Outdoor Rug 8x10 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Outdoor Rug 8x10 sales on Amazon US totaled 16,550 units in July 2026 (▼ 17.9% vs. the prior month), generating an estimated $994,063 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.3% of unit volume and 58.6% of revenue, while a typical listing is priced at $86.70. The keyword itself pulled 42,722 Amazon queries over the same period (▼ 25.7% MoM).
Zooming out to the 12-month window ending July 2026, the outdoor rug 8x10 Top 50 moved 112,550 units and $7,174,803 in cumulative sales — an average of 9,379 units and $597,900 per month. Monthly throughput topped out at 20,100 units in June 2026 and dipped to 3,050 in December 2025, leaving the latest reading 70.6% higher than August 2025.
Outdoor Rug 8x10 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
16.6K
▼ 17.9% MoM
Monthly Revenue 2026/07
$994.1K
▼ 17.8% MoM
Top 10 Market Share 2026/07
74.3%
Outdoor Rug 8x10 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold outdoor rug 8x10 listing on Amazon US in July 2026 is ASIN B091YMYV7Q (Brand: SAND MINE), which sold 5,000 units at $21.24 apiece — equal to 30.2% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 12,300 units and $582,742 in July 2026 — 74.3% of unit volume and 58.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Outdoor Rug 8x10' on Amazon
July 2026
Is 74.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B091YMYV7Q
SAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
5K
▲ 0.0%vs. prior month
$115.4K
latest month
12-month trend
B09YCTD74F
GENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Black Grey | Outside Larger Modern Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
3K
▼ 50.0%vs. prior month
$64.3K
latest month
12-month trend
B07T7L441K
JONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
1K
▲ 0.0%vs. prior month
$114.1K
latest month
12-month trend
B0CC8M92B9
HUGEAR 8x10 Black Beige Checkered Waterproof Outdoor Rug for Patio | Reversible Plastic Straw, Waterproof, Easy to Hose Off Outdoor Rug for Patio, Deck, Backyard, Beach
900
▲ 28.6%vs. prior month
$45.1K
latest month
12-month trend
B088DB2PZF
nuLOOM Asha Light Brown Bordered Indoor/Outdoor Area Rug, 8' x 10'
600
▼ 40.0%vs. prior month
$91.8K
latest month
12-month trend
B0G493Q9HC
Garvee Waterproof Outdoor Rug 8x10, Scalloped Geometric Foldable Plastic Straw Patio Camping Rug, Outdoor RV Carpet for Deck Camper Porch Balcony Backyard Picnic Beach Brown and White
500
vs. prior month
$27.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Outdoor Rug 8x10 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SAND MINE is the best-performing outdoor rug 8x10 brand in July 2026, moving 5,000 units across 1 ASIN for 40.7% of Top 10 volume. GENIMO follows with 3,000 units (24.4%), ahead of JONATHAN Y on 1,000 units (8.1%).
With 9 brands splitting the Top 10 and 73.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $117.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SAND MINE
1 ASIN in Top 10
40.7%
Units
5K
Revenue
$115.4K
Avg. price
$21.24
B091YMYV7Q
$21.24·★4.4·11.6K revsSAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
Units sold5K
GENIMO
1 ASIN in Top 10
24.4%
Units
3K
Revenue
$64.3K
Avg. price
$19.99
B09YCTD74F
$19.99·★4.2·8K revsGENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Black Grey | Outside Larger Modern Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
Units sold3K
JONATHAN Y
1 ASIN in Top 10
8.1%
Units
1K
Revenue
$114.1K
Avg. price
$117.00
B07T7L441K
$117.00·★4.7·6.1K revsJONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
Units sold1K
Trending Outdoor Rug 8x10 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0G493Q9HC booked 500 units at $52.79.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G493Q9HC
Garvee Waterproof Outdoor Rug 8x10, Scalloped Geometric Foldable Plastic Straw Patio Camping Rug, Outdoor RV Carpet for Deck Camper Porch Balcony Backyard Picnic Beach Brown and White
Price
$52.79
Rating
4.1
Reviews
165
Latest month sales
B08KJFW9RM
Nourison Home Essentials Indoor Outdoor Area Rug, Ivory Beige, 8' x 10' | 100% polypropylene; low pile, low-shedding, heavy-traffic ready; hose-clean, air-dry; patio, deck, living room, bedroom
Price
$102.99
Rating
4.2
Reviews
13.6K
Latest month sales
B0FV8BXT9S
Kohree RV Outdoor Rug, Diamond, 8x10, Black & Grey | Waterproof, Reversible, UV Fade Resistant, Easy Cleaning, with Carry Bag for Patio, Porch, Camping, Balcony, Backyard
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.4
Reviews
1.8K
Latest month sales
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