Letter Balloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Letter Balloons sales on Amazon US totaled 66,800 units in July 2026 (▼ 3.8% vs. the prior month), generating an estimated $596,775 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.4% of unit volume and 54.2% of revenue, while a typical listing is priced at $10.38. The keyword itself pulled 20,876 Amazon queries over the same period (▼ 1.2% MoM).
Zooming out to the 12-month window ending July 2026, the letter balloons Top 50 moved 749,550 units and $6,288,357 in cumulative sales — an average of 62,463 units and $524,030 per month. Monthly throughput topped out at 70,100 units in October 2025 and dipped to 32,450 in May 2026, leaving the latest reading 0.8% higher than August 2025.
Letter Balloons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
66.8K
▼ 3.8% MoM
Monthly Revenue 2026/07
$596.8K
▼ 2.0% MoM
Top 10 Market Share 2026/07
61.4%
Letter Balloons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold letter balloons listing on Amazon US in July 2026 is ASIN B0BZCHMVTK (Brand: Bezente), which sold 10,000 units at $6.29 apiece — equal to 15.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 41,000 units and $323,250 in July 2026 — 61.4% of unit volume and 54.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Letter Balloons' on Amazon
July 2026









Is 61.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0BZCHMVTK
Bezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
10K
▲ 0.0%vs. prior month
$66.7K
latest month
12-month trend

B0BJZRS4KR
40 Inch Beige Number 1 Balloon for Fun to be One 1st Birthday Decorations | Large Cream White Helium Foil Number Balloons 0-9 Self Inflating for Boys Girls One Silly Goose Party Anniversary Supplies
5K
▲ 0.0%vs. prior month
$29.9K
latest month
12-month trend

B0BCL3LRDH
Voircoloria Baby Boxes with Letters for Baby Shower Gender Reveal Decor | 4 Transparent Balloon Boxes Without Ballloons, Decorative Boxes, Blocks for Birthday Wedding Party Decorations
4K
▼ 20.0%vs. prior month
$33.4K
latest month
12-month trend

B0BDDJCSVN
gegemaoyi 1000Pcs Clear Glue Dots Double Sided Adhesive Points for Balloons Craft Decor
4K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend

B0C9HQSGN7
ANSOMO Sage Green Happy Birthday Party Decorations Retro Green Nude Ivory Dark Olive Kraft Paper Banner Balloons Neutral Rustic Boho Blush Safari Botanical Greenery Wild Décor Supplies Women Adults
3K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend

B086C8V9HM
TONIFUL 16 Inch Black Happy Birthday Balloons Banner Decorations for Men | Reusable Foil Letter Birthday Sign Black Birthday Decoration for 16th 30th 50th 60th Boys Adults and Halloween Birthday Party
3K
▲ 0.0%vs. prior month
$16.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Letter Balloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lingqiang is the best-performing letter balloons brand in July 2026, moving 11,000 units across 3 ASINs for 26.8% of Top 10 volume. Bezente follows with 10,000 units (24.4%), ahead of ANSOMO on 6,000 units (14.6%).
With 7 brands splitting the Top 10 and 65.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.29 to $10.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lingqiang
3 ASINs in Top 10
26.8%
Units
11K
Revenue
$92.8K
Avg. price
$8.99

B0BJZRS4KR
$5.99·★4.1·5.8K revs40 Inch Beige Number 1 Balloon for Fun to be One 1st Birthday Decorations | Large Cream White Helium Foil Number Balloons 0-9 Self Inflating for Boys Girls One Silly Goose Party Anniversary Supplies
Units sold5K
B0C74HL197
$5.99·★4.1·5.8K revs40Inch Pastel Pink Number 1 Balloon for Girl 1st First Birthday Decorations | Giant Pastel Light Pink Helium Foil Number 0-9 Balloons for Sweet One 16th Princess Baby Shower Women Anniversary Party
Units sold3K
B0CR9V561Q
$14.99·★4.3·2.2K revs40 Inch Beige BRIDE Balloons Bachelorette Bridal Shower Party Decorations | Cream White Bride To Be Mylar Foil Letter Balloon Banner Sign for Engagement Camp Bach Party Favors Wedding Gift Accessories
Units sold3K
Bezente
1 ASIN in Top 10
24.4%
Units
10K
Revenue
$66.7K
Avg. price
$6.29

B0BZCHMVTK
$6.29·★4.6·14.1K revsBezente Assorted Latex Rainbow Balloons 100 Pack 12 inch | Bright Color Balloons for Birthday Bridal Shower Wedding Party Decorations
Units sold10K
ANSOMO
2 ASINs in Top 10
14.6%
Units
6K
Revenue
$65.9K
Avg. price
$10.99

B0C9HQSGN7
$9.99·★4.6·1.1K revsANSOMO Sage Green Happy Birthday Party Decorations Retro Green Nude Ivory Dark Olive Kraft Paper Banner Balloons Neutral Rustic Boho Blush Safari Botanical Greenery Wild Décor Supplies Women Adults
Units sold3K
B0BN5RN3YW
$11.99·★4.6·1.3K revsANSOMO Blue and Black Happy Birthday Party Decorations for Boys Men Banner Balloons Navy Royal Light Blue Pom Poms Foil Curtain Décor Supplies 13th 16th 18th 20th 30th 40th 50th 60th 70th 80th
Units sold3K
Trending Letter Balloons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0C5RCBVB9 leads positive momentum with ▲ 100.0% MoM growth on 800 units, with B0GJD4J77X close behind at ▲ 50.0% MoM on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0C5RCBVB9
KatchOn Bride Balloons White 40 Inch, Bachelorette Party Decorations | White Bride Balloon for Bridal Shower Decorations, Bridal Shower Balloon, Bachelorette Balloons
Price
$13.99
Rating
4.3
Reviews
982
Latest month sales

B0GJD4J77X
145Pcs Housewarming Party Decorations, Welcome Home Balloon Arch Kit | 40Inch Beige Welcome Home Balloon Banner, Cream Ivory Black Gold Balloons, New Home Sweet House Warming Homecoming Party
Price
$20.99
Rating
4.1
Reviews
91
Latest month sales

B0G645NRSX
Blue Black Silver Balloons with I LOVE YOU & HAPPY BIRTHDAY Foil Balloons & Rose Petals for Romantic Special Night, Anniversary, Valentine Day, Birthday Decorations for Him, Bedroom, Hotel Room
Unlock to view ASIN details and product titles
Price
$22.99
Rating
4.4
Reviews
85
Latest month sales
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