Pink Pens Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pink Pens sales on Amazon US totaled 189,400 units in July 2026 (▲ 38.2% vs. the prior month), generating an estimated $1,929,236 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 83.4% of unit volume and 84.7% of revenue, while a typical listing is priced at $9.69. The keyword itself pulled 43,577 Amazon queries over the same period (▲ 30.5% MoM).
Zooming out to the 12-month window ending July 2026, the pink pens Top 50 moved 1,814,400 units and $18,661,758 in cumulative sales — an average of 151,200 units and $1,555,146 per month. Monthly throughput topped out at 361,550 units in August 2025 and dipped to 84,350 in May 2026, leaving the latest reading 47.6% lower than August 2025.
Pink Pens Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
189.4K
▲ 38.2% MoM
Monthly Revenue 2026/07
$1.9M
▲ 45.1% MoM
Top 10 Market Share 2026/07
83.4%
Pink Pens Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pink pens listing on Amazon US in July 2026 is ASIN B082PN4X5J (Brand: Sharpie), which sold 50,000 units at $9.99 apiece — equal to 26.4% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 158,000 units and $1,635,010 in July 2026 — 83.4% of unit volume and 84.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pink Pens' on Amazon
July 2026
Is 83.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B082PN4X5J
Sharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
50K
▲ 25.0%vs. prior month
$599.5K
latest month
12-month trend
B000J09CO6
Paper Mate Flair Felt Tip Pens, Medium Point (0.7mm), 12 Count - For Arts & Crafts, Note-Taking, Journaling, School Supplies for Teachers & Students
30K
▲ 50.0%vs. prior month
$217.2K
latest month
12-month trend
B019QBOG3U
Paper Mate InkJoy Gel Pens, Assorted, Medium Point (0.7mm), 14 Count - Smooth Writing, Back to School, Teacher Supplies, Journaling, Note-Taking, Doodling
20K
▲ 100.0%vs. prior month
$255.2K
latest month
12-month trend
B009QYH52C
PILOT FriXion Clicker Erasable Pens, Fine Point 0.7 mm, Black Ink, 3-Pack
10K
▲ 0.0%vs. prior month
$49.7K
latest month
12-month trend
B019QBOFZO
Paper Mate InkJoy Gel Pens, Medium Point, 10 Count - Teacher Supplies, Writing, Journaling, Back to School
10K
▲ 0.0%vs. prior month
$99.7K
latest month
12-month trend
B01EB6E3EC
Paper Mate InkJoy 100RT Retractable Ballpoint Pens, Medium Point (1.0mm), 20 Count - Teacher Essentials, Colorful Office Supplies, Note-Taking, Back to School
10K
▲ 233.3%vs. prior month
$77.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pink Pens Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Paper Mate is the best-performing pink pens brand in July 2026, moving 76,000 units across 5 ASINs for 48.1% of Top 10 volume. Sharpie follows with 50,000 units (31.6%), ahead of PILOT on 18,000 units (11.4%).
With 5 brands splitting the Top 10 and 91.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.18 to $13.35, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Paper Mate
5 ASINs in Top 10
48.1%
Units
76K
Revenue
$679K
Avg. price
$9.18
B000J09CO6
$9.79·★4.8·78.7K revsPaper Mate Flair Felt Tip Pens, Medium Point (0.7mm), 12 Count - For Arts & Crafts, Note-Taking, Journaling, School Supplies for Teachers & Students
Units sold30KB019QBOG3U
$13.29·★4.8·71.2K revsPaper Mate InkJoy Gel Pens, Assorted, Medium Point (0.7mm), 14 Count - Smooth Writing, Back to School, Teacher Supplies, Journaling, Note-Taking, Doodling
Units sold20KB019QBOFZO
$9.97·★4.8·71.2K revsPaper Mate InkJoy Gel Pens, Medium Point, 10 Count - Teacher Supplies, Writing, Journaling, Back to School
Units sold10KB01EB6E3EC
$7.99·★4.7·15.1K revsPaper Mate InkJoy 100RT Retractable Ballpoint Pens, Medium Point (1.0mm), 20 Count - Teacher Essentials, Colorful Office Supplies, Note-Taking, Back to School
Units sold10KB0D1RW1ZB7
$4.87·★4.7·1.2K revsPaper Mate InkJoy Gel Pens, Candy Pop Special Edition, Medium Point (0.7mm), Retractable, Assorted Colors, 4 Count - Fun Office Supplies, Writing, Journaling
Units sold6K
Sharpie
1 ASIN in Top 10
31.6%
Units
50K
Revenue
$599.5K
Avg. price
$9.99
B082PN4X5J
$9.99·★4.7·84.2K revsSharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
Units sold50K
PILOT
2 ASINs in Top 10
11.4%
Units
18K
Revenue
$211.5K
Avg. price
$13.35
B009QYH52C
$4.97·★4.6·37.3K revsPILOT FriXion Clicker Erasable Pens, Fine Point 0.7 mm, Black Ink, 3-Pack
Units sold10KB07D9Z7GYL
$21.73·★4.7·46K revsPILOT FriXion Clicker Erasable, Assorted Color Inks, 10-Pack Pouch
Units sold8K
Trending Pink Pens Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CDGL2J8R booked 5K units at $20.99, with ▲ 400.0% MoM change. On the growth side, B01EB6E3EC leads positive momentum with ▲ 233.3% MoM growth on 10K units, with B0GTMVMM7Y close behind at ▲ 233.3% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CDGL2J8R
Four Candies School Supplies with Cute Pencil Case, 39ct, Pink | Back to School Stationery Set, Essentials for College & Nursing Students, 5 Gel Pens, 6 Mechanical Pencils, 12 Highlighters
Price
$20.99
Rating
4.8
Reviews
5.2K
Latest month sales
B01EB6E3EC
Paper Mate InkJoy 100RT Retractable Ballpoint Pens, Medium Point (1.0mm), 20 Count - Teacher Essentials, Colorful Office Supplies, Note-Taking, Back to School
Price
$7.99
Rating
4.7
Reviews
15.1K
Latest month sales
B0GTMVMM7Y
uniball™ The Elle Pen Set, Zento Gel Pens, Black Ink, 4 Count | Pink Puff included, 0.7mm Medium Point, Retractable, Smooth Writing, Quick-Drying, No Smear, No Bleed
Unlock to view ASIN details and product titles
Price
$12.49
Rating
1.9
Reviews
172
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this pink pens report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card