOURSUIT
1 ASIN in Top 10
11.6%
Units
10K
Revenue
$79.9K
Avg. price
$7.99
B09YVPSYWF
$7.99·★4.8·11.9K revsTOURSUIT Car Registration & Insurance Card Holder, Carbon Fiber Black | Vehicle License Document Organizer, Glove Box Compartment, Interior Car Accessories, For Women Men
Units sold10K
Arjiekwei
1 ASIN in Top 10
11.6%
Units
10K
Revenue
$207.9K
Avg. price
$19.99
B0B7CJT5SP
$19.99·★4.6·7.4K revsCard Sleeves Hard Plastic, Arjiekwei 3"X 4" Trading Card Holder, 35PT | Baseball Cards Protectors for Sports Football Game Cards (200 Hard Sleeves + 200 Soft Sleeves)
Units sold10K
Trending Card Holders Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09J4BMF79 booked 8K units at $9.99, with ▲ 14.3% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09J4BMF79
MNGARISTA Retractable Badge Holder,Heavy Duty Carabiner Clip Keychain Badge Reel,Tactical ID Card Key Holder with 31.5" Retractable, Black
Price
$9.99
Rating
4.4
Reviews
10K
Latest month sales
B0F43XDH3Y
Portable 9-Pocket Trading Card Binder, Holds 1080 Cards | 60 Removable Double-Sided Sleeves, Baseball Card Binder Card Storage Organizer Album for Boys, Girls, Sports & Game Cards
Price
$17.04
Rating
4.6
Reviews
804
Latest month sales
B0BNXHJJX3
SEMORID RFID Blocking Slim Card Holder Wallet for Men Wallet Minimalist
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.4
Reviews
6K
Latest month sales
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