Buxom Lip Plumper Gloss Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Buxom Lip Plumper Gloss sales on Amazon US totaled 123,200 units in July 2026 (▼ 49.9% vs. the prior month), generating an estimated $2,076,224 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 51.1% of unit volume and 45.3% of revenue, while a typical listing is priced at $18.47. The keyword itself pulled 18,052 Amazon queries over the same period (▲ 4.0% MoM).

Zooming out to the 12-month window ending July 2026, the buxom lip plumper gloss Top 50 moved 1,957,450 units and $34,711,530 in cumulative sales — an average of 163,121 units and $2,892,627 per month. Monthly throughput topped out at 262,700 units in December 2025 and dipped to 85,100 in May 2026, leaving the latest reading 5.5% higher than August 2025.

2MTotal units sold · Last 12 months
$34.7MTotal revenue · Last 12 months
18.1K▲ 4.0% MoM
Monthly search volume
$18.47Avg. price · July 2026

Buxom Lip Plumper Gloss Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales116.8K
Revenue$1.7M

2025/09

Sales119.8K
Revenue$1.9M

2025/10

Sales205.2K
Revenue$4M

2025/11

Sales241.8K
Revenue$4.1M

2025/12

Sales262.7K
Revenue$4M

2026/01

Sales149.9K
Revenue$2.8M

2026/02

Sales145.2K
Revenue$2.7M

2026/03

Sales138.1K
Revenue$2.5M

2026/04

Sales123.9K
Revenue$2.3M

2026/05

Sales85.1K
Revenue$1.5M

2026/06

Sales245.7K
Revenue$5M
123.2K

2026/07

Sales123.2K
Revenue$2.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

123.2K

▼ 49.9% MoM

Monthly Revenue 2026/07

$2.1M

▼ 58.5% MoM

Top 10 Market Share 2026/07

51.1%

See the Top 10 ASINs driving 51.1% of sales

Buxom Lip Plumper Gloss Market Share & Sales Concentration on Amazon US — July 2026

The most-sold buxom lip plumper gloss listing on Amazon US in July 2026 is ASIN B07XXPHQZK (Brand: LANEIGE), which sold 10,000 units at $18.36 apiece — equal to 8.1% of every unit tracked in this report.

The Top 10 ASINs account for 63,000 units and $940,520 in July 2026 — 51.1% of unit volume and 45.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Buxom Lip Plumper Gloss' on Amazon

July 2026
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51.1% Volume Share 63K units sold
45.3% Revenue Share $940.5K estimated
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Top 5 Volume Share breakdown

B07XXPHQZK 8.1%
B0C7W6GW8P 8.1%
B0DFRL3GHB 8.1%
B09SP2XHKT 6.5%
B0BWX6NZLT 4.9%
Others 64.3%
#1
LANEIGE Lip Sleeping Mask: Korean Overnight Treatment For Dry Lips | Hydrating & Nourishing Overnight Lip Treatment Mask with Vitamin C, Shea & Murumuru Seed Butter

B07XXPHQZK

LANEIGE Lip Sleeping Mask: Korean Overnight Treatment For Dry Lips | Hydrating & Nourishing Overnight Lip Treatment Mask with Vitamin C, Shea & Murumuru Seed Butter

$18.36· 4.6·37.3K reviews
Monthly Sales

10K

▼ 85.7%

vs. prior month

Revenue

$233.8K

latest month

Monthly Trend

12-month trend

#2
e.l.f. Squeeze Me Lip Balm, Strawberry | Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free

B0C7W6GW8P

e.l.f. Squeeze Me Lip Balm, Strawberry | Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free

$4.00· 4.6·27.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#3
EADEM Tinted Lip Balm, Moisturizing Lip Gloss Tube for Women, Butter Mochi | Le Chouchou, Lip Softening Balm with Cooling Metal Applicator, Plumps & Smoothes Lips, Infused with Acai & Mongongo Butter

B0DFRL3GHB

EADEM Tinted Lip Balm, Moisturizing Lip Gloss Tube for Women, Butter Mochi | Le Chouchou, Lip Softening Balm with Cooling Metal Applicator, Plumps & Smoothes Lips, Infused with Acai & Mongongo Butter

