Oil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Oil sales on Amazon US totaled 640,000 units in July 2026 (▼ 14.8% vs. the prior month), generating an estimated $9,960,760 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 37.5% of unit volume and 30.5% of revenue, while a typical listing is priced at $15.67. The keyword itself pulled 109,801 Amazon queries over the same period (▲ 16.0% MoM).

Zooming out to the 12-month window ending July 2026, the oil Top 50 moved 7,806,300 units and $116,608,277 in cumulative sales — an average of 650,525 units and $9,717,356 per month. Monthly throughput topped out at 751,000 units in June 2026 and dipped to 402,000 in May 2026, leaving the latest reading 2.1% lower than August 2025.

7.8MTotal units sold · Last 12 months
$116.6MTotal revenue · Last 12 months
109.8K▲ 16.0% MoM
Monthly search volume
$15.67Avg. price · July 2026

Oil Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales654K
Revenue$9.4M

2025/09

Sales592K
Revenue$8.7M

2025/10

Sales657K
Revenue$9.5M

2025/11

Sales709K
Revenue$10.1M

2025/12

Sales615.3K
Revenue$9M

2026/01

Sales662K
Revenue$9.5M

2026/02

Sales712K
Revenue$10.7M

2026/03

Sales693K
Revenue$10.5M

2026/04

Sales719K
Revenue$11.2M

2026/05

Sales402K
Revenue$6.2M

2026/06

Sales751K
Revenue$11.9M
640K

2026/07

Sales640K
Revenue$10M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

640K

▼ 14.8% MoM

Monthly Revenue 2026/07

$10M

▼ 16.1% MoM

Top 10 Market Share 2026/07

37.5%

See the Top 10 ASINs driving 37.5% of sales

Oil Market Share & Sales Concentration on Amazon US — July 2026

The most-sold oil listing on Amazon US in July 2026 is ASIN B0BN2PX8V3 (Brand: ANUA), which sold 50,000 units at $15.30 apiece — equal to 7.8% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 240,000 units and $3,041,900 in July 2026 — 37.5% of unit volume and 30.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Oil' on Amazon

July 2026
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37.5% Volume Share 240K units sold
30.5% Revenue Share $3M estimated
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Top 5 Volume Share breakdown

B0BN2PX8V3 7.8%
B01A74442I 4.7%
B004AI97MA 3.1%
B07346X1R5 3.1%
B0734849YK 3.1%
Others 78.1%
#1
Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

B0BN2PX8V3

Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

$15.30· 4.4·28.5K reviews
Monthly Sales

50K

▼ 37.5%

vs. prior month

Revenue

$840.5K

latest month

Monthly Trend

12-month trend

#2
Cliganic Organic Jojoba Oil, 100% Pure (4oz) | Moisturizing for Face, Hair, Skin & Nails | Natural Cold Pressed Hexane Free | Base Carrier Oil

B01A74442I

Cliganic Organic Jojoba Oil, 100% Pure (4oz) | Moisturizing for Face, Hair, Skin & Nails | Natural Cold Pressed Hexane Free | Base Carrier Oil

$9.98· 4.7·87.4K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$299.4K

latest month

Monthly Trend

12-month trend

#3
Bio-Oil Skincare Body Oil Serum for Scars and Stretch Marks, Face and Body Moisturizer with Vitamin E & A for Sensitive Dry Skin, Dermatologist Recommended, Non-Comedogenic, 4.2 Oz | Dermatologist Recommended, Vitamin E & A, Dry & Sensitive Skin, Non-Comedogenic, Face and Body, Scar Treatment

B004AI97MA

Bio-Oil Skincare Body Oil Serum for Scars and Stretch Marks, Face and Body Moisturizer with Vitamin E & A for Sensitive Dry Skin, Dermatologist Recommended, Non-Comedogenic, 4.2 Oz | Dermatologist Recommended, Vitamin E & A, Dry & Sensitive Skin, Non-Comedogenic, Face and Body, Scar Treatment

