Travel Electric Toothbrush Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Travel Electric Toothbrush sales on Amazon US totaled 385,600 units in July 2026 (▼ 2.1% vs. the prior month), generating an estimated $13,237,069 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.8% of unit volume and 61.0% of revenue, while a typical listing is priced at $39.58. The keyword itself pulled 19,252 Amazon queries over the same period (▲ 2.3% MoM).
Zooming out to the 12-month window ending July 2026, the travel electric toothbrush Top 50 moved 4,794,550 units and $176,804,270 in cumulative sales — an average of 399,546 units and $14,733,689 per month. Monthly throughput topped out at 571,300 units in November 2025 and dipped to 210,950 in May 2026, leaving the latest reading 6.3% lower than August 2025.
Travel Electric Toothbrush Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
385.6K
▼ 2.1% MoM
Monthly Revenue 2026/07
$13.2M
▼ 4.5% MoM
Top 10 Market Share 2026/07
64.8%
Travel Electric Toothbrush Market Share & Sales Concentration on Amazon US — July 2026
The most-sold travel electric toothbrush listing on Amazon US in July 2026 is ASIN B072YVWBXH (Brand: Aquasonic), which sold 60,000 units at $29.95 apiece — equal to 15.6% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $8,073,800 in July 2026 — 64.8% of unit volume and 61.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Travel Electric Toothbrush' on Amazon
July 2026
Is 64.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B072YVWBXH
Aquasonic Black Series Ultra Whitening Toothbrush – ADA Accepted Electric Toothbrush- 8 Brush Heads & Travel Case – 40,000 VPM Electric Motor & Wireless Charging - 4 Modes w Smart Timer
60K
▲ 50.0%vs. prior month
$2.2M
latest month
12-month trend
B0DPNGKZ9P
Crest 3D White Deep Stain Remover Toothpaste, Teeth whitening for Adults, 3.1oz, 2 Pack, Sensitivity Safe, Enamel Repair, Cavity Protection, Fluoride Toothpaste, Travel Size Toiletries
50K
▲ 25.0%vs. prior month
$988.5K
latest month
12-month trend
B078BF27BF
Philips Sonicare C2 Brush Heads, 3-Pack, 9 Month Supply, White | 700% More Plaque Removal¹, BrushSync Reminder, Up To 62,000 Bristle Movements Per Min, HX9023/65
30K
▼ 25.0%vs. prior month
$935.7K
latest month
12-month trend
B09LD7WRVS
Philips Sonicare 4100 Rechargeable Electric Toothbrush, 1 Brush Head, Black | 700% More Plaque Removal¹, Pressure Sensor, 2 Brush Settings, 2-Minute Guided Timer, 14-Day Battery, HX3681/24
30K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B003UKM9CO
Oral-B Pro 1000 Rechargeable Electric Toothbrush, White
20K
▲ 0.0%vs. prior month
$998.8K
latest month
12-month trend
B09LD8T445
Philips Sonicare 4100 Rechargeable Electric Toothbrush, 1 Brush Head, White | 700% More Plaque Removal¹, Pressure Sensor, 2 Brush Settings, 2-Minute Guided Timer, 14-Day Battery, HX3681/23
20K
▲ 0.0%vs. prior month
$877K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Travel Electric Toothbrush Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Philips Sonicare is the best-performing travel electric toothbrush brand in July 2026, moving 90,000 units across 4 ASINs for 36.0% of Top 10 volume. Aquasonic follows with 60,000 units (24.0%), ahead of Crest on 50,000 units (20.0%).
With 5 brands splitting the Top 10 and 80.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $31.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Philips Sonicare
4 ASINs in Top 10
36.0%
Units
90K
Revenue
$3.3M
Avg. price
$31.97
B078BF27BF
$27.96·★4.8·72.6K revsPhilips Sonicare C2 Brush Heads, 3-Pack, 9 Month Supply, White | 700% More Plaque Removal¹, BrushSync Reminder, Up To 62,000 Bristle Movements Per Min, HX9023/65
Units sold30KB09LD7WRVS
$39.99·★4.4·22.8K revsPhilips Sonicare 4100 Rechargeable Electric Toothbrush, 1 Brush Head, Black | 700% More Plaque Removal¹, Pressure Sensor, 2 Brush Settings, 2-Minute Guided Timer, 14-Day Battery, HX3681/24
Units sold30KB09LD8T445
$39.96·★4.2·20.8K revsPhilips Sonicare 4100 Rechargeable Electric Toothbrush, 1 Brush Head, White | 700% More Plaque Removal¹, Pressure Sensor, 2 Brush Settings, 2-Minute Guided Timer, 14-Day Battery, HX3681/23
Units sold20KB09LD8VXLX
$19.96·★4.4·9.6K revsPhilips Sonicare 1100 Rechargeable Electric Toothbrush, 1 Brush Head, White | More Plaque Removal, 2-Minute Guided Timer, 14-Day Battery, HX3641/02
Units sold10K
Aquasonic
1 ASIN in Top 10
24.0%
Units
60K
Revenue
$2.2M
Avg. price
$29.95
B072YVWBXH
$29.95·★4.5·137.8K revsAquasonic Black Series Ultra Whitening Toothbrush – ADA Accepted Electric Toothbrush- 8 Brush Heads & Travel Case – 40,000 VPM Electric Motor & Wireless Charging - 4 Modes w Smart Timer
Units sold60K
Crest
1 ASIN in Top 10
20.0%
Units
50K
Revenue
$988.5K
Avg. price
$19.99
B0DPNGKZ9P
$19.99·★4.4·9.5K revsCrest 3D White Deep Stain Remover Toothpaste, Teeth whitening for Adults, 3.1oz, 2 Pack, Sensitivity Safe, Enamel Repair, Cavity Protection, Fluoride Toothpaste, Travel Size Toiletries
Units sold50K
Trending Travel Electric Toothbrush Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B084TM4XKG leads positive momentum with ▲ 500.0% MoM growth on 6K units, with B0FRFW6VYR close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B084TM4XKG
Philips Sonicare 5300 Rechargeable Electric Toothbrush, 3 Brush Head, Black | 700% More Plaque Removal¹, Visual Pressure Sensor, 3 Brush Settings, 14-Day Battery, Travel Case, HX6423/34
Price
$109.96
Rating
4.5
Reviews
22.6K
Latest month sales
B0FRFW6VYR
Onlyone Onlyone Electric Toothbrush for Adults, Rechargeable Electric Toothbrush with 8 Brush Heads, Travel Case, Charging Base & Wireless Charging - 5 Modes with Smart Timer, White
Price
$8.98
Rating
4.4
Reviews
1.7K
Latest month sales
B0CP8QM3R1
Rotating Electric Toothbrush for Adults, 8 Heads 2 Types, 4 Modes, Black | Rotating Electric Toothbrush for Adults, 8 Brush Heads (2 Types), 4 Modes Deep Clean Rechargeable, 2 Min Smart Timer Black
Unlock to view ASIN details and product titles
Price
$18.99
Rating
4.1
Reviews
7.9K
Latest month sales
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