8x10 Outdoor Rug Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
8x10 Outdoor Rug sales on Amazon US totaled 15,400 units in July 2026 (▼ 12.5% vs. the prior month), generating an estimated $1,063,570 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.4% of unit volume and 63.5% of revenue, while a typical listing is priced at $90.86. The keyword itself pulled 25,309 Amazon queries over the same period (▼ 25.4% MoM).
Zooming out to the 12-month window ending July 2026, the 8x10 outdoor rug Top 50 moved 109,450 units and $7,986,673 in cumulative sales — an average of 9,121 units and $665,556 per month. Monthly throughput topped out at 17,550 units in June 2026 and dipped to 4,250 in December 2025, leaving the latest reading 86.7% higher than August 2025.
8x10 Outdoor Rug Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.4K
▼ 12.5% MoM
Monthly Revenue 2026/07
$1.1M
▼ 20.4% MoM
Top 10 Market Share 2026/07
73.4%
8x10 Outdoor Rug Market Share & Sales Concentration on Amazon US — July 2026
The most-sold 8x10 outdoor rug listing on Amazon US in July 2026 is ASIN B091YMYV7Q (Brand: SAND MINE), which sold 5,000 units at $21.99 apiece — equal to 32.5% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 11,300 units and $675,332 in July 2026 — 73.4% of unit volume and 63.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for '8x10 Outdoor Rug' on Amazon
July 2026
Is 73.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B091YMYV7Q
SAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
5K
▲ 0.0%vs. prior month
$115.4K
latest month
12-month trend
B0F3Y4N7G6
PLHXFR 8x10 Area Rug Living Room: Floral Washable Boho Carpet Dark Green | For Bedroom Dining Room Farmhouse Nursery Hallway,Vintage Floral,Machine washable,Non Slip,Stain Resistant,Large Indoor
2K
▼ 33.3%vs. prior month
$156.9K
latest month
12-month trend
B07T7L441K
JONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
1K
▲ 0.0%vs. prior month
$114.1K
latest month
12-month trend
B0CC8M92B9
HUGEAR 8x10 Black Beige Checkered Waterproof Outdoor Rug for Patio | Reversible Plastic Straw, Waterproof, Easy to Hose Off Outdoor Rug for Patio, Deck, Backyard, Beach
900
▲ 28.6%vs. prior month
$45.1K
latest month
12-month trend
B088DB2PZF
nuLOOM Asha Light Brown Bordered Indoor/Outdoor Area Rug, 8' x 10'
600
▼ 40.0%vs. prior month
$91.8K
latest month
12-month trend
B0G493Q9HC
Garvee Waterproof Outdoor Rug 8x10, Scalloped Geometric Foldable Plastic Straw Patio Camping Rug, Outdoor RV Carpet for Deck Camper Porch Balcony Backyard Picnic Beach Brown and White
500
vs. prior month
$27.9K
latest month
12-month trend
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Best 8x10 Outdoor Rug Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SAND MINE is the best-performing 8x10 outdoor rug brand in July 2026, moving 5,000 units across 1 ASIN for 44.2% of Top 10 volume. PLHXFR follows with 2,000 units (17.7%), ahead of JONATHAN Y on 1,000 units (8.8%).
With 9 brands splitting the Top 10 and 70.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $21.99 to $117.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SAND MINE
1 ASIN in Top 10
44.2%
Units
5K
Revenue
$115.4K
Avg. price
$21.99
B091YMYV7Q
$21.99·★4.4·11.6K revsSAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
Units sold5K
PLHXFR
1 ASIN in Top 10
17.7%
Units
2K
Revenue
$156.9K
Avg. price
$65.99
B0F3Y4N7G6
$65.99·★4.3·2.5K revsPLHXFR 8x10 Area Rug Living Room: Floral Washable Boho Carpet Dark Green | For Bedroom Dining Room Farmhouse Nursery Hallway,Vintage Floral,Machine washable,Non Slip,Stain Resistant,Large Indoor
Units sold2K
JONATHAN Y
1 ASIN in Top 10
8.8%
Units
1K
Revenue
$114.1K
Avg. price
$117.00
B07T7L441K
$117.00·★4.7·6.1K revsJONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
Units sold1K
Trending 8x10 Outdoor Rug Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0G493Q9HC booked 500 units at $52.79.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G493Q9HC
Garvee Waterproof Outdoor Rug 8x10, Scalloped Geometric Foldable Plastic Straw Patio Camping Rug, Outdoor RV Carpet for Deck Camper Porch Balcony Backyard Picnic Beach Brown and White
Price
$52.79
Rating
4.1
Reviews
165
Latest month sales
B08KJFW9RM
Nourison Home Essentials Indoor Outdoor Area Rug, Ivory Beige, 8' x 10' | 100% polypropylene; low pile, low-shedding, heavy-traffic ready; hose-clean, air-dry; patio, deck, living room, bedroom
Price
$102.99
Rating
4.2
Reviews
13.6K
Latest month sales
B0FV8BXT9S
Kohree RV Outdoor Rug, Diamond, 8x10, Black & Grey | Waterproof, Reversible, UV Fade Resistant, Easy Cleaning, with Carry Bag for Patio, Porch, Camping, Balcony, Backyard
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.4
Reviews
1.8K
Latest month sales
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