Lineage Protein Bars Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Lineage Protein Bars sales on Amazon US totaled 363,000 units in July 2026 (▼ 18.3% vs. the prior month), generating an estimated $10,674,420 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 41.3% of unit volume and 41.4% of revenue, while a typical listing is priced at $29.23. The keyword itself pulled 30,592 Amazon queries over the same period (▼ 9.4% MoM).

Zooming out to the 12-month window ending July 2026, the lineage protein bars Top 50 moved 4,189,700 units and $119,364,928 in cumulative sales — an average of 349,142 units and $9,947,077 per month. Monthly throughput topped out at 444,300 units in June 2026 and dipped to 258,150 in May 2026, leaving the latest reading 5.1% higher than August 2025.

4.2MTotal units sold · Last 12 months
$119.4MTotal revenue · Last 12 months
30.6K▼ 9.4% MoM
Monthly search volume
$29.23Avg. price · July 2026

Lineage Protein Bars Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales345.4K
Revenue$9.9M

2025/09

Sales336.7K
Revenue$9.2M

2025/10

Sales369.8K
Revenue$10.2M

2025/11

Sales329.4K
Revenue$9.3M

2025/12

Sales271.2K
Revenue$7.5M

2026/01

Sales357.8K
Revenue$10.1M

2026/02

Sales356K
Revenue$10.4M

2026/03

Sales368K
Revenue$10.8M

2026/04

Sales390K
Revenue$11.1M

2026/05

Sales258.1K
Revenue$7.6M

2026/06

Sales444.3K
Revenue$12.7M
363K

2026/07

Sales363K
Revenue$10.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

363K

▼ 18.3% MoM

Monthly Revenue 2026/07

$10.7M

▼ 15.7% MoM

Top 10 Market Share 2026/07

41.3%

See the Top 10 ASINs driving 41.3% of sales

Lineage Protein Bars Market Share & Sales Concentration on Amazon US — July 2026

The most-sold lineage protein bars listing on Amazon US in July 2026 is ASIN B0178ENI4K (Brand: ALOHA), which sold 30,000 units at $25.42 apiece — equal to 8.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 150,000 units and $4,420,600 in July 2026 — 41.3% of unit volume and 41.4% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Lineage Protein Bars' on Amazon

July 2026
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41.3% Volume Share 150K units sold
41.4% Revenue Share $4.4M estimated
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Top 5 Volume Share breakdown

B0178ENI4K 8.3%
B00DLDH1N2 5.5%
B08ZVHH13J 5.5%
B0CQ3JTR6F 5.5%
B07Y7H3FHB 2.8%
Others 72.5%
#1
ALOHA Organic Plant Based Protein Bar | Peanut Butter Chocolate Chip, 12 Ct | 14g Plant-Based Protein, 10g Fiber, 5g Sugar | GLP-1 & Keto Friendly, No Sucralose or Stevia | Non-GMO, Vegan & Dairy Free

B0178ENI4K

ALOHA Organic Plant Based Protein Bar | Peanut Butter Chocolate Chip, 12 Ct | 14g Plant-Based Protein, 10g Fiber, 5g Sugar | GLP-1 & Keto Friendly, No Sucralose or Stevia | Non-GMO, Vegan & Dairy Free

$25.42·★ 4.5·8.6K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$635.7K

latest month

Monthly Trend

12-month trend

#2
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count

B00DLDH1N2

Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count

$25.57·★ 4.4·20.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$526.2K

latest month

Monthly Trend

12-month trend

#3
ALOHA Organic Plant Based Protein Bars - Peanut Butter Cup Bar - 12 Bars, Vegan, Low Sugar, Gluten-Free, Low Carb, Non-GMO, No Stevia, No Erythritol

B08ZVHH13J

ALOHA Organic Plant Based Protein Bars - Peanut Butter Cup Bar - 12 Bars, Vegan, Low Sugar, Gluten-Free, Low Carb, Non-GMO, No Stevia, No Erythritol

$23.95·★ 4.4·2.6K reviews
Monthly Sales

20K

▼ 33.3%

vs. prior month

Revenue

$463.4K

latest month

Monthly Trend

12-month trend

#4
Transparent Labs Grass-Fed Whey Protein - 30 Servings, French Vanilla | Naturally Flavored, Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids

