Veggie Straws Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Veggie Straws sales on Amazon US totaled 330,900 units in July 2026 (▼ 18.1% vs. the prior month), generating an estimated $3,047,274 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.4% of unit volume and 49.1% of revenue, while a typical listing is priced at $9.82. The keyword itself pulled 68,551 Amazon queries over the same period (▲ 18.0% MoM).
Zooming out to the 12-month window ending July 2026, the veggie straws Top 50 moved 3,962,800 units and $35,862,073 in cumulative sales — an average of 330,233 units and $2,988,506 per month. Monthly throughput topped out at 403,000 units in June 2026 and dipped to 246,500 in May 2026, leaving the latest reading 7.1% lower than August 2025.
Veggie Straws Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
330.9K
▼ 18.1% MoM
Monthly Revenue 2026/07
$3M
▼ 22.5% MoM
Top 10 Market Share 2026/07
48.4%
Veggie Straws Market Share & Sales Concentration on Amazon US — July 2026
The most-sold veggie straws listing on Amazon US in July 2026 is ASIN B079LJBZ6V (Brand: Goldfish), which sold 30,000 units at $8.76 apiece — equal to 9.1% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 160,000 units and $1,497,100 in July 2026 — 48.4% of unit volume and 49.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Veggie Straws' on Amazon
July 2026
Is 48.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B079LJBZ6V
Goldfish Cheddar Cheese Crackers, Baked Snack Crackers, 1 oz On-the-Go Snack Packs, 20 Count Box
30K
▼ 40.0%vs. prior month
$283.5K
latest month
12-month trend
B06XD2VJL8
Annie's Organic Cheddar Cheesy Smiles, Baked Corn Puffs, Gluten Free, 4 oz | Baked Not Fried, Gluten-Free, 8g Whole Grain Per Serving, USDA Organic and Non-GMO
20K
▲ 0.0%vs. prior month
$78.8K
latest month
12-month trend
B074H5J8ZW
365 by Whole Foods Market Organic Mini Pretzel Sticks, 8 OZ
20K
▼ 33.3%vs. prior month
$47.8K
latest month
12-month trend
B0B1P69996
GoGo SqueeZ No Sugar Added Jurassic Fruit & veggieZ Applesauce, 20 Count | Kids On The Go Fruit & Veggie Snack with Pear, Berry & Peach; 3.2 Oz Pouches, Gluten and Nut Free, Recloseable Cap, BPA-Free
20K
▲ 0.0%vs. prior month
$274K
latest month
12-month trend
B0DMFPW3V7
Boulder Canyon Avocado Oil Potato Chips Variety Pack, 1 oz Bag (18 Ct)
20K
▲ 0.0%vs. prior month
$249.4K
latest month
12-month trend
B074N9Y8P9
SunChips 100% Whole Grain Chips, Variety Pack, 1 oz Bags, Pack of 40, No Artificial Flavors, Colors
10K
▼ 66.7%vs. prior month
$196.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Veggie Straws Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Goldfish is the best-performing veggie straws brand in July 2026, moving 30,000 units across 1 ASIN for 18.8% of Top 10 volume. Annie's Homegrown follows with 30,000 units (18.8%), ahead of 365 by Whole Foods Market on 30,000 units (18.8%).
Volume is spread across 7 brands, with the top three holding 56.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $2.64 to $8.76, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Goldfish
1 ASIN in Top 10
18.8%
Units
30K
Revenue
$283.5K
Avg. price
$8.76
B079LJBZ6V
$8.76·★4.8·31.4K revsGoldfish Cheddar Cheese Crackers, Baked Snack Crackers, 1 oz On-the-Go Snack Packs, 20 Count Box
Units sold30K
Annie's Homegrown
2 ASINs in Top 10
18.8%
Units
30K
Revenue
$145K
Avg. price
$5.46
B06XD2VJL8
$3.99·★4.5·5.3K revsAnnie's Organic Cheddar Cheesy Smiles, Baked Corn Puffs, Gluten Free, 4 oz | Baked Not Fried, Gluten-Free, 8g Whole Grain Per Serving, USDA Organic and Non-GMO
Units sold20KB06XDD24JQ
$6.94·★4.7·2.3K revsAnnie's Organic Cheddar Bunnies Baked Snack Crackers, 12 oz., 12 Pouches | Crunchy Cheddar Crackers, No Artificial Flavors or Synthetic Colors, Individual Pouches Are Great for Lunchboxes
Units sold10K
365 by Whole Foods Market
2 ASINs in Top 10
18.8%
Units
30K
Revenue
$73.7K
Avg. price
$2.64
B074H5J8ZW
$2.39·★4.5·8.2K revs365 by Whole Foods Market Organic Mini Pretzel Sticks, 8 OZ
Units sold20KB074H51HD3
$2.89·★4.6·8.2K revs365 by Whole Foods Market, Veggie Straws, Made with Tomato and Spinach, Vegan, Gluten-Free, 6 Ounce
Units sold10K
Trending Veggie Straws Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B074H51HD3 booked 10K units at $2.89, with ▲ 0.0% MoM change. On the growth side, B09QKX5X2H leads positive momentum with ▲ 66.7% MoM growth on 5K units, with B0FT8VRQKY close behind at ▲ 33.3% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B074H51HD3
365 by Whole Foods Market, Veggie Straws, Made with Tomato and Spinach, Vegan, Gluten-Free, 6 Ounce
Price
$2.89
Rating
4.6
Reviews
8.2K
Latest month sales
B09QKX5X2H
Jacksons Honest Chips Sea Salt Avocado Oil Sweet Potato Chips, 5 OZ
Price
$4.99
Rating
4.5
Reviews
760
Latest month sales
B0FT8VRQKY
LATE JULY Snacks Variety Pack Tortilla Chips, 0.9 Oz 10 Count Snack Bags
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.2
Reviews
58
Latest month sales
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