Mens Shorts Casual Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mens Shorts Casual sales on Amazon US totaled 112,200 units in July 2026 (▼ 0.9% vs. the prior month), generating an estimated $2,287,966 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.7% of unit volume and 58.5% of revenue, while a typical listing is priced at $21.77. The keyword itself pulled 79,623 Amazon queries over the same period (▼ 48.4% MoM).
Zooming out to the 12-month window ending July 2026, the mens shorts casual Top 50 moved 670,450 units and $14,394,916 in cumulative sales — an average of 55,871 units and $1,199,576 per month. Monthly throughput topped out at 112,700 units in June 2026 and dipped to 23,150 in January 2026, leaving the latest reading 69.2% higher than August 2025.
Mens Shorts Casual Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
112.2K
▼ 0.9% MoM
Monthly Revenue 2026/07
$2.3M
▼ 2.4% MoM
Top 10 Market Share 2026/07
59.7%
Mens Shorts Casual Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mens shorts casual listing on Amazon US in July 2026 is ASIN B08JGBB9N1 (Brand: BALENNZ), which sold 20,000 units at $24.99 apiece — equal to 17.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 67,000 units and $1,337,820 in July 2026 — 59.7% of unit volume and 58.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mens Shorts Casual' on Amazon
July 2026
Is 59.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08JGBB9N1
BALENNZ Mens Athletic Shorts with Pockets Quick Dry Workout Shorts Men
20K
▲ 100.0%vs. prior month
$457.8K
latest month
12-month trend
B0CRHF41F7
BOOJO 5 Pack Athletic Gym Mens Shorts - Workout Black Quick Dry Basketball Shorts
10K
▲ 0.0%vs. prior month
$199.9K
latest month
12-month trend
B0BWNHZCCR
NY Threads Breathable Mesh Mens Athletic Shorts Loose-Fit Quick Dry Running Gym Shorts
8K
▲ 0.0%vs. prior month
$55.5K
latest month
12-month trend
B0CRRF28SH
BOOJO 3 Pack Gym Basketball Mens Shorts - Quick Dry Black Workout Athletic Shorts with Pockets for Casual Running(S-6XL)
5K
▲ 0.0%vs. prior month
$67.3K
latest month
12-month trend
B08JTQP6VY
Men's Athletic Shorts with Pockets Activewear Workout
5K
▲ 25.0%vs. prior month
$113.7K
latest month
12-month trend
B0DK9KTSKT
Kinglaman 1/4 Pack Men's 2 in 1 Lined Running Shorts Gym Athletic Shorts
4K
▲ 100.0%vs. prior month
$133.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Mens Shorts Casual Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BALENNZ is the best-performing mens shorts casual brand in July 2026, moving 20,000 units across 1 ASIN for 29.9% of Top 10 volume. BOOJO follows with 19,000 units (28.4%), ahead of NY Threads on 8,000 units (11.9%).
With 8 brands splitting the Top 10 and 70.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BALENNZ
1 ASIN in Top 10
29.9%
Units
20K
Revenue
$457.8K
Avg. price
$24.99
B08JGBB9N1
$24.99·★4.6·33.5K revsBALENNZ Mens Athletic Shorts with Pockets Quick Dry Workout Shorts Men
Units sold20K
BOOJO
3 ASINs in Top 10
28.4%
Units
19K
Revenue
$378.4K
Avg. price
$19.85
B0CRHF41F7
$19.98·★4.6·9.9K revsBOOJO 5 Pack Athletic Gym Mens Shorts - Workout Black Quick Dry Basketball Shorts
Units sold10KB0CRRF28SH
$12.59·★4.5·6.6K revsBOOJO 3 Pack Gym Basketball Mens Shorts - Quick Dry Black Workout Athletic Shorts with Pockets for Casual Running(S-6XL)
Units sold5KB0DMRJYXLP
$26.99·★4.6·2.9K revsBOOJO 7 Pack Mens Athletic Shorts with Pockets - Gym Basketball Workout Quick Dry
Units sold4K
NY Threads
1 ASIN in Top 10
11.9%
Units
8K
Revenue
$55.5K
Avg. price
$6.99
B0BWNHZCCR
$6.99·★4.5·6.1K revsNY Threads Breathable Mesh Mens Athletic Shorts Loose-Fit Quick Dry Running Gym Shorts
Units sold8K
Trending Mens Shorts Casual Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DK9KTSKT booked 4K units at $35.99, with ▲ 100.0% MoM change. On the growth side, B01JQTBSU6 leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B01JQTCQ8O close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DK9KTSKT
Kinglaman 1/4 Pack Men's 2 in 1 Lined Running Shorts Gym Athletic Shorts
Price
$35.99
Rating
4.4
Reviews
1.8K
Latest month sales
B01JQTBSU6
Amazon Essentials Men's Classic-Fit 9" Cotton Twill Chino Shorts with Button-Through Pockets
Price
$20.20
Rating
4.4
Reviews
41.8K
Latest month sales
B01JQTCQ8O
Amazon Essentials Men's 8" Inseam Relaxed-Fit Cotton Drawstring Pull-On Walk Shorts, Summer-Weight
Unlock to view ASIN details and product titles
Price
$17.20
Rating
4.4
Reviews
5.4K
Latest month sales
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