Vitamin Water Zero Sugar Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vitamin Water Zero Sugar sales on Amazon US totaled 598,000 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $9,203,970 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.2% of unit volume and 50.1% of revenue, while a typical listing is priced at $15.47. The keyword itself pulled 30,024 Amazon queries over the same period (▲ 6.1% MoM).
Zooming out to the 12-month window ending July 2026, the vitamin water zero sugar Top 50 moved 6,348,000 units and $95,010,550 in cumulative sales — an average of 529,000 units and $7,917,546 per month. Monthly throughput topped out at 699,000 units in June 2026 and dipped to 411,000 in May 2026, leaving the latest reading 17.7% higher than August 2025.
Vitamin Water Zero Sugar Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
598K
▼ 14.4% MoM
Monthly Revenue 2026/07
$9.2M
▼ 13.9% MoM
Top 10 Market Share 2026/07
50.2%
Vitamin Water Zero Sugar Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vitamin water zero sugar listing on Amazon US in July 2026 is ASIN B06X6J5266 (Brand: CELSIUS), which sold 50,000 units at $21.99 apiece — equal to 8.4% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 300,000 units and $4,611,900 in July 2026 — 50.2% of unit volume and 50.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vitamin Water Zero Sugar' on Amazon
July 2026









Is 50.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B06X6J5266
CELSIUS Assorted Flavors Official Variety Pack, Functional Essential Energy Drinks, 12 Fl Oz (Pack of 12)
50K
▼ 16.7%vs. prior month
$1M
latest month
12-month trend

B01E6WOVX4
Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan
40K
▼ 20.0%vs. prior month
$458.4K
latest month
12-month trend

B07DJ16CD6
Vita Coco Organic Coconut Water, Original, 11.1 Oz (Pack of 12)
40K
▲ 0.0%vs. prior month
$821.6K
latest month
12-month trend

B005HG9ESG
Essentia Ionized Alkaline Water, 9.5+ pH, 99.9% Pure, 12 x 1L | 99.9% pure ionized alkaline water with a 9.5+ pH until opened, and trace electrolytes for a clean smooth taste. 12 x 1L
30K
▼ 50.0%vs. prior month
$580.5K
latest month
12-month trend

B003P02EGU
Sparkling Ice Black Raspberry Sparkling Water, Zero Sugar Flavored Water, with Vitamins and Antioxidants, Low Calorie Beverage, 17 fl oz Bottles (Pack of 12)
30K
▼ 25.0%vs. prior month
$368.7K
latest month
12-month trend

B004CQRG0A
FIJI Natural Artesian Bottled Water, 1 Liter / 33.8 Fl Oz (Pack of 12) | 100% Natural Electrolytes, Large Water Bottles 12 Pack, Agua
30K
▲ 0.0%vs. prior month
$656.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Vitamin Water Zero Sugar Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CELSIUS is the best-performing vitamin water zero sugar brand in July 2026, moving 50,000 units across 1 ASIN for 16.7% of Top 10 volume. Sparkling Ice follows with 50,000 units (16.7%), ahead of Hint on 40,000 units (13.3%).
Volume is spread across 8 brands, with the top three holding 46.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $11.46 to $21.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CELSIUS
1 ASIN in Top 10
16.7%
Units
50K
Revenue
$1M
Avg. price
$21.99

B06X6J5266
$21.99·★4.5·27.8K revsCELSIUS Assorted Flavors Official Variety Pack, Functional Essential Energy Drinks, 12 Fl Oz (Pack of 12)
Units sold50K
Sparkling Ice
2 ASINs in Top 10
16.7%
Units
50K
Revenue
$617.5K
Avg. price
$12.23

B003P02EGU
$12.47·★4.7·27.9K revsSparkling Ice Black Raspberry Sparkling Water, Zero Sugar Flavored Water, with Vitamins and Antioxidants, Low Calorie Beverage, 17 fl oz Bottles (Pack of 12)
Units sold30K
B00F9VCQ2A
$11.99·★4.7·24.4K revsSparkling Ice Purple Variety Pack, Flavored Water, Zero Sugar, with Vitamins and Antioxidants, 17 fl oz, 12 count (Black Raspberry, Cherry Limeade, Orange Mango, Kiwi Strawberry)
Units sold20K
Hint
1 ASIN in Top 10
13.3%
Units
40K
Revenue
$458.4K
Avg. price
$11.46

B01E6WOVX4
$11.46·★4.3·33.8K revsHint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan
Units sold40K
Trending Vitamin Water Zero Sugar Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B07P83L3VM leads positive momentum with ▲ 33.3% MoM growth on 4K units, with B0CJZ91PHH close behind at ▲ 25.0% MoM on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07P83L3VM
vitaminwater Refresh Tropical Mango, Flavored Water Beverage Bottles, 20 fl oz, 12 Pack
Price
$23.94
Rating
4.6
Reviews
3.7K
Latest month sales

B0CJZ91PHH
Gatorade Zero Sugar Watermelon Splash 12oz 12pk
Price
$7.99
Rating
4.7
Reviews
1K
Latest month sales

B0CP9WPRYX
Bai Flavors Variety Pack, Antioxidant Infused Water Beverage, with Vitamin C and No Artificial Sweeteners, 18 fl oz bottles, 12 pack | Antioxidant Infused
Unlock to view ASIN details and product titles
Price
$19.98
Rating
4.6
Reviews
2K
Latest month sales
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