Pastel Balloons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pastel Balloons sales on Amazon US totaled 51,500 units in July 2026 (▼ 1.0% vs. the prior month), generating an estimated $462,289 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.7% of unit volume and 43.5% of revenue, while a typical listing is priced at $9.30. The keyword itself pulled 31,461 Amazon queries over the same period (▲ 6.3% MoM).
Zooming out to the 12-month window ending July 2026, the pastel balloons Top 50 moved 487,050 units and $4,200,970 in cumulative sales — an average of 40,588 units and $350,081 per month. Monthly throughput topped out at 52,350 units in April 2026 and dipped to 22,350 in December 2025, leaving the latest reading 33.2% higher than August 2025.
Pastel Balloons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
51.5K
▼ 1.0% MoM
Monthly Revenue 2026/07
$462.3K
▼ 1.4% MoM
Top 10 Market Share 2026/07
42.7%
Pastel Balloons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pastel balloons listing on Amazon US in July 2026 is ASIN B09MLWRTY2 (Brand: KAWKALSH), which sold 3,000 units at $9.99 apiece — equal to 5.8% of every unit tracked in this report.
The Top 10 ASINs account for 22,000 units and $200,980 in July 2026 — 42.7% of unit volume and 43.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pastel Balloons' on Amazon
July 2026









Is 42.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09MLWRTY2
Rainbow Balloon Arch Kit 111Pcs 18 12 5 Inch Latex Colorful Party Balloons Garland for Birthday Baby Shower Wedding Engagement Anniversary Christmas Party Decorations
3K
▲ 0.0%vs. prior month
$29K
latest month
12-month trend

B0C74HL197
40Inch Pastel Pink Number 1 Balloon for Girl 1st First Birthday Decorations | Giant Pastel Light Pink Helium Foil Number 0-9 Balloons for Sweet One 16th Princess Baby Shower Women Anniversary Party
3K
▲ 0.0%vs. prior month
$18K
latest month
12-month trend

B08FTLNBZ1
100 Pack 12 Inch Bright Chrome Metallic Latex Helium Birthday Balloons | Perfect for colorful birthday parties, weddings, baby showers, Christmas and DIY balloon arch decorations
2K
▲ 0.0%vs. prior month
$19.3K
latest month
12-month trend

B08M39RSQ5
LXZFCRG Long Balloons with Pump, Premium Latex Twisting Balloons animal kit, Birthday Gifts for Girls and Boys Arts and Crafts Pastel Color 100Pcs
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend

B0BDQKV6D6
PartyWoo Light Blue Balloons 140pcs Baby Pastel Sky Aqua Blue Color | Different Sizes of 18 12 10 5 Inch Balloons for Birthday Gender Reveal Graduation Bachelorette Boy Party Decorations Blue-Y4
2K
▲ 0.0%vs. prior month
$19.1K
latest month
12-month trend

B0BDQY9FQ5
PartyWoo Baby Pink Balloons 140pcs Pastel Pale Pink Color Different Sizes
2K
▼ 33.3%vs. prior month
$20K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pastel Balloons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PartyWoo is the best-performing pastel balloons brand in July 2026, moving 4,000 units across 2 ASINs for 18.2% of Top 10 volume. KAWKALSH follows with 3,000 units (13.6%), ahead of Lingqiang on 3,000 units (13.6%).
Volume is spread across 9 brands, with the top three holding 45.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PartyWoo
2 ASINs in Top 10
18.2%
Units
4K
Revenue
$39.1K
Avg. price
$9.99

B0BDQKV6D6
$9.99·★4.5·9.6K revsPartyWoo Light Blue Balloons 140pcs Baby Pastel Sky Aqua Blue Color | Different Sizes of 18 12 10 5 Inch Balloons for Birthday Gender Reveal Graduation Bachelorette Boy Party Decorations Blue-Y4
Units sold2K
B0BDQY9FQ5
$9.99·★4.5·9.6K revsPartyWoo Baby Pink Balloons 140pcs Pastel Pale Pink Color Different Sizes
Units sold2K
KAWKALSH
1 ASIN in Top 10
13.6%
Units
3K
Revenue
$29K
Avg. price
$9.99

B09MLWRTY2
$9.99·★4.4·3.8K revsRainbow Balloon Arch Kit 111Pcs 18 12 5 Inch Latex Colorful Party Balloons Garland for Birthday Baby Shower Wedding Engagement Anniversary Christmas Party Decorations
Units sold3K
Lingqiang
1 ASIN in Top 10
13.6%
Units
3K
Revenue
$18K
Avg. price
$5.99

B0C74HL197
$5.99·★4.1·5.8K revs40Inch Pastel Pink Number 1 Balloon for Girl 1st First Birthday Decorations | Giant Pastel Light Pink Helium Foil Number 0-9 Balloons for Sweet One 16th Princess Baby Shower Women Anniversary Party
Units sold3K
Trending Pastel Balloons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C7ZWZMVX booked 2K units at $9.99. On the growth side, B0FT87N96L leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0FJF8SLNT close behind at ▲ 166.7% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0C7ZWZMVX
Retro Blush Pink Balloons 60 Packs 12 Inch Latex Balloons | Dusty Pink Metallic Rose Gold Nude Balloons for Pumpkin Baby Shower Girls Women Boho Birthday Bridal Wedding Decorations
Price
$9.99
Rating
4.6
Reviews
4.5K
Latest month sales

B0FT87N96L
PartyWoo Pastel Balloons 101pcs Pastel Rainbow Balloons 12 Inch | Baby Shower Gender Reveal Engagement Bachelorette Easter Bridal Anniversary Retirement Party Decorations
Price
$8.06
Rating
4.6
Reviews
827
Latest month sales

B0FJF8SLNT
PartyWoo Pastel Balloon Arch Kit 142pcs Different Sizes of 18 12 10 5 Inch | Pastel Rainbow Balloons for Baby Shower Engagement Graduation Birthday Bridal Shower Wedding Party Decorations
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.5
Reviews
840
Latest month sales
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