Waterproof Outdoor Rug Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Waterproof Outdoor Rug sales on Amazon US totaled 80,100 units in July 2026 (▼ 18.1% vs. the prior month), generating an estimated $1,911,942 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.9% of unit volume and 45.2% of revenue, while a typical listing is priced at $33.14. The keyword itself pulled 7,576 Amazon queries over the same period (▼ 37.2% MoM).
Zooming out to the 12-month window ending July 2026, the waterproof outdoor rug Top 50 moved 715,250 units and $16,186,973 in cumulative sales — an average of 59,604 units and $1,348,914 per month. Monthly throughput topped out at 97,850 units in June 2026 and dipped to 44,050 in May 2026, leaving the latest reading 46.4% higher than August 2025.
Waterproof Outdoor Rug Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
80.1K
▼ 18.1% MoM
Monthly Revenue 2026/07
$1.9M
▼ 21.2% MoM
Top 10 Market Share 2026/07
54.9%
Waterproof Outdoor Rug Market Share & Sales Concentration on Amazon US — July 2026
The most-sold waterproof outdoor rug listing on Amazon US in July 2026 is ASIN B072K1G53F (Brand: GORILLA GRIP), which sold 6,000 units at $18.99 apiece — equal to 7.5% of every unit tracked in this report.
The Top 10 ASINs account for 44,000 units and $863,910 in July 2026 — 54.9% of unit volume and 45.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Waterproof Outdoor Rug' on Amazon
July 2026
Is 54.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B072K1G53F
GORILLA GRIP WeatherMAX Door Mat, Indoor Outdoor Use, 29x17 Gray Diamond | 100% Waterproof Outdoor Doormat, US Designed, Stain and Fade Resistant, Low Profile Front Door Mat, Easy to Clean Welcome Mat
6K
▲ 20.0%vs. prior month
$98.6K
latest month
12-month trend
B0F5QFW6K6
Genovega Genovega Waterproof Sandproof Beach Blanket Picnic Outdoor Mat Rug Extra Large Foldable Sand Free Big Giant XL Towel Car Essential Roadtrip Gadget Rv Accessories Gear Must Have Hiking Item Necessities
6K
▲ 50.0%vs. prior month
$158.4K
latest month
12-month trend
B091YMYV7Q
SAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
5K
▲ 0.0%vs. prior month
$115.4K
latest month
12-month trend
B08HGY1Q4K
ZAZE Extra Large Picnic Outdoor Blanket, 80''x80'' Waterproof Foldable Blankets Gingham Picnic Mat for Beach, Camping Grass Lawn Park Accessories Cute Couple Gifts Ideas Wedding Registry(Green White)
5K
▼ 28.6%vs. prior month
$153.5K
latest month
12-month trend
B07G8L135X
ubdyo Extra Durable Door Mat Outside Entrance (30" x 17", Bright Brown) | Dirt Trapping, Non-Slip Backing, Indoor or Outdoor Use, Welcome Mat, Low Profile, Natural Rubber, Stain Fade Resistant
4K
▲ 0.0%vs. prior month
$72.5K
latest month
12-month trend
B0CLL7XWZT
HIYARD Sturdy Front Door Mat, Absorbent Muddy Dirt Resist Welcome Door Mats Outdoor Indoor, Stain and Fade Resistant, Non-Slip Backing Entry Mat Low Profile Doormat for Entryway, 29×17, Beige
4K
▼ 20.0%vs. prior month
$52K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Waterproof Outdoor Rug Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GORILLA GRIP is the best-performing waterproof outdoor rug brand in July 2026, moving 6,000 units across 1 ASIN for 13.6% of Top 10 volume. Genovega follows with 6,000 units (13.6%), ahead of SAND MINE on 5,000 units (11.4%).
Volume is spread across 10 brands, with the top three holding 38.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $18.99 to $22.94, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GORILLA GRIP
1 ASIN in Top 10
13.6%
Units
6K
Revenue
$98.6K
Avg. price
$18.99
B072K1G53F
$18.99·★4.4·39.6K revsGORILLA GRIP WeatherMAX Door Mat, Indoor Outdoor Use, 29x17 Gray Diamond | 100% Waterproof Outdoor Doormat, US Designed, Stain and Fade Resistant, Low Profile Front Door Mat, Easy to Clean Welcome Mat
Units sold6K
Genovega
1 ASIN in Top 10
13.6%
Units
6K
Revenue
$158.4K
Avg. price
$22.94
B0F5QFW6K6
$22.94·★4.5·780 revsGenovega Genovega Waterproof Sandproof Beach Blanket Picnic Outdoor Mat Rug Extra Large Foldable Sand Free Big Giant XL Towel Car Essential Roadtrip Gadget Rv Accessories Gear Must Have Hiking Item Necessities
Units sold6K
SAND MINE
1 ASIN in Top 10
11.4%
Units
5K
Revenue
$115.4K
Avg. price
$21.99
B091YMYV7Q
$21.99·★4.4·11.6K revsSAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
Units sold5K
Trending Waterproof Outdoor Rug Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GVD88B6V booked 4K units at $7.99, with ▲ 471.4% MoM change. On the growth side, B0GV43B8R4 leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B0F5QFW6K6 close behind at ▲ 50.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GVD88B6V
Front Door Mat Outside Entrance, Heavy Duty Waterproof Doormat | 29.5"x17" Indoor/Outdoor Dirt Trapper with Non-Slip Rubber Backing, Low Profile Easy Clean, Stain & Fade Resistant Black
Price
$7.99
Rating
4.4
Reviews
251
Latest month sales
B0GV43B8R4
Front Door Mat, Heavy Duty Waterproof Doormat 29.5"x17", Grey | Indoor Outdoor Non-Slip Low Profile Dirt Trapper Absorbent Rubber Mat for Entryway, Stain Fade Resistant Easy Clean
Price
$7.99
Rating
4.7
Reviews
137
Latest month sales
B0F5QFW6K6
Genovega Genovega Waterproof Sandproof Beach Blanket Picnic Outdoor Mat Rug Extra Large Foldable Sand Free Big Giant XL Towel Car Essential Roadtrip Gadget Rv Accessories Gear Must Have Hiking Item Necessities
Unlock to view ASIN details and product titles
Price
$22.94
Rating
4.5
Reviews
780
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this waterproof outdoor rug report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card