Outdoor Rugs 8x10 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Outdoor Rugs 8x10 sales on Amazon US totaled 18,950 units in July 2026 (▼ 14.9% vs. the prior month), generating an estimated $1,363,501 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.0% of unit volume and 66.2% of revenue, while a typical listing is priced at $91.10. The keyword itself pulled 7,775 Amazon queries over the same period (▼ 43.4% MoM).
Zooming out to the 12-month window ending July 2026, the outdoor rugs 8x10 Top 50 moved 150,300 units and $11,253,666 in cumulative sales — an average of 12,525 units and $937,805 per month. Monthly throughput topped out at 22,200 units in June 2026 and dipped to 5,900 in December 2025, leaving the latest reading 59.2% higher than August 2025.
Outdoor Rugs 8x10 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
18.9K
▼ 14.9% MoM
Monthly Revenue 2026/07
$1.4M
▼ 17.5% MoM
Top 10 Market Share 2026/07
77.0%
Outdoor Rugs 8x10 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold outdoor rugs 8x10 listing on Amazon US in July 2026 is ASIN B091YMYV7Q (Brand: SAND MINE), which sold 5,000 units at $21.99 apiece — equal to 26.4% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 14,600 units and $902,445 in July 2026 — 77.0% of unit volume and 66.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Outdoor Rugs 8x10' on Amazon
July 2026
Is 77.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B091YMYV7Q
SAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
5K
▲ 0.0%vs. prior month
$115.4K
latest month
12-month trend
B0CS6JGXBS
RELEANY Washable Area Rug, 8'x10', Brick/Brown/Green | Non-Slip, Water Repellent, Pet Friendly, Easy to Clean, Vintage Floral Boho Decor for Living Room Bedroom Dining Room
3K
▲ 0.0%vs. prior month
$256.4K
latest month
12-month trend
B0F3Y4N7G6
PLHXFR 8x10 Area Rug Living Room: Floral Washable Boho Carpet Dark Green | For Bedroom Dining Room Farmhouse Nursery Hallway,Vintage Floral,Machine washable,Non Slip,Stain Resistant,Large Indoor
2K
▼ 33.3%vs. prior month
$156.9K
latest month
12-month trend
B0BX45VHR9
SAND MINE Reversible Mats, Plastic Straw Rug, Modern Area Rug, Large Floor Mat and Rug for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Trailer, Camping, Black & Beige, 6' x 9'
1K
▲ 0.0%vs. prior month
$38.4K
latest month
12-month trend
B07T7L441K
JONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
1K
▲ 0.0%vs. prior month
$114.1K
latest month
12-month trend
B0CC8M92B9
HUGEAR 8x10 Black Beige Checkered Waterproof Outdoor Rug for Patio | Reversible Plastic Straw, Waterproof, Easy to Hose Off Outdoor Rug for Patio, Deck, Backyard, Beach
900
▲ 28.6%vs. prior month
$45.1K
latest month
12-month trend
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Best Outdoor Rugs 8x10 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SAND MINE is the best-performing outdoor rugs 8x10 brand in July 2026, moving 6,000 units across 2 ASINs for 41.1% of Top 10 volume. RELEANY follows with 3,000 units (20.5%), ahead of PLHXFR on 2,000 units (13.7%).
With 9 brands splitting the Top 10 and 75.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $28.99 to $79.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SAND MINE
2 ASINs in Top 10
41.1%
Units
6K
Revenue
$153.8K
Avg. price
$28.99
B091YMYV7Q
$21.99·★4.4·11.6K revsSAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
Units sold5KB0BX45VHR9
$35.99·★4.4·11.6K revsSAND MINE Reversible Mats, Plastic Straw Rug, Modern Area Rug, Large Floor Mat and Rug for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Trailer, Camping, Black & Beige, 6' x 9'
Units sold1K
RELEANY
1 ASIN in Top 10
20.5%
Units
3K
Revenue
$256.4K
Avg. price
$79.99
B0CS6JGXBS
$79.99·★4.5·9.4K revsRELEANY Washable Area Rug, 8'x10', Brick/Brown/Green | Non-Slip, Water Repellent, Pet Friendly, Easy to Clean, Vintage Floral Boho Decor for Living Room Bedroom Dining Room
Units sold3K
PLHXFR
1 ASIN in Top 10
13.7%
Units
2K
Revenue
$156.9K
Avg. price
$65.99
B0F3Y4N7G6
$65.99·★4.3·2.6K revsPLHXFR 8x10 Area Rug Living Room: Floral Washable Boho Carpet Dark Green | For Bedroom Dining Room Farmhouse Nursery Hallway,Vintage Floral,Machine washable,Non Slip,Stain Resistant,Large Indoor
Units sold2K
Trending Outdoor Rugs 8x10 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0BB66JX9Q booked 400 units at $58.99, with ▼ 20.0% MoM change. On the growth side, B0DJRQDVCG leads positive momentum with ▲ 300.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BB66JX9Q
RURALITY Outdoor Rugs 8'x10' Waterproof for Patios Clearance,Plastic Straw Mats for RV, Camping,Backyard,Porch,Deck,Balcony,Reversible,Geometric
Price
$58.99
Rating
4.0
Reviews
3.3K
Latest month sales
B08KJFW9RM
Nourison Home Essentials Indoor Outdoor Area Rug, Ivory Beige, 8' x 10' | 100% polypropylene; low pile, low-shedding, heavy-traffic ready; hose-clean, air-dry; patio, deck, living room, bedroom
Price
$108.98
Rating
4.2
Reviews
13.6K
Latest month sales
B0DJRQDVCG
Nourison Home Courtyard Indoor Outdoor Area Rug, Jute, 8' x 10', Geometric | 90% polypropylene, 10% polyester flatweave, low-shedding; hose-clean, air-dry; patio, deck, living room, dining room
Unlock to view ASIN details and product titles
Price
$118.00
Rating
4.3
Reviews
1.2K
Latest month sales
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