Boldify Hairline Powder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Boldify Hairline Powder sales on Amazon US totaled 117,700 units in July 2026 (▼ 8.4% vs. the prior month), generating an estimated $2,234,749 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.5% of unit volume and 59.3% of revenue, while a typical listing is priced at $17.31. The keyword itself pulled 34,267 Amazon queries over the same period (▼ 1.5% MoM).
Zooming out to the 12-month window ending July 2026, the boldify hairline powder Top 50 moved 1,378,300 units and $24,271,621 in cumulative sales — an average of 114,858 units and $2,022,635 per month. Monthly throughput topped out at 132,300 units in November 2025 and dipped to 68,300 in May 2026, leaving the latest reading 4.0% higher than August 2025.
Boldify Hairline Powder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
117.7K
▼ 8.4% MoM
Monthly Revenue 2026/07
$2.2M
▼ 5.6% MoM
Top 10 Market Share 2026/07
59.5%
Boldify Hairline Powder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold boldify hairline powder listing on Amazon US in July 2026 is ASIN B08N1CWL7S (Brand: Boldify), which sold 10,000 units at $14.99 apiece — equal to 8.5% of every unit tracked in this report.
The Top 10 ASINs account for 70,000 units and $1,324,900 in July 2026 — 59.5% of unit volume and 59.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Boldify Hairline Powder' on Amazon
July 2026
Is 59.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08N1CWL7S
Boldify Hairline Powder, Root Touch Up Hair Color Dark Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
10K
▲ 0.0%vs. prior month
$170.5K
latest month
12-month trend
B0DHQXZ61N
BlackMask Texture Powder for Men, Easy to Apply - Instantly Adds Texture & Volume, All-Natural Ingredients, Strong Hold, Hair Powder for Men (Pack of 1)
10K
▲ 25.0%vs. prior month
$136.4K
latest month
12-month trend
B08N1D4V9D
Boldify Hairline Powder, Root Touch Up Hair Color Black 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
8K
▼ 11.1%vs. prior month
$143.3K
latest month
12-month trend
B0009FHJRS
TOPPIK Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
8K
▼ 20.0%vs. prior month
$199.6K
latest month
12-month trend
B0013TZ016
Toppik Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
8K
▼ 11.1%vs. prior month
$199.6K
latest month
12-month trend
B08N1BTF6F
Boldify Hairline Powder, Root Touch Up Hair Color Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
7K
▼ 22.2%vs. prior month
$124.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Boldify Hairline Powder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Boldify is the best-performing boldify hairline powder brand in July 2026, moving 32,000 units across 4 ASINs for 45.7% of Top 10 volume. TOPPIK follows with 16,000 units (22.9%), ahead of BlackMask on 10,000 units (14.3%).
With 6 brands splitting the Top 10 and 82.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.05 to $24.70, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Boldify
4 ASINs in Top 10
45.7%
Units
32K
Revenue
$564.1K
Avg. price
$15.19
B08N1CWL7S
$14.99·★4.2·43.1K revsBoldify Hairline Powder, Root Touch Up Hair Color Dark Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold10KB08N1D4V9D
$15.25·★4.2·43.1K revsBoldify Hairline Powder, Root Touch Up Hair Color Black 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold8KB08N1BTF6F
$15.25·★4.2·43.1K revsBoldify Hairline Powder, Root Touch Up Hair Color Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold7KB08N1BLW1C
$15.25·★4.2·43.1K revsBoldify Hairline Powder, Root Touch Up Hair Color Light Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear
Units sold7K
TOPPIK
2 ASINs in Top 10
22.9%
Units
16K
Revenue
$399.2K
Avg. price
$24.70
B0009FHJRS
$24.44·★4.3·73K revsTOPPIK Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
Units sold8KB0013TZ016
$24.95·★4.3·73K revsToppik Hair Building Fibers, Fill In Fine or Thinning Hair Instantly Thicker, Fuller Looking Hair 9 Shades,4 size options
Units sold8K
BlackMask
1 ASIN in Top 10
14.3%
Units
10K
Revenue
$136.4K
Avg. price
$14.05
B0DHQXZ61N
$14.05·★4.4·4.1K revsBlackMask Texture Powder for Men, Easy to Apply - Instantly Adds Texture & Volume, All-Natural Ingredients, Strong Hold, Hair Powder for Men (Pack of 1)
Units sold10K
Trending Boldify Hairline Powder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GWKL8SBQ booked 5K units at $27.00. On the growth side, B084P3G5G3 leads positive momentum with ▲ 50.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GWKL8SBQ
LAURA GELLER Root Touch-Up Hair & Brows, Root Cover, Medium Brown
Price
$27.00
Rating
4.1
Reviews
133
Latest month sales
B004S9WHUU
Got2B Schwarzkopf Powder'ful Unisex Root Hair Styling Powder, For Instant Volume and Root Boost, Vegan, 10g
Price
$7.82
Rating
4.4
Reviews
12.1K
Latest month sales
B084P3G5G3
BOLDIFY Hair Fibers for Thinning Hair, for Women & Men, Dark Brown 12g | Instantly Fills Thinning & Fine Hair for a Fuller, Thicker Look - Thin Spot Cover Up - Hair Building Fibers & Hair Powder
Unlock to view ASIN details and product titles
Price
$14.80
Rating
4.3
Reviews
30.9K
Latest month sales
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