Oribe Hair Products Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Oribe Hair Products sales on Amazon US totaled 124,200 units in July 2026 (▼ 45.0% vs. the prior month), generating an estimated $6,117,200 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.2% of unit volume and 69.5% of revenue, while a typical listing is priced at $45.33. The keyword itself pulled 26,627 Amazon queries over the same period (▼ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the oribe hair products Top 50 moved 1,520,700 units and $73,573,160 in cumulative sales — an average of 126,725 units and $6,131,097 per month. Monthly throughput topped out at 225,900 units in June 2026 and dipped to 65,200 in May 2026, leaving the latest reading 2.4% lower than August 2025.
Oribe Hair Products Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
124.2K
▼ 45.0% MoM
Monthly Revenue 2026/07
$6.1M
▼ 37.3% MoM
Top 10 Market Share 2026/07
65.2%
Oribe Hair Products Market Share & Sales Concentration on Amazon US — July 2026
The most-sold oribe hair products listing on Amazon US in July 2026 is ASIN B073CWSQ51 (Brand: COLOR WOW), which sold 30,000 units at $30.00 apiece — equal to 24.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 81,000 units and $4,253,000 in July 2026 — 65.2% of unit volume and 69.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Oribe Hair Products' on Amazon
July 2026
Is 65.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B073CWSQ51
COLOR WOW Dream Coat – Anti-Humidity Frizz Control Spray for Glass Hair | Anti-frizz treatment and humidity-proofing spray delivers glassy-smooth, frizz-free hair. Heat activated, lasts 3-4 shampoos.
30K
▼ 70.0%vs. prior month
$888K
latest month
12-month trend
B0B57PZ2B2
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
20K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0BZZJWGPQ
Kerastase Nutritive 8H Magic Night Serum – Overnight Dry Hair Treatment | Overnight treatment for dry hair, enhances shine, nourishes, reduces frizz, plant proteins
8K
▼ 60.0%vs. prior month
$496K
latest month
12-month trend
B00LCBNOPO
ORIBE Gold Lust Repair & Restore Conditioner - Repairs Damaged Hair
5K
▼ 50.0%vs. prior month
$295K
latest month
12-month trend
B07XGVX19G
ORIBE Gold Lust Repair & Restore Shampoo - Repairs Damaged Hair
5K
▼ 50.0%vs. prior month
$280K
latest month
12-month trend
B003NXM9HS
Oribe Dry Texturizing Spray - Adds Volume, Texture & Lift - Absorbs Oil
4K
▲ 0.0%vs. prior month
$208K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Oribe Hair Products Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
COLOR WOW is the best-performing oribe hair products brand in July 2026, moving 30,000 units across 1 ASIN for 37.0% of Top 10 volume. ORIBE follows with 21,000 units (25.9%), ahead of Nutrafol on 20,000 units (24.7%).
With 5 brands splitting the Top 10 and 87.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $30.00 to $88.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
COLOR WOW
1 ASIN in Top 10
37.0%
Units
30K
Revenue
$888K
Avg. price
$30.00
B073CWSQ51
$30.00·★4.3·110.7K revsCOLOR WOW Dream Coat – Anti-Humidity Frizz Control Spray for Glass Hair | Anti-frizz treatment and humidity-proofing spray delivers glassy-smooth, frizz-free hair. Heat activated, lasts 3-4 shampoos.
Units sold30K
ORIBE
6 ASINs in Top 10
25.9%
Units
21K
Revenue
$1M
Avg. price
$45.17
B00LCBNOPO
$59.00·★4.6·4.9K revsORIBE Gold Lust Repair & Restore Conditioner - Repairs Damaged Hair
Units sold5KB07XGVX19G
$56.00·★4.4·5.2K revsORIBE Gold Lust Repair & Restore Shampoo - Repairs Damaged Hair
Units sold5KB003NXM9HS
$52.00·★4.4·9.2K revsOribe Dry Texturizing Spray - Adds Volume, Texture & Lift - Absorbs Oil
Units sold4KB004XMAVFA
$26.00·★4.4·9.2K revsOribe Dry Texturizing Spray - Adds Volume, Texture & Lift - Absorbs Oil
Units sold3KB00203Q9B4
$54.00·★4.6·3.4K revsOribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths
Units sold2KB008GWJDAM
$24.00·★4.4·1.8K revsORIBE Superfine Hair Spray - Medium Hold, Smooths & Adds Light Shine
Units sold2K
Nutrafol
1 ASIN in Top 10
24.7%
Units
20K
Revenue
$1.8M
Avg. price
$88.00
B0B57PZ2B2
$88.00·★4.4·3.9K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold20K
Trending Oribe Hair Products Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00203Q9B4 booked 2K units at $54.00, with ▲ 0.0% MoM change. On the growth side, B00JFG8ZSE leads positive momentum with ▲ 33.3% MoM growth on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00203Q9B4
Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths
Price
$54.00
Rating
4.6
Reviews
3.4K
Latest month sales
B008GWJDAM
ORIBE Superfine Hair Spray - Medium Hold, Smooths & Adds Light Shine
Price
$24.00
Rating
4.4
Reviews
1.8K
Latest month sales
B00JFG8ZSE
ORIBE Gold Lust Hair Oil - Moisturizes, Smooths Frizz & Adds Shine
Unlock to view ASIN details and product titles
Price
$42.00
Rating
4.5
Reviews
3.2K
Latest month sales
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