Powerstep Insoles Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Powerstep Insoles Men sales on Amazon US totaled 111,300 units in July 2026 (▼ 22.0% vs. the prior month), generating an estimated $2,724,255 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.5% of unit volume and 51.7% of revenue, while a typical listing is priced at $34.21. The keyword itself pulled 19,044 Amazon queries over the same period (▲ 0.5% MoM).
Zooming out to the 12-month window ending July 2026, the powerstep insoles men Top 50 moved 1,283,150 units and $29,879,175 in cumulative sales — an average of 106,929 units and $2,489,931 per month. Monthly throughput topped out at 142,700 units in June 2026 and dipped to 72,200 in May 2026, leaving the latest reading 7.8% higher than August 2025.
Powerstep Insoles Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
111.3K
▼ 22.0% MoM
Monthly Revenue 2026/07
$2.7M
▼ 22.0% MoM
Top 10 Market Share 2026/07
66.5%
Powerstep Insoles Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold powerstep insoles men listing on Amazon US in July 2026 is ASIN B01M7VGCTI (Brand: Dr. Scholl's), which sold 30,000 units at $12.89 apiece — equal to 27.0% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 74,000 units and $1,408,220 in July 2026 — 66.5% of unit volume and 51.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Powerstep Insoles Men' on Amazon
July 2026
Is 66.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B01M7VGCTI
Dr. Scholl's Work All-Day Superior Comfort Insoles (with) Massaging Gel, Men, 1 Pair, Trim to Fit
30K
▼ 25.0%vs. prior month
$387K
latest month
12-month trend
B01M8O5HLY
Dr. Scholl's Heavy Duty Support Insole Orthotics, Big & Tall, 200lbs+, Wide Feet, Shock Absorbing, Arch Support, Distributes Pressure, Trim to Fit Inserts, Work Boots & Shoes, Men Size 8-14, 1 Pair
10K
▼ 50.0%vs. prior month
$148.8K
latest month
12-month trend
B01M3VQZQ7
Dr. Scholl’s Extra Comfort Support Insoles Men, Size 8-14, 1 Pair: All-Day Comfort Shoe Inserts with Massaging Gel for Big & Tall Men, 200lbs+, Wide Feet - Arch Support Inserts for Men, Trim to Fit
6K
▲ 0.0%vs. prior month
$87.4K
latest month
12-month trend
B075YH3D7N
WalkHero Plantar Fasciitis Insoles, Arch Support Inserts for Pain Relief | Orthotics Inserts for Flat Feet, Relieve Foot Fatigue, Standing All Day Work Boot Insole (Mens 10-10 1/2 | Womens 12-12 1/2)
6K
▲ 50.0%vs. prior month
$105.4K
latest month
12-month trend
B0GZ9V4L9P
4D Cloud Steppers Insoles for Men and Women - Inserts, Soft, Memory Foam | Insoles for Shoes, Boots & Sneakers (Black, Men: US 9-12/ Women: US 11-14)
6K
▲ 20.0%vs. prior month
$59.8K
latest month
12-month trend
B000KPKMX0
PowerStep Pinnacle Insoles, Plantar Fasciitis Relief (M 10-10.5, W 12-12.5) | Foot Orthotics for Plantar Fasciitis, Made in USA, Orthotic Insoles, Arch Support Inserts, Pronation, Podiatrist Recommended
4K
▲ 0.0%vs. prior month
$188.1K
latest month
12-month trend
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Best Powerstep Insoles Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Scholl's is the best-performing powerstep insoles men brand in July 2026, moving 46,000 units across 3 ASINs for 62.2% of Top 10 volume. CCOBCHY follows with 10,000 units (13.5%), ahead of WALK·HERO COMFORT AND SUPPORT on 8,000 units (10.8%).
