Pattern Leave In Conditioner Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pattern Leave In Conditioner sales on Amazon US totaled 323,000 units in July 2026 (▼ 11.1% vs. the prior month), generating an estimated $5,984,450 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.6% of unit volume and 53.5% of revenue, while a typical listing is priced at $18.72. The keyword itself pulled 25,163 Amazon queries over the same period (▲ 3.1% MoM).
Zooming out to the 12-month window ending July 2026, the pattern leave in conditioner Top 50 moved 3,384,550 units and $60,603,798 in cumulative sales — an average of 282,046 units and $5,050,317 per month. Monthly throughput topped out at 363,500 units in June 2026 and dipped to 164,900 in May 2026, leaving the latest reading 13.8% higher than August 2025.
Pattern Leave In Conditioner Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
323K
▼ 11.1% MoM
Monthly Revenue 2026/07
$6M
▼ 10.7% MoM
Top 10 Market Share 2026/07
52.6%
Pattern Leave In Conditioner Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pattern leave in conditioner listing on Amazon US in July 2026 is ASIN B09HR5KSR8 (Brand: K18), which sold 50,000 units at $29.00 apiece — equal to 15.5% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 170,000 units and $3,204,000 in July 2026 — 52.6% of unit volume and 53.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pattern Leave In Conditioner' on Amazon
July 2026









Is 52.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09HR5KSR8
K18 Leave-In Molecular Repair Hair Mask
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend

B076FHJ3K5
Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
40K
▼ 20.0%vs. prior month
$330K
latest month
12-month trend

B00OVQUQHG
Aunt Jackie's Curl La La, Lightweight Curl Defining Custard, Enriched with Shea Butter & Olive Oil, Basic, 15 Ounce
10K
▲ 0.0%vs. prior month
$69.7K
latest month
12-month trend

B075PTHVKN
Mielle Organics Pomegranate & Honey Leave-In Conditioner, 12 Fl Oz | Moisturizing Detangler & Curly Hair Treatment to Help Repair Damage, Prevent Frizz & Improve Shine
10K
▲ 0.0%vs. prior month
$129.5K
latest month
12-month trend

B078PJCVSQ
Garnier Fructis Sleek & Shine Leave-In Conditioner Cream, Anti-Frizz Hair Treatment with Plant Keratin + Argan Oil, Controls Frizz and Provides Smoothness For Frizzy, Dry Hair, 10.2 Fl Oz (Pack of 2)
10K
▲ 0.0%vs. prior month
$91K
latest month
12-month trend

B07DCJ91HQ
COLOR WOW Dream Coat for Curly Hair – Anti-Frizz Curl and Wave Spray | Anti-frizz spray, for wavy and curly hair, smooths, defines, lightweight, build-up free. Style with or without heat.
10K
▼ 66.7%vs. prior month
$260K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pattern Leave In Conditioner Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
K18 is the best-performing pattern leave in conditioner brand in July 2026, moving 50,000 units across 1 ASIN for 29.4% of Top 10 volume. Marc Anthony follows with 40,000 units (23.5%), ahead of Amika on 20,000 units (11.8%).
With 9 brands splitting the Top 10 and 64.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.67 to $29.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
K18
1 ASIN in Top 10
29.4%
Units
50K
Revenue
$1.4M
Avg. price
$29.00

B09HR5KSR8
$29.00·★4.3·31.7K revsK18 Leave-In Molecular Repair Hair Mask
Units sold50K
Marc Anthony
1 ASIN in Top 10
23.5%
Units
40K
Revenue
$330K
Avg. price
$8.67

B076FHJ3K5
$8.67·★4.5·71.5K revsMarc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
Units sold40K
Amika
2 ASINs in Top 10
11.8%
Units
20K
Revenue
$450K
Avg. price
$22.50

B0B23S4X3K
$31.00·★4.5·4.4K revsamika Hydro Rush Intense Moisture Leave-In Conditioner with Hyaluronic Acid
Units sold10K
B0DT27RCG3
$14.00·★4.5·4.4K revsamika Hydro Rush Intense Moisture Leave-In Conditioner with Hyaluronic Acid
Units sold10K
Trending Pattern Leave In Conditioner Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0G26HTDHK booked 10K units at $15.99, with ▲ 42.9% MoM change. On the growth side, B0CXFDQZKF leads positive momentum with ▲ 300.0% MoM growth on 2K units, with B075R138HZ close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0G26HTDHK
Kitsch Moisturizing Coconut Oil Hair Mask for Damaged Hair – 10 oz | Deep Conditioner for Women – Curly Hair Products Friendly – Frizz-Reducing Hair Care for Curly, Coily & All Hair Types
Price
$15.99
Rating
4.6
Reviews
1K
Latest month sales

B0CXFDQZKF
The Doux DEAR MAMA Moisture Milk, Leave-In Conditioner & Detangler, 8 oz | Infused with Aloe & Pineapple to Hydrate, Refresh & Deeply Condition Curls, For Natural Hair Care, Silicone-Free
Price
$14.97
Rating
4.6
Reviews
211
Latest month sales

B075R138HZ
Kristin Ess Hair Hydrating Salon Leave In Conditioner Spray for Strength + Shine - Lightweight Anti Frizz Detangler for Women - Sulfate Free + Color Safe - Castor Oil Moisture Bond Repair Spray
Unlock to view ASIN details and product titles
Price
$11.97
Rating
4.4
Reviews
3K
Latest month sales
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