Lucy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lucy sales on Amazon US totaled 5,900 units in July 2026 (▲ 18.0% vs. the prior month), generating an estimated $206,575 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 86.4% of unit volume and 84.8% of revenue, while a typical listing is priced at $21.47. The keyword itself pulled 42,681 Amazon queries over the same period (▲ 21.1% MoM).
Zooming out to the 12-month window ending July 2026, the lucy Top 50 moved 66,150 units and $1,905,757 in cumulative sales — an average of 5,513 units and $158,813 per month. Monthly throughput topped out at 6,650 units in August 2025 and dipped to 2,500 in May 2026, leaving the latest reading 11.3% lower than August 2025.
Lucy Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
5.9K
▲ 18.0% MoM
Monthly Revenue 2026/07
$206.6K
▲ 31.5% MoM
Top 10 Market Share 2026/07
86.4%
Lucy Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lucy listing on Amazon US in July 2026 is ASIN B07985NMQD (Brand: Lucy's), which sold 2,000 units at $24.99 apiece — equal to 33.9% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 5,100 units and $175,182 in July 2026 — 86.4% of unit volume and 84.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lucy' on Amazon
July 2026
Is 86.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07985NMQD
Lucy's Family Owned - Natural Distilled White Vinegar, 1 Gallon (128 oz) - 5% Acidity (White Vinegar, 1 Gallon (128 fl oz.))
2K
▲ 0.0%vs. prior month
$48K
latest month
12-month trend
B0DLLG2PWD
LUCY™ Nicotine Gum 2mg, 90 Count - Contains Wintergreen, Cinnamon, Pomegranate
800
▲ 166.7%vs. prior month
$40K
latest month
12-month trend
B07L6R564Q
Lucy's Family Owned - GALLON SIZE, Organic, With the Mother, Apple Cider Vinegar, Unfiltered, Unpasteurized, NonGMO, and Raw
500
▲ 0.0%vs. prior month
$17.5K
latest month
12-month trend
B0016A1HE6
grandma lucy's Artisan Dog Food, Grain Free and Freeze-Dried - Artisan Chicken, 3Lb Bag
300
▲ 0.0%vs. prior month
$8.2K
latest month
12-month trend
B07CT1DTHB
Lucy's Family Owned - 100% Lime Juice 32oz. Bottle (2 PACK)
300
▲ 0.0%vs. prior month
$8.9K
latest month
12-month trend
B0CV4FP2PH
Lucy's Family Owned - USDA Organic NonGMO Raw Apple Cider Vinegar, Unfiltered, Unpasteurized, With the Mother, 34oz GLASS Bottle
300
▼ 25.0%vs. prior month
$7.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lucy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lucy's is the best-performing lucy brand in July 2026, moving 3,300 units across 5 ASINs for 64.7% of Top 10 volume. LUCY follows with 1,500 units (29.4%), ahead of grandma lucy's on 300 units (5.9%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $27.29 to $52.24, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lucy's
5 ASINs in Top 10
64.7%
Units
3.3K
Revenue
$89.9K
Avg. price
$31.39
B07985NMQD
$24.99·★4.8·11.6K revsLucy's Family Owned - Natural Distilled White Vinegar, 1 Gallon (128 oz) - 5% Acidity (White Vinegar, 1 Gallon (128 fl oz.))
Units sold2KB07L6R564Q
$36.99·★4.7·4K revsLucy's Family Owned - GALLON SIZE, Organic, With the Mother, Apple Cider Vinegar, Unfiltered, Unpasteurized, NonGMO, and Raw
Units sold500B07CT1DTHB
$29.99·★4.7·3K revsLucy's Family Owned - 100% Lime Juice 32oz. Bottle (2 PACK)
Units sold300B0CV4FP2PH
$24.99·★4.7·97 revsLucy's Family Owned - USDA Organic NonGMO Raw Apple Cider Vinegar, Unfiltered, Unpasteurized, With the Mother, 34oz GLASS Bottle
Units sold300B0G67HLP4P
$39.99·★4.8·35 revsLucy's Family Owned - 34oz. GLASS BOTTLE (2 PACK) Organic, With the Mother, Apple Cider Vinegar, Unfiltered, Unpasteurized, Raw, and NonGMO
Units sold200
LUCY
4 ASINs in Top 10
29.4%
Units
1.5K
Revenue
$77.1K
Avg. price
$52.24
B0DLLG2PWD
$49.99·★4.2·17 revsLUCY™ Nicotine Gum 2mg, 90 Count - Contains Wintergreen, Cinnamon, Pomegranate
Units sold800B0FNX8L5YS
$52.99·★3.8·4 revsLUCY Nicotine Gum 4mg Fruit, NRT Gum, Stop Smoking Aids, 100 Gum Pack | Nicotine Gum 4mg, Sugar Free Gum, Fruit Gum Flavor, Chew & Park NRT, 12-Week Plan, Quit Smoking Aid, 100ct Packs of Gum
Units sold300B0FNXCNDFB
$52.99·★2.8·7 revsLUCY Nicotine Gum 4mg, Mint Gum, NRT Gum, Stop Smoking Aids, 100ct Gum Pack | Sugar Free Gum, Mint Nicotine Gum, Lucy Gum 4mg Nicotine, Chew & Park NRT, 12-Week Quit Plan, 100 Gum Pack, Quit Smoking Aid
Units sold200B0FNXCR2PN
$52.99·★3.0·10 revsLUCY Nicotine Gum 4mg Cinnamon Gum, NRT Gum, Quit Smoking Aid, 100 Count | Cinnamon Gum 4mg Nicotine, Long Lasting Gum Lucy, Chew & Park NRT, 12-Week Plan, Sugar Free Gum Nicotine, 100 Gum Pack
Units sold200
grandma lucy's
1 ASIN in Top 10
5.9%
Units
300
Revenue
$8.2K
Avg. price
$27.29
B0016A1HE6
$27.29·★4.2·1K revsgrandma lucy's Artisan Dog Food, Grain Free and Freeze-Dried - Artisan Chicken, 3Lb Bag
Units sold300
Trending Lucy Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0FNX8L5YS leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0DLLG2PWD close behind at ▲ 166.7% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FNX8L5YS
LUCY Nicotine Gum 4mg Fruit, NRT Gum, Stop Smoking Aids, 100 Gum Pack | Nicotine Gum 4mg, Sugar Free Gum, Fruit Gum Flavor, Chew & Park NRT, 12-Week Plan, Quit Smoking Aid, 100ct Packs of Gum
Price
$52.99
Rating
3.8
Reviews
4
Latest month sales
B0DLLG2PWD
LUCY™ Nicotine Gum 2mg, 90 Count - Contains Wintergreen, Cinnamon, Pomegranate
Price
$49.99
Rating
4.2
Reviews
17
Latest month sales
B0FNXCNDFB
LUCY Nicotine Gum 4mg, Mint Gum, NRT Gum, Stop Smoking Aids, 100ct Gum Pack | Sugar Free Gum, Mint Nicotine Gum, Lucy Gum 4mg Nicotine, Chew & Park NRT, 12-Week Quit Plan, 100 Gum Pack, Quit Smoking Aid
Unlock to view ASIN details and product titles
Price
$52.99
Rating
2.8
Reviews
7
Latest month sales
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