B0CQ3JTR6F

Transparent Labs Grass-Fed Whey Protein - 30 Servings, French Vanilla | Naturally Flavored, Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids

$59.99·★ 4.5·1.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$1.2M

latest month

Monthly Trend

12-month trend

#5
IQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free

B07Y7H3FHB

IQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free

$24.99·★ 4.3·8.4K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$248.6K

latest month

Monthly Trend

12-month trend

#6
CLIF BUILDERS Protein Bars, Chocolatey Peanut Butter, Gluten Free, 12 ct | 20g Plant Based Protein, Non-GMO Project Verified, No Artificial Sweeteners, Low Glycemic, Certified Kosher

B09QHBBGJT

CLIF BUILDERS Protein Bars, Chocolatey Peanut Butter, Gluten Free, 12 ct | 20g Plant Based Protein, Non-GMO Project Verified, No Artificial Sweeteners, Low Glycemic, Certified Kosher

$18.40·★ 4.5·4.3K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$190.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Lineage Protein Bars Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

ALOHA is the best-performing lineage protein bars brand in July 2026, moving 60,000 units across 3 ASINs for 40.0% of Top 10 volume. Quest follows with 20,000 units (13.3%), ahead of Transparent Labs on 20,000 units (13.3%).

With 8 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.93 to $59.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

40.0%
13.3%
13.3%
33.3%
ALOHA
Quest
Transparent Labs
Other brands
1

ALOHA

3 ASINs in Top 10

40.0%

Units

60K

Revenue

$1.3M

Avg. price

$24.93

  • ALOHA Organic Plant Based Protein Bar | Peanut Butter Chocolate Chip, 12 Ct | 14g Plant-Based Protein, 10g Fiber, 5g Sugar | GLP-1 & Keto Friendly, No Sucralose or Stevia | Non-GMO, Vegan & Dairy Free

    B0178ENI4K

    $25.42·★4.5·8.6K revs

    ALOHA Organic Plant Based Protein Bar | Peanut Butter Chocolate Chip, 12 Ct | 14g Plant-Based Protein, 10g Fiber, 5g Sugar | GLP-1 & Keto Friendly, No Sucralose or Stevia | Non-GMO, Vegan & Dairy Free

    Units sold30K
  • ALOHA Organic Plant Based Protein Bars - Peanut Butter Cup Bar - 12 Bars, Vegan, Low Sugar, Gluten-Free, Low Carb, Non-GMO, No Stevia, No Erythritol

    B08ZVHH13J

    $23.95·★4.4·2.6K revs

    ALOHA Organic Plant Based Protein Bars - Peanut Butter Cup Bar - 12 Bars, Vegan, Low Sugar, Gluten-Free, Low Carb, Non-GMO, No Stevia, No Erythritol

    Units sold20K
  • ALOHA Organic Plant Based Protein Bars | Chocolate Chip Cookie Dough, 12 Ct | Only 5g of Sugar, High Fiber, Macro Friendly | GLP-1 & Keto Friendly, No Sugar Alcohols | Non-GMO, Vegan & Dairy Free

    B07RZM418G

    $25.42·★4.5·3.9K revs

    ALOHA Organic Plant Based Protein Bars | Chocolate Chip Cookie Dough, 12 Ct | Only 5g of Sugar, High Fiber, Macro Friendly | GLP-1 & Keto Friendly, No Sugar Alcohols | Non-GMO, Vegan & Dairy Free

    Units sold10K
2

Quest

1 ASIN in Top 10

13.3%

Units

20K

Revenue

$526.2K

Avg. price

$25.57

  • Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count

    B00DLDH1N2

    $25.57·★4.4·20.7K revs

    Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count

    Units sold20K
3

Transparent Labs

1 ASIN in Top 10

13.3%

Units

20K

Revenue

$1.2M

Avg. price

$59.99

  • Transparent Labs Grass-Fed Whey Protein - 30 Servings, French Vanilla | Naturally Flavored, Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids

    B0CQ3JTR6F

    $59.99·★4.5·1.7K revs

    Transparent Labs Grass-Fed Whey Protein - 30 Servings, French Vanilla | Naturally Flavored, Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids

    Units sold20K

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