$20.97· 4.6·179.8K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$378.6K

latest month

Monthly Trend

12-month trend

#4
Handcraft Blends Fractionated Coconut Oil - 16 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin, Hair and Body - Massage - Hair Tonic

B07346X1R5

Handcraft Blends Fractionated Coconut Oil - 16 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin, Hair and Body - Massage - Hair Tonic

$9.99· 4.6·39.2K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$195.2K

latest month

Monthly Trend

12-month trend

#5
Handcraft Blends Organic Castor Oil 16 Fl Oz | 100% Pure and Natural | Premium Grade Carrier Oil | Hair, Eyelashes and Eyebrows | Hair and Body | Expeller-Pressed | Hexane-Free

B0734849YK

Handcraft Blends Organic Castor Oil 16 Fl Oz | 100% Pure and Natural | Premium Grade Carrier Oil | Hair, Eyelashes and Eyebrows | Hair and Body | Expeller-Pressed | Hexane-Free

$9.99· 4.6·58.1K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$199.8K

latest month

Monthly Trend

12-month trend

#6
Pompeian Smooth Extra Virgin Olive Oil - 68 fl oz (2 L) | First Cold Pressed Olive Oil for Cooking - Smooth Taste for Sauteing, Stir-Frying, and Baking - Value Size

B07BCX2YNG

Pompeian Smooth Extra Virgin Olive Oil - 68 fl oz (2 L) | First Cold Pressed Olive Oil for Cooking - Smooth Taste for Sauteing, Stir-Frying, and Baking - Value Size

$21.48· 4.8·40.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$422.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Oil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ANUA is the best-performing oil brand in July 2026, moving 50,000 units across 1 ASIN for 20.8% of Top 10 volume. Handcraft Blends follows with 40,000 units (16.7%), ahead of Cliganic on 30,000 units (12.5%).

Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.98 to $15.30, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

20.8%
16.7%
12.5%
50.0%
ANUA
Handcraft Blends
Cliganic
Other brands
1

ANUA

1 ASIN in Top 10

20.8%

Units

50K

Revenue

$840.5K

Avg. price

$15.30

  • Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

    B0BN2PX8V3

    $15.30·4.4·28.5K revs

    Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil Cleanser for Face, Safe For All Skin Type, Daily Hydrating Makeup Remover

    Units sold50K
2

Handcraft Blends

2 ASINs in Top 10

16.7%

Units

40K

Revenue

$395K

Avg. price

$9.99

  • Handcraft Blends Fractionated Coconut Oil - 16 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin, Hair and Body - Massage - Hair Tonic

    B07346X1R5

    $9.99·4.6·39.2K revs

    Handcraft Blends Fractionated Coconut Oil - 16 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin, Hair and Body - Massage - Hair Tonic

    Units sold20K
  • Handcraft Blends Organic Castor Oil 16 Fl Oz | 100% Pure and Natural | Premium Grade Carrier Oil | Hair, Eyelashes and Eyebrows | Hair and Body | Expeller-Pressed | Hexane-Free

    B0734849YK

    $9.99·4.6·58.1K revs

    Handcraft Blends Organic Castor Oil 16 Fl Oz | 100% Pure and Natural | Premium Grade Carrier Oil | Hair, Eyelashes and Eyebrows | Hair and Body | Expeller-Pressed | Hexane-Free

    Units sold20K
3

Cliganic

1 ASIN in Top 10

12.5%

Units

30K

Revenue

$299.4K

Avg. price

$9.98

  • Cliganic Organic Jojoba Oil, 100% Pure (4oz) | Moisturizing for Face, Hair, Skin & Nails | Natural Cold Pressed Hexane Free | Base Carrier Oil

    B01A74442I

    $9.98·4.7·87.4K revs

    Cliganic Organic Jojoba Oil, 100% Pure (4oz) | Moisturizing for Face, Hair, Skin & Nails | Natural Cold Pressed Hexane Free | Base Carrier Oil

    Units sold30K

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