$24.00· 4.5·3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$240K

latest month

Monthly Trend

12-month trend

#4
NYX PROFESSIONAL MAKEUP Butter Gloss, Non-Sticky Lip Gloss - Sugar Glass ,Clear

B09SP2XHKT

NYX PROFESSIONAL MAKEUP Butter Gloss, Non-Sticky Lip Gloss - Sugar Glass ,Clear

$5.97· 4.5·125.9K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$47.8K

latest month

Monthly Trend

12-month trend

#5
NOONI Korean Lip Oil - Applepeony - pH Color-Changing Plumping Lip Gloss | 24HR Hydration, Moisturizing Lip Oil, Natural Lip Plumping Effect, Waterproof Wear, Glossy Finish, Gift Stocking Stuffers

B0BWX6NZLT

NOONI Korean Lip Oil - Applepeony - pH Color-Changing Plumping Lip Gloss | 24HR Hydration, Moisturizing Lip Oil, Natural Lip Plumping Effect, Waterproof Wear, Glossy Finish, Gift Stocking Stuffers

$9.99· 4.0·25.8K reviews
Monthly Sales

6K

▲ 50.0%

vs. prior month

Revenue

$71.9K

latest month

Monthly Trend

12-month trend

#6
Burt's Bees Lip Shimmer Nude Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades

B0DKF34N9R

Burt's Bees Lip Shimmer Nude Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades

$11.82· 4.6·2.8K reviews
Monthly Sales

6K

▼ 25.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Buxom Lip Plumper Gloss Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

e.l.f. is the best-performing buxom lip plumper gloss brand in July 2026, moving 13,000 units across 2 ASINs for 20.6% of Top 10 volume. LANEIGE follows with 10,000 units (15.9%), ahead of EADEM on 10,000 units (15.9%).

Volume is spread across 9 brands, with the top three holding 52.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.00 to $24.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

20.6%
15.9%
15.9%
47.6%
e.l.f.
LANEIGE
EADEM
Other brands
1

e.l.f.

2 ASINs in Top 10

20.6%

Units

13K

Revenue

$63.9K

Avg. price

$6.00

  • e.l.f. Squeeze Me Lip Balm, Strawberry | Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free

    B0C7W6GW8P

    $4.00·4.6·27.1K revs

    e.l.f. Squeeze Me Lip Balm, Strawberry | Moisturizing Lip Balm For A Sheer Tint Of Color, Infused With Hyaluronic Acid, Vegan & Cruelty-free

    Units sold10K
  • e.l.f. Glow Reviver Lip Oil, Money Mauve | Nourishing Tinted Lip Oil For A High-shine Finish, Infused With Jojoba Oil, Vegan & Cruelty-free

    B0DFMW6VZV

    $8.00·4.6·30.1K revs

    e.l.f. Glow Reviver Lip Oil, Money Mauve | Nourishing Tinted Lip Oil For A High-shine Finish, Infused With Jojoba Oil, Vegan & Cruelty-free

    Units sold3K
2

LANEIGE

1 ASIN in Top 10

15.9%

Units

10K

Revenue

$233.8K

Avg. price

$18.36

  • LANEIGE Lip Sleeping Mask: Korean Overnight Treatment For Dry Lips | Hydrating & Nourishing Overnight Lip Treatment Mask with Vitamin C, Shea & Murumuru Seed Butter

    B07XXPHQZK

    $18.36·4.6·37.3K revs

    LANEIGE Lip Sleeping Mask: Korean Overnight Treatment For Dry Lips | Hydrating & Nourishing Overnight Lip Treatment Mask with Vitamin C, Shea & Murumuru Seed Butter

    Units sold10K
3

EADEM

1 ASIN in Top 10

15.9%

Units

10K

Revenue

$240K

Avg. price

$24.00

  • EADEM Tinted Lip Balm, Moisturizing Lip Gloss Tube for Women, Butter Mochi | Le Chouchou, Lip Softening Balm with Cooling Metal Applicator, Plumps & Smoothes Lips, Infused with Acai & Mongongo Butter

    B0DFRL3GHB

    $24.00·4.5·3K revs

    EADEM Tinted Lip Balm, Moisturizing Lip Gloss Tube for Women, Butter Mochi | Le Chouchou, Lip Softening Balm with Cooling Metal Applicator, Plumps & Smoothes Lips, Infused with Acai & Mongongo Butter

    Units sold10K

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