Orange Essential Oil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Orange Essential Oil sales on Amazon US totaled 41,100 units in July 2026 (▼ 13.1% vs. the prior month), generating an estimated $433,108 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.6% of unit volume and 66.3% of revenue, while a typical listing is priced at $13.48. The keyword itself pulled 19,962 Amazon queries over the same period (▼ 2.0% MoM).
Zooming out to the 12-month window ending July 2026, the orange essential oil Top 50 moved 636,000 units and $6,665,185 in cumulative sales — an average of 53,000 units and $555,432 per month. Monthly throughput topped out at 92,600 units in December 2025 and dipped to 27,400 in May 2026, leaving the latest reading 24.6% lower than August 2025.
Orange Essential Oil Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
41.1K
▼ 13.1% MoM
Monthly Revenue 2026/07
$433.1K
▼ 12.9% MoM
Top 10 Market Share 2026/07
70.6%
Orange Essential Oil Market Share & Sales Concentration on Amazon US — July 2026
The most-sold orange essential oil listing on Amazon US in July 2026 is ASIN B06XRLR9RQ (Brand: Lagunamoon), which sold 9,000 units at $9.95 apiece — equal to 21.9% of every unit tracked in this report and 1.8× the volume of the No. 2 listing.
The Top 10 ASINs account for 29,000 units and $287,360 in July 2026 — 70.6% of unit volume and 66.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Orange Essential Oil' on Amazon
July 2026
Is 70.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B06XRLR9RQ
Lagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)
9K
▲ 0.0%vs. prior month
$82.3K
latest month
12-month trend
B08D3WB3CQ
Cliganic Organic Essential Oils Set (Top 5 - The Classics) - 100% Pure Natural - Aromatherapy, Candle Making - Peppermint, Lavender, Eucalyptus, Lemongrass & Orange
5K
▲ 0.0%vs. prior month
$50K
latest month
12-month trend
B01KWIKUU4
Essential Oils Set by Pure Aroma - Top 6 Aromatherapy Oils Gift Set-6 Pack, 10ml (Eucalyptus, Lavender, Lemongrass, Sweet Orange, Peppermint, Tea Tree)
3K
▼ 25.0%vs. prior month
$27.2K
latest month
12-month trend
B08SQ5HL54
NaturoBliss 100% Pure & Natural Sweet Orange Essential Oil Therapeutic Grade Premium Quality Oil with Glass Dropper - Huge 4 fl. Oz - Perfect for Aromatherapy and Relaxation
3K
▼ 25.0%vs. prior month
$26.9K
latest month
12-month trend
B01N7U6R1F
Majestic Pure Brazillian Orange Essential Oil for Diffuser - 4 Fl Oz | 100% Pure and Natural - Essential Oils with Glass Dropper for Aromatherapy, Soap and Candle Making, Massage, Orange Oil
2K
▼ 33.3%vs. prior month
$20K
latest month
12-month trend
B076PP2MTF
Handcraft Blends Orange Essential Oil – Huge 4 Fl Oz – 100% Pure and Natural – Premium Grade Essential Oil for Diffuser and Aromatherapy, Skin, Massage, Candle and Soap Making Fragrance
2K
▼ 33.3%vs. prior month
$19.7K
latest month
12-month trend
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Best Orange Essential Oil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lagunamoon is the best-performing orange essential oil brand in July 2026, moving 9,000 units across 1 ASIN for 31.0% of Top 10 volume. Cliganic follows with 6,000 units (20.7%), ahead of Pure Aroma on 3,000 units (10.3%).
With 9 brands splitting the Top 10 and 62.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.28 to $16.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lagunamoon
1 ASIN in Top 10
31.0%
Units
9K
Revenue
$82.3K
Avg. price
$9.95
B06XRLR9RQ
$9.95·★4.4·142.3K revsLagunamoon Essential Oils Aromatherapy Set - 6 Oils for Diffusers, Home Care, Candle Making Scents, Fragrance, Humidifiers, Gifts - Peppermint, Tea Tree, Lavender, Eucalyptus, Orange (10mL)
Units sold9K
Cliganic
2 ASINs in Top 10
20.7%
Units
6K
Revenue
$72.7K
Avg. price
$16.49
B08D3WB3CQ
$9.99·★4.5·22.6K revsCliganic Organic Essential Oils Set (Top 5 - The Classics) - 100% Pure Natural - Aromatherapy, Candle Making - Peppermint, Lavender, Eucalyptus, Lemongrass & Orange
Units sold5KB0793ZX965
$22.99·★4.6·18.9K revsCliganic Organic Aromatherapy Essential Oils Gift Set (Top 8 - The Iconics), 100% Pure - Peppermint, Lavender, Eucalyptus, Tea Tree, Lemongrass, Rosemary, Frankincense & Orange
Units sold1K
Pure Aroma
1 ASIN in Top 10
10.3%
Units
3K
Revenue
$27.2K
Avg. price
$8.28
B01KWIKUU4
$8.28·★4.4·98.3K revsEssential Oils Set by Pure Aroma - Top 6 Aromatherapy Oils Gift Set-6 Pack, 10ml (Eucalyptus, Lavender, Lemongrass, Sweet Orange, Peppermint, Tea Tree)
Units sold3K
Trending Orange Essential Oil Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0793ZX965 booked 1K units at $22.99, with ▲ 11.1% MoM change. On the growth side, B00RY9WT2W leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B08G3PDCBV close behind at ▲ 50.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0793ZX965
Cliganic Organic Aromatherapy Essential Oils Gift Set (Top 8 - The Iconics), 100% Pure - Peppermint, Lavender, Eucalyptus, Tea Tree, Lemongrass, Rosemary, Frankincense & Orange
Price
$22.99
Rating
4.6
Reviews
18.9K
Latest month sales
B00RY9WT2W
Sun Essential Oils Sweet Orange 16 oz Essential Oil | Premium Essential Oils for Diffusers, Aromatherapy, Massage, Candle & Soap Making, & Home Scent Fragrance
Price
$24.99
Rating
4.5
Reviews
8.6K
Latest month sales
B08G3PDCBV
Organic Orange Essential Oil 30 ml - 100% Pure & Natural - Hexane Free | Essential Oil for Aromatherapy, Diffusers, DIY, Candle and Soap Making Scent - Nexon Botanics
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.6
Reviews
26.8K
Latest month sales
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