Vagisil Anti Itch Cream Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vagisil Anti Itch Cream sales on Amazon US totaled 307,400 units in July 2026 (▼ 4.4% vs. the prior month), generating an estimated $2,847,353 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.9% of unit volume and 68.2% of revenue, while a typical listing is priced at $11.41. The keyword itself pulled 36,553 Amazon queries over the same period (▲ 3.8% MoM).
Zooming out to the 12-month window ending July 2026, the vagisil anti itch cream Top 50 moved 2,743,450 units and $27,118,481 in cumulative sales — an average of 228,621 units and $2,259,873 per month. Monthly throughput topped out at 321,400 units in June 2026 and dipped to 131,400 in May 2026, leaving the latest reading 15.6% higher than August 2025.
Vagisil Anti Itch Cream Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
307.4K
▼ 4.4% MoM
Monthly Revenue 2026/07
$2.8M
▲ 2.2% MoM
Top 10 Market Share 2026/07
70.9%
Vagisil Anti Itch Cream Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vagisil anti itch cream listing on Amazon US in July 2026 is ASIN B00HQRCNWI (Brand: Benadryl), which sold 80,000 units at $6.48 apiece — equal to 26.0% of every unit tracked in this report and 2.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 218,000 units and $1,942,660 in July 2026 — 70.9% of unit volume and 68.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vagisil Anti Itch Cream' on Amazon
July 2026
Is 70.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00HQRCNWI
Benadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
80K
▼ 20.0%vs. prior month
$518.4K
latest month
12-month trend
B0CMVYX6VN
Cortizone-10 Max Strength Intensive Healing Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac and more
30K
▲ 50.0%vs. prior month
$242.7K
latest month
12-month trend
B0009Q633I
Monistat 1-Day Yeast Infection Treatment, Miconazole Ovule Insert + Cream | Maximum Strength Ovule Insert + External Itch Relief Cream. Fast relief from itchiness, odor, and irritation.
20K
▲ 0.0%vs. prior month
$364.6K
latest month
12-month trend
B012SAJYEM
Benadryl Itch Relief Stick, Extra Strength, 0.47 fl. Oz | For Rashes, Insect and Bug Bites, Fits in Backpack or First Aid Kit, Outdoor Activities, Sporting Events, Picnics, Camping
20K
▼ 33.3%vs. prior month
$58.2K
latest month
12-month trend
B000052XIB
Vagisil Feminine Cream with Benzocaine for Women, 1 oz
20K
▲ 0.0%vs. prior month
$107.4K
latest month
12-month trend
B01J24FQPS
Benadryl Extra Strength Itch Stopping Cream, Diphenhydramine HCl, 1 oz | Zinc Acetate Skin Protectant, Topical Analgesic Cream, Anti-Itch Ointment, Insect Bite & Sunburn Relief
10K
▲ 0.0%vs. prior month
$54.8K
latest month
12-month trend
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Best Vagisil Anti Itch Cream Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Benadryl is the best-performing vagisil anti itch cream brand in July 2026, moving 110,000 units across 3 ASINs for 50.5% of Top 10 volume. Cortizone 10 follows with 30,000 units (13.8%), ahead of Monistat on 30,000 units (13.8%).
With 6 brands splitting the Top 10 and 78.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.95 to $11.71, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Benadryl
3 ASINs in Top 10
50.5%
Units
110K
Revenue
$631.4K
Avg. price
$4.95
B00HQRCNWI
$6.48·★4.6·45.6K revsBenadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
Units sold80KB012SAJYEM
$2.89·★4.5·3.6K revsBenadryl Itch Relief Stick, Extra Strength, 0.47 fl. Oz | For Rashes, Insect and Bug Bites, Fits in Backpack or First Aid Kit, Outdoor Activities, Sporting Events, Picnics, Camping
Units sold20KB01J24FQPS
$5.48·★4.7·4.5K revsBenadryl Extra Strength Itch Stopping Cream, Diphenhydramine HCl, 1 oz | Zinc Acetate Skin Protectant, Topical Analgesic Cream, Anti-Itch Ointment, Insect Bite & Sunburn Relief
Units sold10K
Cortizone 10
1 ASIN in Top 10
13.8%
Units
30K
Revenue
$242.7K
Avg. price
$6.58
B0CMVYX6VN
$6.58·★4.8·8.6K revsCortizone-10 Max Strength Intensive Healing Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac and more
Units sold30K
Monistat
2 ASINs in Top 10
13.8%
Units
30K
Revenue
$413.9K
Avg. price
$11.71
B0009Q633I
$18.44·★4.6·25.6K revsMonistat 1-Day Yeast Infection Treatment, Miconazole Ovule Insert + Cream | Maximum Strength Ovule Insert + External Itch Relief Cream. Fast relief from itchiness, odor, and irritation.
Units sold20KB0009Q63D8
$4.97·★4.6·10.9K revsMonistat Instant Itch Relief Cream for Women, Fragrance-Free, 1 Oz | Fragrance-Free, Formula with Aloe Vera, Soothes & Cools Vaginal Itch, Use Whenever You Need Itch Relief Fast
Units sold10K
Trending Vagisil Anti Itch Cream Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BX6LGM56 booked 8K units at $23.97, with ▲ 300.0% MoM change. On the growth side, B0DK5XF37L leads positive momentum with ▲ 150.0% MoM growth on 1K units, with B000052XIA close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BX6LGM56
CeraVe Moisturizing Cream for Itch Relief, Anti Itch Cream, 16oz | Skin Care That Relieves Minor Skin Irritations, Sunburn & Bug Bites with Pramoxine Hydrochloride In A Fragrance Free Formula
Price
$23.97
Rating
4.7
Reviews
11.9K
Latest month sales
B0DK5XF37L
HealthWise Feminine Anti-Itch Cream, 1 oz | Soothing Feminine Itch & Irritation Comfort, Aloe with Vitamin A, D & E, Maximum OTC Strength, Vagicaine
Price
$4.44
Rating
4.5
Reviews
260
Latest month sales
B000052XIA
VAGISIL Regular Strength Feminine Anti-Itch Creme, 1 Oz (1 Pack) | Regular strength feminine anti-itch medicated cream provides fast-acting & lasting relief. Gynecologist & clinically tested.
Unlock to view ASIN details and product titles
Price
$5.79
Rating
4.6
Reviews
3.3K
Latest month sales
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