Aesthetic School Supplies Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Aesthetic School Supplies sales on Amazon US totaled 739,000 units in July 2026 (▲ 67.0% vs. the prior month), generating an estimated $6,152,210 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.1% of unit volume and 48.7% of revenue, while a typical listing is priced at $9.73. The keyword itself pulled 28,842 Amazon queries over the same period (▲ 14.1% MoM).

Zooming out to the 12-month window ending July 2026, the aesthetic school supplies Top 50 moved 5,261,550 units and $48,083,253 in cumulative sales — an average of 438,463 units and $4,006,938 per month. Monthly throughput topped out at 1,108,000 units in August 2025 and dipped to 200,600 in May 2026, leaving the latest reading 33.3% lower than August 2025.

5.3MTotal units sold · Last 12 months
$48.1MTotal revenue · Last 12 months
28.8K▲ 14.1% MoM
Monthly search volume
$9.73Avg. price · July 2026

Aesthetic School Supplies Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales1.1M
Revenue$10.6M

2025/09

Sales332K
Revenue$3.3M

2025/10

Sales287.4K
Revenue$2.7M

2025/11

Sales340.7K
Revenue$3M

2025/12

Sales404.8K
Revenue$3.8M

2026/01

Sales430.6K
Revenue$3.9M

2026/02

Sales367.4K
Revenue$3.3M

2026/03

Sales320.2K
Revenue$2.9M

2026/04

Sales288.4K
Revenue$2.6M

2026/05

Sales200.6K
Revenue$1.8M

2026/06

Sales442.5K
Revenue$4M
739K

2026/07

Sales739K
Revenue$6.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

739K

▲ 67.0% MoM

Monthly Revenue 2026/07

$6.2M

▲ 55.3% MoM

Top 10 Market Share 2026/07

54.1%

See the Top 10 ASINs driving 54.1% of sales

Aesthetic School Supplies Market Share & Sales Concentration on Amazon US — July 2026

The most-sold aesthetic school supplies listing on Amazon US in July 2026 is ASIN B006CSPZK4 (Brand: Ticonderoga), which sold 80,000 units at $5.59 apiece — equal to 10.8% of every unit tracked in this report.

The Top 10 ASINs account for 400,000 units and $2,994,400 in July 2026 — 54.1% of unit volume and 48.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Aesthetic School Supplies' on Amazon

July 2026
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54.1% Volume Share 400K units sold
48.7% Revenue Share $3M estimated
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Top 5 Volume Share breakdown

B006CSPZK4 10.8%
B0CQ6QY3WH 10.8%
B082PN4X5J 6.8%
B09RGH38NZ 6.8%
B000J09CO6 4.1%
Others 60.8%
#1
Ticonderoga Wood-Cased Pencils, Pre-Sharpened | #2 HB Soft, Yellow, 30 Count, Standard Size, High Quality Eraser

B006CSPZK4

Ticonderoga Wood-Cased Pencils, Pre-Sharpened | #2 HB Soft, Yellow, 30 Count, Standard Size, High Quality Eraser

$5.59·★ 4.8·51K reviews
Monthly Sales

80K

▲ 900.0%

vs. prior month

Revenue

$407.2K

latest month

Monthly Trend

12-month trend

#2
BIC Xtra-Smooth Mechanical Pencils, 0.7 mm Medium Point, 40-Count | No. 2 Lead Resists Smudging and Erases Cleanly, Smooth Reliable Writing, Pastel Barrels, Bulk Pack for Students and Teachers

B0CQ6QY3WH

BIC Xtra-Smooth Mechanical Pencils, 0.7 mm Medium Point, 40-Count | No. 2 Lead Resists Smudging and Erases Cleanly, Smooth Reliable Writing, Pastel Barrels, Bulk Pack for Students and Teachers

$7.44·★ 4.8·3.9K reviews
Monthly Sales

80K

▲ 700.0%

vs. prior month

Revenue

$595.2K

latest month

Monthly Trend

12-month trend

#3
Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

B082PN4X5J

Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

$11.24·★ 4.6·84.4K reviews
Monthly Sales

50K

▲ 25.0%

vs. prior month

Revenue

$599.5K

latest month

Monthly Trend

12-month trend

#4
BIC Xtra-Smooth Pastel Mechanical Pencils, Medium Point, 0.7mm, 24-Count | Bulk Pack for School or Office Use | Smooth Writing Experience | No. 2 Lead for Standardized Tests

