Herbal Diffuser Pen Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Herbal Diffuser Pen sales on Amazon US totaled 21,100 units in July 2026 (▲ 5.5% vs. the prior month), generating an estimated $481,944 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.5% of unit volume and 70.6% of revenue, while a typical listing is priced at $23.00. The keyword itself pulled 27,174 Amazon queries over the same period (▼ 1.4% MoM).
Zooming out to the 12-month window ending July 2026, the herbal diffuser pen Top 50 moved 151,400 units and $3,463,505 in cumulative sales — an average of 12,617 units and $288,625 per month. Monthly throughput topped out at 21,100 units in July 2026 and dipped to 5,750 in August 2025, leaving the latest reading 267.0% higher than August 2025.
Herbal Diffuser Pen Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.1K
▲ 5.5% MoM
Monthly Revenue 2026/07
$481.9K
▲ 4.0% MoM
Top 10 Market Share 2026/07
72.5%
Herbal Diffuser Pen Market Share & Sales Concentration on Amazon US — July 2026
The most-sold herbal diffuser pen listing on Amazon US in July 2026 is ASIN B0D66B75R7 (Brand: YOUENKITY), which sold 6,000 units at $24.99 apiece — equal to 28.4% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 15,300 units and $340,328 in July 2026 — 72.5% of unit volume and 70.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Herbal Diffuser Pen' on Amazon
July 2026
Is 72.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0D66B75R7
20-Hour Long-Lasting Aromatherapy, 500ML Essential Oil Diffuser | Ultrasonic Cool Mist Humidifier with Remote Control, 7 Color Lights, Timer, Auto-Off for Home/Bedroom/Yoga (Minimalist White)
6K
▼ 14.3%vs. prior month
$145K
latest month
12-month trend
B09889V6Y6
Essence Nasal Diffuser Starter Kit – Essential Oil Silicone Nose Ring Inhalers for Beginners – Wearable Aromatherapy Bundle for Relaxation, Energy & Breathing Support
2K
▲ 100.0%vs. prior month
$43.8K
latest month
12-month trend
B0H75KWQWY
HJTHJT 500ML Essential Oil Diffuser for Home: 14 Color LED Humidifier | 2 Mist Modes (30/60ml/h) Aromatherapy Diffuser for Hotel Spa & Yoga - Remote & Night Light - Auto Shut-Off for Bedroom
1K
vs. prior month
$30.7K
latest month
12-month trend
B0FVFL2VPR
Mullein Herbal Diffuser Pen, Natural Aromatherapy Air Inhaler Stick with Mullein Thyme Mint, Four Aroma Variety Set,Air Freshening, Relaxed Feelings, Portable Pocket Size (4 Pack)
1K
▲ 0.0%vs. prior month
$14K
latest month
12-month trend
B07JD2GDKN
Ultimate Aromatherapy Diffuser & Essential Oil Set - Ultrasonic Top 10 Oils Modern with 4 Timer 7 Ambient Light Settings Therapeutic Grade Lavender
1K
▼ 66.7%vs. prior month
$19.9K
latest month
12-month trend
B0CXX5J8H5
Cigtrus Smokeless Inhaler, Quit Smoking Aid - Variety Pack - 4 Flavors, Set of 4
1K
▲ 0.0%vs. prior month
$27K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Herbal Diffuser Pen Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
YOUENKITY is the best-performing herbal diffuser pen brand in July 2026, moving 6,000 units across 1 ASIN for 39.2% of Top 10 volume. HONÉ follows with 2,000 units (13.1%), ahead of cigtrus on 1,700 units (11.1%).
With 9 brands splitting the Top 10 and 63.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $21.99 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
YOUENKITY
1 ASIN in Top 10
39.2%
Units
6K
Revenue
$145K
Avg. price
$24.99
B0D66B75R7
$24.99·★4.1·1.9K revs20-Hour Long-Lasting Aromatherapy, 500ML Essential Oil Diffuser | Ultrasonic Cool Mist Humidifier with Remote Control, 7 Color Lights, Timer, Auto-Off for Home/Bedroom/Yoga (Minimalist White)
Units sold6K
HONÉ
1 ASIN in Top 10
13.1%
Units
2K
Revenue
$43.8K
Avg. price
$21.99
B09889V6Y6
$21.99·★4.2·1K revsEssence Nasal Diffuser Starter Kit – Essential Oil Silicone Nose Ring Inhalers for Beginners – Wearable Aromatherapy Bundle for Relaxation, Energy & Breathing Support
Units sold2K
cigtrus
2 ASINs in Top 10
11.1%
Units
1.7K
Revenue
$41.3K
Avg. price
$22.99
B0CXX5J8H5
$25.99·★2.9·4.1K revsCigtrus Smokeless Inhaler, Quit Smoking Aid - Variety Pack - 4 Flavors, Set of 4
Units sold1KB0GJ6QDX3G
$19.99·★3.2·106 revsCigtrus Mullein - Smokeless Inhaler, Quit Smoking Aid, Peppermint - 3 Pack
Units sold700
Trending Herbal Diffuser Pen Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GQT62PT2 leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B0H34RFCZW close behind at ▲ 900.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GQT62PT2
Mullein Herbal Aroma Stick-Natural Essential Oil Nasal Inhaler for Respiratory Comfort & Air Freshening
Price
$22.99
Rating
2.3
Reviews
64
Latest month sales
B0H34RFCZW
PIERA Botanical Aroma Diffuser Set, Plant-Based Botanical Scent, Non-Electronic Personal Fragrance Accessory, Detox, Sleep & Energy, 3 Sticks, 1 Pack (1, Energy) (1, Energy)
Price
$18.90
Rating
4.0
Reviews
31
Latest month sales
B0GZJ96Z2B
MOXE Natural Wintermint + Menthol Smokeless Inhaler, Non-Electric, 2 PK | Long-Lasting Flavored Air, Oral Fixation Support, On-the-go Craving Relief, Discreet Use for Cooling Sensation, No Batteries
Unlock to view ASIN details and product titles
Price
$19.99
Rating
3.7
Reviews
23
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this herbal diffuser pen report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card