Simply Gum Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Simply Gum sales on Amazon US totaled 223,400 units in July 2026 (▼ 7.8% vs. the prior month), generating an estimated $2,843,887 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.5% of unit volume and 36.9% of revenue, while a typical listing is priced at $16.05. The keyword itself pulled 23,207 Amazon queries over the same period (▲ 12.1% MoM).
Zooming out to the 12-month window ending July 2026, the simply gum Top 50 moved 2,701,150 units and $35,517,022 in cumulative sales — an average of 225,096 units and $2,959,752 per month. Monthly throughput topped out at 248,000 units in March 2026 and dipped to 144,700 in May 2026, leaving the latest reading 2.2% lower than August 2025.
Simply Gum Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
223.4K
▼ 7.8% MoM
Monthly Revenue 2026/07
$2.8M
▼ 7.5% MoM
Top 10 Market Share 2026/07
55.5%
Simply Gum Market Share & Sales Concentration on Amazon US — July 2026
The most-sold simply gum listing on Amazon US in July 2026 is ASIN B00ARABK20 (Brand: PUR Gum), which sold 20,000 units at $4.50 apiece — equal to 9.0% of every unit tracked in this report.
The Top 10 ASINs account for 124,000 units and $1,048,290 in July 2026 — 55.5% of unit volume and 36.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Simply Gum' on Amazon
July 2026
Is 55.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00ARABK20
PUR Gum Spearmint, Xylitol Gum, No Artificial Flavor, 55 Count | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
20K
▼ 33.3%vs. prior month
$28.6K
latest month
12-month trend
B00IO29CI2
Trident White Peppermint Sugar-Free Chewing Gum, 9 Packs of 16 Pieces | 144 Total Pieces, Perfect for Long Lasting Fresh Breath at School, Work & Travel
20K
▲ 0.0%vs. prior month
$179.8K
latest month
12-month trend
B01J26RZVO
Ice Breakers Ice Cubes Peppermint Sugar Free Chewing Gum Pouch, 8.11 oz (100 Pieces)
20K
▲ 0.0%vs. prior month
$168.8K
latest month
12-month trend
B0CD32WPZV
Neuro Energy & Focus Gum, Peppermint, 90 Count | 40mg Natural Caffeine Gum, 60mg L-Theanine, Vitamin B6 + B12, Sugar Free, Vegan, Clean Nootropic Energy & Focus Supplement
10K
▲ 0.0%vs. prior month
$308.7K
latest month
12-month trend
B007WWIMH2
EXTRA Spearmint Sugar Free Chewing Gum, 3 Pack Bulk Gum (45 Sticks Total), Long-Lasting Fresh Breath, Individually Wrapped
10K
▲ 0.0%vs. prior month
$43.3K
latest month
12-month trend
B06X8Z2W7W
PUR Gum Spearmint, Xylitol Gum, No Artificial Flavor, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
10K
▼ 50.0%vs. prior month
$120.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Simply Gum Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PUR Gum is the best-performing simply gum brand in July 2026, moving 38,000 units across 3 ASINs for 30.6% of Top 10 volume. Trident follows with 20,000 units (16.1%), ahead of Ice Breakers on 20,000 units (16.1%).
With 7 brands splitting the Top 10 and 62.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.44 to $10.79, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PUR Gum
3 ASINs in Top 10
30.6%
Units
38K
Revenue
$244.5K
Avg. price
$9.49
B00ARABK20
$4.50·★4.5·31.1K revsPUR Gum Spearmint, Xylitol Gum, No Artificial Flavor, 55 Count | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold20KB06X8Z2W7W
$11.99·★4.5·31.1K revsPUR Gum Spearmint, Xylitol Gum, No Artificial Flavor, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold10KB089MWK3Q2
$11.99·★4.4·9K revsPUR Gum Variety Pack, Xylitol Gum, No Artificial Flavor, 165 Count (3x55) | No Artificial Sweeteners, Vegan, Sugar Free, Gluten Free, Soy Free, Nut & Peanut Free, Swiss Made, Keto Friendly chewing gum
Units sold8K
Trident
1 ASIN in Top 10
16.1%
Units
20K
Revenue
$179.8K
Avg. price
$10.79
B00IO29CI2
$10.79·★4.7·8.3K revsTrident White Peppermint Sugar-Free Chewing Gum, 9 Packs of 16 Pieces | 144 Total Pieces, Perfect for Long Lasting Fresh Breath at School, Work & Travel
Units sold20K
Ice Breakers
1 ASIN in Top 10
16.1%
Units
20K
Revenue
$168.8K
Avg. price
$8.44
B01J26RZVO
$8.44·★4.8·10.5K revsIce Breakers Ice Cubes Peppermint Sugar Free Chewing Gum Pouch, 8.11 oz (100 Pieces)
Units sold20K
Trending Simply Gum Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08N7XY3YX booked 7K units at $3.99, with ▼ 12.5% MoM change. On the growth side, B07FGKXPHP leads positive momentum with ▲ 150.0% MoM growth on 2K units, with B0FC574NBQ close behind at ▲ 133.3% MoM on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08N7XY3YX
SOLELY - Organic Mango & Guava Whole Fruit Gummies (1 Box, 5 Single Serving Bags per Box) - Real Fresh Fruit - Healthy Snacks for Adults & Kids - Non GMO, Vegan Snacks, Shelf Stable - 5 Bags (3.5 oz)
Price
$3.99
Rating
4.3
Reviews
685
Latest month sales
B07FGKXPHP
SIMPLY Mints | Peppermint Breath Mints | Pack of One (30 Pieces Total) | Breath Freshening + Aspartame-Free + Vegan + non-GMO
Price
$2.53
Rating
4.6
Reviews
3K
Latest month sales
B0FC574NBQ
Larineco Remineralizing Gum, Sugar Free Hydroxyapatite and Xylitol Gum | Mastic Mint, 36-Count — Enamel Repair Gum for Teeth Health, Dry Mouth Moisturizing, Plastic Free Gum, No Aspartame & Dyes
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.2
Reviews
747
Latest month sales
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