B09RGH38NZ

BIC Xtra-Smooth Pastel Mechanical Pencils, Medium Point, 0.7mm, 24-Count | Bulk Pack for School or Office Use | Smooth Writing Experience | No. 2 Lead for Standardized Tests

$4.47·★ 4.8·68.9K reviews
Monthly Sales

50K

▲ 0.0%

vs. prior month

Revenue

$223.5K

latest month

Monthly Trend

12-month trend

#5
Paper Mate Flair Felt Tip Pens, Medium Point (0.7mm), 12 Count - For Arts & Crafts, Note-Taking, Journaling, School Supplies for Teachers & Students

B000J09CO6

Paper Mate Flair Felt Tip Pens, Medium Point (0.7mm), 12 Count - For Arts & Crafts, Note-Taking, Journaling, School Supplies for Teachers & Students

$5.99·★ 4.8·78.8K reviews
Monthly Sales

30K

▲ 50.0%

vs. prior month

Revenue

$217.2K

latest month

Monthly Trend

12-month trend

#6
Secopad Scrapbook Tape, Glue Tape for Crafts, 4 Pack, Light-Colored Shell | 0.3IN x 26FT, Sticky & Safe, Double Sided Tape for Crafts, Scrapbooking Junk Journaling Supplies, For School Office Teachers

B0CHTZD63Q

Secopad Scrapbook Tape, Glue Tape for Crafts, 4 Pack, Light-Colored Shell | 0.3IN x 26FT, Sticky & Safe, Double Sided Tape for Crafts, Scrapbooking Junk Journaling Supplies, For School Office Teachers

$7.99·★ 4.5·9.7K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$228K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Aesthetic School Supplies Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BIC is the best-performing aesthetic school supplies brand in July 2026, moving 130,000 units across 2 ASINs for 32.5% of Top 10 volume. Ticonderoga follows with 80,000 units (20.0%), ahead of Sharpie on 70,000 units (17.5%).

With 8 brands splitting the Top 10 and 70.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.59 to $12.34, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

32.5%
20.0%
17.5%
30.0%
BIC
Ticonderoga
Sharpie
Other brands
1

BIC

2 ASINs in Top 10

32.5%

Units

130K

Revenue

$818.7K

Avg. price

$5.96

  • BIC Xtra-Smooth Mechanical Pencils, 0.7 mm Medium Point, 40-Count | No. 2 Lead Resists Smudging and Erases Cleanly, Smooth Reliable Writing, Pastel Barrels, Bulk Pack for Students and Teachers

    B0CQ6QY3WH

    $7.44·★4.8·3.9K revs

    BIC Xtra-Smooth Mechanical Pencils, 0.7 mm Medium Point, 40-Count | No. 2 Lead Resists Smudging and Erases Cleanly, Smooth Reliable Writing, Pastel Barrels, Bulk Pack for Students and Teachers

    Units sold80K
  • BIC Xtra-Smooth Pastel Mechanical Pencils, Medium Point, 0.7mm, 24-Count | Bulk Pack for School or Office Use | Smooth Writing Experience | No. 2 Lead for Standardized Tests

    B09RGH38NZ

    $4.47·★4.8·68.9K revs

    BIC Xtra-Smooth Pastel Mechanical Pencils, Medium Point, 0.7mm, 24-Count | Bulk Pack for School or Office Use | Smooth Writing Experience | No. 2 Lead for Standardized Tests

    Units sold50K
2

Ticonderoga

1 ASIN in Top 10

20.0%

Units

80K

Revenue

$407.2K

Avg. price

$5.59

  • Ticonderoga Wood-Cased Pencils, Pre-Sharpened | #2 HB Soft, Yellow, 30 Count, Standard Size, High Quality Eraser

    B006CSPZK4

    $5.59·★4.8·51K revs

    Ticonderoga Wood-Cased Pencils, Pre-Sharpened | #2 HB Soft, Yellow, 30 Count, Standard Size, High Quality Eraser

    Units sold80K
3

Sharpie

2 ASINs in Top 10

17.5%

Units

70K

Revenue

$875.1K

Avg. price

$12.34

  • Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

    B082PN4X5J

    $11.24·★4.6·84.4K revs

    Sharpie S-Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies

    Units sold50K
  • Sharpie Gel Gel Pens, Medium Point (0.7mm), Assorted Fashion Barrels, Black Ink, 12 Count - Office, Teacher, School Supplies

    B0FJTJG44G

    $13.44·★4.7·1.5K revs

    Sharpie Gel Gel Pens, Medium Point (0.7mm), Assorted Fashion Barrels, Black Ink, 12 Count - Office, Teacher, School Supplies

    Units sold20K

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