Paul Mitchell Conditioner Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Paul Mitchell Conditioner sales on Amazon US totaled 117,200 units in July 2026 (▼ 26.1% vs. the prior month), generating an estimated $2,924,148 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.5% of unit volume and 53.4% of revenue, while a typical listing is priced at $26.86. The keyword itself pulled 26,580 Amazon queries over the same period (▲ 5.0% MoM).
Zooming out to the 12-month window ending July 2026, the paul mitchell conditioner Top 50 moved 1,439,700 units and $36,903,304 in cumulative sales — an average of 119,975 units and $3,075,275 per month. Monthly throughput topped out at 158,600 units in June 2026 and dipped to 73,550 in May 2026, leaving the latest reading 5.6% lower than August 2025.
Paul Mitchell Conditioner Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
117.2K
▼ 26.1% MoM
Monthly Revenue 2026/07
$2.9M
▼ 32.4% MoM
Top 10 Market Share 2026/07
55.5%
Paul Mitchell Conditioner Market Share & Sales Concentration on Amazon US — July 2026
The most-sold paul mitchell conditioner listing on Amazon US in July 2026 is ASIN B00GJ7XDU2 (Brand: TRESemmé), which sold 10,000 units at $7.97 apiece — equal to 8.5% of every unit tracked in this report.
The Top 10 ASINs account for 65,000 units and $1,561,800 in July 2026 — 55.5% of unit volume and 53.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Paul Mitchell Conditioner' on Amazon
July 2026
Is 55.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00GJ7XDU2
TRESemmé Rich Moisture Hydrating Conditioner for Dry Hair 29 oz | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Adds shine, with Heat protection system
10K
▲ 0.0%vs. prior month
$77.9K
latest month
12-month trend
B07D37SBHF
OLAPLEX N°.5 Bond Maintenance™ Strengthening Conditioner | Repair | For Medium-To-Coarse Hair; Color-Safe, Sulfate-Free Formula For All Hair Types And Textures
10K
▼ 66.7%vs. prior month
$340K
latest month
12-month trend
B000MD65FO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$345.4K
latest month
12-month trend
B002FJ11UW
Tea Tree Hair and Body Moisturizer Leave-In Conditioner, Body Lotion, After-Shave Cream, For All Hair + Skin Types
8K
▲ 0.0%vs. prior month
$176K
latest month
12-month trend
B00JWSNO8G
Biolage Ultra Hydra Source Conditioner – For Very Dry Hair | Intensely Moisturizes and Conditions, Prevents Frizz and Flyaways, For Very Dry, Thick, Coarse Hair
6K
▼ 40.0%vs. prior month
$156K
latest month
12-month trend
B000GFZWE8
Nexxus Humectress Conditioner for Ultimate Moisture 33.8 oz | Hydrating for dry hair, 72H moisture system, Controls frizz, Moisturizing for softness & shine
6K
▼ 14.3%vs. prior month
$152.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Paul Mitchell Conditioner Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Tea Tree is the best-performing paul mitchell conditioner brand in July 2026, moving 21,000 units across 3 ASINs for 32.3% of Top 10 volume. TRESemmé follows with 10,000 units (15.4%), ahead of Olaplex on 10,000 units (15.4%).
With 6 brands splitting the Top 10 and 63.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.97 to $34.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Tea Tree
3 ASINs in Top 10
32.3%
Units
21K
Revenue
$581.2K
Avg. price
$30.67
B000MD65FO
$50.00·★4.6·61.4K revsTea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Units sold10KB002FJ11UW
$22.00·★4.7·24.8K revsTea Tree Hair and Body Moisturizer Leave-In Conditioner, Body Lotion, After-Shave Cream, For All Hair + Skin Types
Units sold8KB000B626ZK
$20.00·★4.6·18.7K revsTea Tree Special Conditioner, Detangles, Smooths + Softens, For All Hair Types
Units sold3K
TRESemmé
1 ASIN in Top 10
15.4%
Units
10K
Revenue
$77.9K
Avg. price
$7.97
B00GJ7XDU2
$7.97·★4.7·1.9K revsTRESemmé Rich Moisture Hydrating Conditioner for Dry Hair 29 oz | Moisturizing for frizz-prone hair, Restores damaged hair, Moisturizes & detangles, Adds shine, with Heat protection system
Units sold10K
Olaplex
1 ASIN in Top 10
15.4%
Units
10K
Revenue
$340K
Avg. price
$34.00
B07D37SBHF
$34.00·★4.6·85K revsOLAPLEX N°.5 Bond Maintenance™ Strengthening Conditioner | Repair | For Medium-To-Coarse Hair; Color-Safe, Sulfate-Free Formula For All Hair Types And Textures
Units sold10K
Trending Paul Mitchell Conditioner Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GPDC4RDB leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B000UPOBRI close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GPDC4RDB
Pantene Conditioner, Daily Moisture Renewal with Vitamin E - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72 Hour Hydration & Softness, Paraben Free, 25.1 Fl Oz
Price
$9.99
Rating
4.7
Reviews
82
Latest month sales
B000UPOBRI
Paul Mitchell The Conditioner, Classic Leave-in, Softens + Adds Moisture, for All Hair Types
Price
$16.00
Rating
4.6
Reviews
16.3K
Latest month sales
B07NWZK8PF
Tea Tree Lavender Mint Shampoo and Conditioner Duo Set
Unlock to view ASIN details and product titles
Price
$69.98
Rating
4.7
Reviews
2K
Latest month sales
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