Redken Shampoo And Conditioner Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Redken Shampoo And Conditioner Set sales on Amazon US totaled 402,000 units in July 2026 (▼ 40.0% vs. the prior month), generating an estimated $12,753,180 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.3% of unit volume and 38.7% of revenue, while a typical listing is priced at $37.01. The keyword itself pulled 25,869 Amazon queries over the same period (▼ 1.0% MoM).
Zooming out to the 12-month window ending July 2026, the redken shampoo and conditioner set Top 50 moved 4,819,600 units and $152,214,194 in cumulative sales — an average of 401,633 units and $12,684,516 per month. Monthly throughput topped out at 669,500 units in June 2026 and dipped to 237,900 in May 2026, leaving the latest reading 14.2% higher than August 2025.
Redken Shampoo And Conditioner Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
402K
▼ 40.0% MoM
Monthly Revenue 2026/07
$12.8M
▼ 44.0% MoM
Top 10 Market Share 2026/07
47.3%
Redken Shampoo And Conditioner Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold redken shampoo and conditioner set listing on Amazon US in July 2026 is ASIN B09HR5KSR8 (Brand: K18), which sold 50,000 units at $29.00 apiece — equal to 12.4% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 190,000 units and $4,929,200 in July 2026 — 47.3% of unit volume and 38.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Redken Shampoo And Conditioner Set' on Amazon
July 2026
Is 47.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09HR5KSR8
K18 Leave-In Molecular Repair Hair Mask
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend
B0BBBSMV94
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
30K
▼ 50.0%vs. prior month
$592.5K
latest month
12-month trend
B0BJNX6R5X
L'Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dry, Dehydrated Hair, 72H Hydrating Hair Care, Infused with Hyaluronic Acid Complex, 53 Fl Oz Set
20K
▼ 33.3%vs. prior month
$389.8K
latest month
12-month trend
B08D7J83PZ
L'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
20K
▼ 33.3%vs. prior month
$361K
latest month
12-month trend
B09GV3RGW2
Pantene Shampoo & Conditioner Set, Daily Moisture Renewal - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72-Hour Hydration & Softness, 52.8 Oz Total + Miracle Rescue Shot (0.5 Oz)
20K
▼ 33.3%vs. prior month
$436K
latest month
12-month trend
B08SSCQH77
Redken All Soft Conditioner – For Dry, Brittle Hair
10K
▼ 50.0%vs. prior month
$290K
latest month
12-month trend
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Best Redken Shampoo And Conditioner Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
K18 is the best-performing redken shampoo and conditioner set brand in July 2026, moving 50,000 units across 1 ASIN for 26.3% of Top 10 volume. L'Oreal Paris follows with 40,000 units (21.1%), ahead of Redken on 40,000 units (21.1%).
With 6 brands splitting the Top 10 and 68.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.96 to $34.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
K18
1 ASIN in Top 10
26.3%
Units
50K
Revenue
$1.4M
Avg. price
$29.00
B09HR5KSR8
$29.00·★4.3·31.7K revsK18 Leave-In Molecular Repair Hair Mask
Units sold50K
L'Oreal Paris
2 ASINs in Top 10
21.1%
Units
40K
Revenue
$750.8K
Avg. price
$19.96
B0BJNX6R5X
$20.98·★4.7·6.9K revsL'Oreal Paris Elvive Hyaluron Plump Shampoo and Conditioner Set for Dry, Dehydrated Hair, 72H Hydrating Hair Care, Infused with Hyaluronic Acid Complex, 53 Fl Oz Set
Units sold20KB08D7J83PZ
$18.94·★4.6·20.8K revsL'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
Units sold20K
Redken
4 ASINs in Top 10
21.1%
Units
40K
Revenue
$1.3M
Avg. price
$34.00
B08SSCQH77
$31.00·★4.6·25K revsRedken All Soft Conditioner – For Dry, Brittle Hair
Units sold10KB08SSM21R4
$29.00·★4.6·26.9K revsRedken All Soft Shampoo – For Dry, Brittle Hair
Units sold10KB08P66Q9TK
$37.00·★4.5·17.9K revsREDKEN Acidic Bonding Concentrate Shampoo – For Damaged Hair Repair
Units sold10KB08P67N41H
$39.00·★4.6·15.1K revsREDKEN Acidic Bonding Concentrate Leave In Conditioner - Hair Repair Treatment For Weak & Damaged Hair, Bond Building & Strengthening, Smooths & Provides Heat Protection
Units sold10K
Trending Redken Shampoo And Conditioner Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07BHCB9Y2 booked 10K units at $36.99, with ▼ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
Price
$36.99
Rating
4.3
Reviews
67.4K
Latest month sales
B08P66Q9TK
REDKEN Acidic Bonding Concentrate Shampoo – For Damaged Hair Repair
Price
$37.00
Rating
4.5
Reviews
17.9K
Latest month sales
B08P67N41H
REDKEN Acidic Bonding Concentrate Leave In Conditioner - Hair Repair Treatment For Weak & Damaged Hair, Bond Building & Strengthening, Smooths & Provides Heat Protection
Unlock to view ASIN details and product titles
Price
$39.00
Rating
4.6
Reviews
15.1K
Latest month sales
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