Olaplex No 7 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Olaplex No 7 sales on Amazon US totaled 466,000 units in July 2026 (▼ 44.9% vs. the prior month), generating an estimated $12,489,090 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.2% of unit volume and 43.3% of revenue, while a typical listing is priced at $27.82. The keyword itself pulled 25,342 Amazon queries over the same period (▼ 0.3% MoM).
Zooming out to the 12-month window ending July 2026, the olaplex no 7 Top 50 moved 5,587,700 units and $155,747,914 in cumulative sales — an average of 465,642 units and $12,978,993 per month. Monthly throughput topped out at 845,000 units in June 2026 and dipped to 287,000 in May 2026, leaving the latest reading 16.0% higher than August 2025.
Olaplex No 7 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
466K
▼ 44.9% MoM
Monthly Revenue 2026/07
$12.5M
▼ 51.2% MoM
Top 10 Market Share 2026/07
47.2%
Olaplex No 7 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold olaplex no 7 listing on Amazon US in July 2026 is ASIN B09HR5KSR8 (Brand: K18), which sold 50,000 units at $29.00 apiece — equal to 10.7% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 220,000 units and $5,409,300 in July 2026 — 47.2% of unit volume and 43.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Olaplex No 7' on Amazon
July 2026
Is 47.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B09HR5KSR8
K18 Leave-In Molecular Repair Hair Mask
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend
B08T2WP81T
Pantene Miracle Rescue 10-in-1 Multitasking Spray, Heat Protection, 5.7 oz | Detangles, Repairs Damaged, Dry Hair, Improves Shine, Leave-In Conditioning Treatment with Keratin and Pro-Vitamin B5
30K
▲ 50.0%vs. prior month
$384.9K
latest month
12-month trend
B073CWSQ51
COLOR WOW Dream Coat – Anti-Humidity Frizz Control Spray for Glass Hair | Anti-frizz treatment and humidity-proofing spray delivers glassy-smooth, frizz-free hair. Heat activated, lasts 3-4 shampoos.
30K
▼ 70.0%vs. prior month
$888K
latest month
12-month trend
B0F96FNT39
Kitsch Smoothing Air Dry Cream – With Castor Oil & Coconut Oil - 5 oz | Frizz Control Hair Care Product – Lightweight Hair Styling Products – Enhances Natural Hair Texture Appearance
30K
▲ 2900.0%vs. prior month
$449.7K
latest month
12-month trend
B07PW4MTHV
Nº. 6 Bond Smoother: Leave-in Styling Treatment | Smooths, Conditions, & Strengthens
20K
▼ 60.0%vs. prior month
$640K
latest month
12-month trend
B07VR1NDSQ
Olaplex °7 Bonding Hair Oil | High Shine, 450°F Heat Protectant
20K
▼ 71.4%vs. prior month
$640K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Olaplex No 7 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
K18 is the best-performing olaplex no 7 brand in July 2026, moving 50,000 units across 1 ASIN for 22.7% of Top 10 volume. Olaplex follows with 50,000 units (22.7%), ahead of Pantene on 30,000 units (13.6%).
Volume is spread across 7 brands, with the top three holding 59.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $12.84 to $32.33, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
K18
1 ASIN in Top 10
22.7%
Units
50K
Revenue
$1.4M
Avg. price
$29.00
B09HR5KSR8
$29.00·★4.3·31.7K revsK18 Leave-In Molecular Repair Hair Mask
Units sold50K
Olaplex
3 ASINs in Top 10
22.7%
Units
50K
Revenue
$1.6M
Avg. price
$32.33
B07PW4MTHV
$32.00·★4.7·54.5K revsNº. 6 Bond Smoother: Leave-in Styling Treatment | Smooths, Conditions, & Strengthens
Units sold20KB07VR1NDSQ
$32.00·★4.7·61.3K revsOlaplex °7 Bonding Hair Oil | High Shine, 450°F Heat Protectant
Units sold20KB07D37PQGL
$32.99·★4.6·83.6K revsOlaplex N°.4 Bond Maintenance™ Strengthening Shampoo | Bond Repair | For Medium, Thick, or Coarse Hair; Daily Use for Straight, Wavy, Curly, and Coily Hair of All Porosity Levels
Units sold10K
Pantene
1 ASIN in Top 10
13.6%
Units
30K
Revenue
$384.9K
Avg. price
$12.84
B08T2WP81T
$12.84·★4.4·3.3K revsPantene Miracle Rescue 10-in-1 Multitasking Spray, Heat Protection, 5.7 oz | Detangles, Repairs Damaged, Dry Hair, Improves Shine, Leave-In Conditioning Treatment with Keratin and Pro-Vitamin B5
Units sold30K
Trending Olaplex No 7 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B08T2WP81T booked 30K units at $12.84, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08T2WP81T
Pantene Miracle Rescue 10-in-1 Multitasking Spray, Heat Protection, 5.7 oz | Detangles, Repairs Damaged, Dry Hair, Improves Shine, Leave-In Conditioning Treatment with Keratin and Pro-Vitamin B5
Price
$12.84
Rating
4.4
Reviews
3.3K
Latest month sales
B0F96FNT39
Kitsch Smoothing Air Dry Cream – With Castor Oil & Coconut Oil - 5 oz | Frizz Control Hair Care Product – Lightweight Hair Styling Products – Enhances Natural Hair Texture Appearance
Price
$14.99
Rating
3.4
Reviews
4.1K
Latest month sales
B001AO0WCG
Moroccanoil Treatment Hair Oil
Unlock to view ASIN details and product titles
Price
$39.90
Rating
4.7
Reviews
91.7K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this olaplex no 7 report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card