Ipad 11 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Ipad 11 sales on Amazon US totaled 75,450 units in July 2026 (▼ 32.7% vs. the prior month), generating an estimated $23,595,180 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.5% of unit volume and 66.3% of revenue, while a typical listing is priced at $444.43. The keyword itself pulled 32,418 Amazon queries over the same period (▼ 39.7% MoM).

Zooming out to the 12-month window ending July 2026, the ipad 11 Top 50 moved 1,022,400 units and $286,842,436 in cumulative sales — an average of 85,200 units and $23,903,536 per month. Monthly throughput topped out at 113,100 units in November 2025 and dipped to 66,650 in January 2026, leaving the latest reading 8.0% higher than August 2025.

1MTotal units sold · Last 12 months
$286.8MTotal revenue · Last 12 months
32.4K▼ 39.7% MoM
Monthly search volume
$444.43Avg. price · July 2026

Ipad 11 Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales69.8K
Revenue$18.2M

2025/09

Sales75K
Revenue$20.1M

2025/10

Sales89.4K
Revenue$23.7M

2025/11

Sales113.1K
Revenue$31.3M

2025/12

Sales92K
Revenue$21.9M

2026/01

Sales66.7K
Revenue$19.1M

2026/02

Sales84.9K
Revenue$24.3M

2026/03

Sales84K
Revenue$21.7M

2026/04

Sales93.2K
Revenue$27.6M

2026/05

Sales66.8K
Revenue$20.4M

2026/06

Sales112.1K
Revenue$34.9M
75.5K

2026/07

Sales75.5K
Revenue$23.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

75.5K

▼ 32.7% MoM

Monthly Revenue 2026/07

$23.6M

▼ 32.5% MoM

Top 10 Market Share 2026/07

75.5%

See the Top 10 ASINs driving 75.5% of sales

Ipad 11 Market Share & Sales Concentration on Amazon US — July 2026

The most-sold ipad 11 listing on Amazon US in July 2026 is ASIN B0DZ75TN5F (Brand: Apple), which sold 10,000 units at $399.00 apiece — equal to 13.3% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 57,000 units and $15,637,140 in July 2026 — 75.5% of unit volume and 66.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Ipad 11' on Amazon

July 2026
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75.5% Volume Share 57K units sold
66.3% Revenue Share $15.6M estimated
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Top 5 Volume Share breakdown

B0DZ75TN5F 13.3%
B0DZ77D5HL 10.6%
B0BK8RFV57 10.6%
B0DZ7871B8 9.3%
B08264XHCZ 9.3%
Others 47.0%
#1
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

B0DZ75TN5F

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

$399.00· 4.7·27.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$4M

latest month

Monthly Trend

12-month trend

#2
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

B0DZ77D5HL

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

$399.00· 4.7·27.7K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$3.1M

latest month

Monthly Trend

12-month trend

#3
SEYMAC stock Case for iPad (A16) 11th/10th Generation 11''/10.9'' 2025/2022, Full-Body Drop Protection Case with Screen Protector &360° Rotate Hand Strap/Stand, Black

B0BK8RFV57

SEYMAC stock Case for iPad (A16) 11th/10th Generation 11''/10.9'' 2025/2022, Full-Body Drop Protection Case with Screen Protector &360° Rotate Hand Strap/Stand, Black

$27.99· 4.5·11.3K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$223.9K

latest month

Monthly Trend

12-month trend

#4
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

B0DZ7871B8

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

$399.00· 4.7·27.7K reviews
Monthly Sales

7K

▼ 30.0%

vs. prior month

Revenue

$2.9M

latest month

Monthly Trend

12-month trend

#5
Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

B08264XHCZ

Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

$99.00· 4.1·15.7K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$699K

latest month

Monthly Trend

12-month trend

#6
Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

B09HK12K5M

Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

$163.99· 4.3·4.6K reviews
Monthly Sales

6K

▲ 200.0%

vs. prior month

Revenue

$1M

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Ipad 11 Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)

Apple is the best-performing ipad 11 brand in July 2026, moving 49,000 units across 9 ASINs for 86.0% of Top 10 volume. SEYMAC stock follows with 8,000 units (14.0%).

With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $27.99 to $329.89, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

86.0%
14.0%
Apple
SEYMAC stock
1

Apple

9 ASINs in Top 10

86.0%

Units

49K

Revenue

$15.4M

Avg. price

$329.89

  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    B0DZ75TN5F

    $399.00·4.7·27.7K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    Units sold10K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    B0DZ77D5HL

    $399.00·4.7·27.7K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    Units sold8K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

    B0DZ7871B8

    $399.00·4.7·27.7K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

    Units sold7K
  • Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

    B08264XHCZ

    $99.00·4.1·15.7K revs

    Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

    Units sold7K
  • Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

    B09HK12K5M

    $163.99·4.3·4.6K revs

    Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

    Units sold6K
  • Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

    B08KWJW3DV

    $112.00·4.2·9.1K revs

    Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

    Units sold4K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    B0DZ751XN6

    $399.00·4.7·27.7K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    Units sold3K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 256GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    B0DZ76LW4J

    $499.00·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 256GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    Units sold2K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 256GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    B0DZ773FRV

    $499.00·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 256GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    Units sold2K
2

SEYMAC stock

1 ASIN in Top 10

14.0%

Units

8K

Revenue

$223.9K

Avg. price

$27.99

  • SEYMAC stock Case for iPad (A16) 11th/10th Generation 11''/10.9'' 2025/2022, Full-Body Drop Protection Case with Screen Protector &360° Rotate Hand Strap/Stand, Black

    B0BK8RFV57

    $27.99·4.5·11.3K revs

    SEYMAC stock Case for iPad (A16) 11th/10th Generation 11''/10.9'' 2025/2022, Full-Body Drop Protection Case with Screen Protector &360° Rotate Hand Strap/Stand, Black

    Units sold8K

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