With 5 brands splitting the Top 10 and 86.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.97 to $16.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Scholl's
3 ASINs in Top 10
62.2%
Units
46K
Revenue
$623.2K
Avg. price
$14.25
B01M7VGCTI
$12.89·★4.5·60.8K revsDr. Scholl's Work All-Day Superior Comfort Insoles (with) Massaging Gel, Men, 1 Pair, Trim to Fit
Units sold30KB01M8O5HLY
$14.97·★4.4·87.6K revsDr. Scholl's Heavy Duty Support Insole Orthotics, Big & Tall, 200lbs+, Wide Feet, Shock Absorbing, Arch Support, Distributes Pressure, Trim to Fit Inserts, Work Boots & Shoes, Men Size 8-14, 1 Pair
Units sold10KB01M3VQZQ7
$14.89·★4.4·25.2K revsDr. Scholl’s Extra Comfort Support Insoles Men, Size 8-14, 1 Pair: All-Day Comfort Shoe Inserts with Massaging Gel for Big & Tall Men, 200lbs+, Wide Feet - Arch Support Inserts for Men, Trim to Fit
Units sold6K
CCOBCHY
2 ASINs in Top 10
13.5%
Units
10K
Revenue
$99.7K
Avg. price
$9.97
B0GZ9V4L9P
$9.97·★4.2·1.6K revs4D Cloud Steppers Insoles for Men and Women - Inserts, Soft, Memory Foam | Insoles for Shoes, Boots & Sneakers (Black, Men: US 9-12/ Women: US 11-14)
Units sold6KB0GZ9PC8LN
$9.97·★4.2·1.6K revs4D Cloud Steppers Insoles for Men and Women - Inserts, Soft, Memory Foam | Insoles for Shoes, Boots & Sneakers (Black, Men: US 4-7/ Women: US 5-8.5)
Units sold4K
WALK·HERO COMFORT AND SUPPORT
2 ASINs in Top 10
10.8%
Units
8K
Revenue
$138.9K
Avg. price
$16.49
B075YH3D7N
$14.99·★4.3·75.4K revsWalkHero Plantar Fasciitis Insoles, Arch Support Inserts for Pain Relief | Orthotics Inserts for Flat Feet, Relieve Foot Fatigue, Standing All Day Work Boot Insole (Mens 10-10 1/2 | Womens 12-12 1/2)
Units sold6KB0DK78TZD1
$17.99·★4.3·3.2K revsWalkHero Heavy Duty High Arch Support Insoles Men, 220+lbs Shoe Insoles | Plantar Fasciitis Relief, plantillas para zapatos de hombre (Mens 10-10.5 | Womens 12-12.5, Glacial Blue)
Units sold2K
Trending Powerstep Insoles Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DK78TZD1 booked 2K units at $17.99, with ▲ 100.0% MoM change. On the growth side, B00HWNIQX6 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B075YH3D7N close behind at ▲ 50.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DK78TZD1
WalkHero Heavy Duty High Arch Support Insoles Men, 220+lbs Shoe Insoles | Plantar Fasciitis Relief, plantillas para zapatos de hombre (Mens 10-10.5 | Womens 12-12.5, Glacial Blue)
Price
$17.99
Rating
4.3
Reviews
3.2K
Latest month sales
B00HWNIQX6
Airplus Plantar Fascia Orthotic 3/4 Length Shoe Insole (FSA&HSA Eligible)-Foam Shell & Gel Heel - Deep Heel Cup, Full-Foot Arch Support-Soft Cushioning & Stability -Fits Most Shoes & Boots-Unisex
Price
$8.98
Rating
4.3
Reviews
5.9K
Latest month sales
B075YH3D7N
WalkHero Plantar Fasciitis Insoles, Arch Support Inserts for Pain Relief | Orthotics Inserts for Flat Feet, Relieve Foot Fatigue, Standing All Day Work Boot Insole (Mens 10-10 1/2 | Womens 12-12 1/2)
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.3
Reviews
75.4K
Latest month sales
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