Gum Restore Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Gum Restore sales on Amazon US totaled 536,000 units in July 2026 (▼ 1.1% vs. the prior month), generating an estimated $8,550,550 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.1% of unit volume and 52.5% of revenue, while a typical listing is priced at $18.70. The keyword itself pulled 52,189 Amazon queries over the same period (▲ 9.4% MoM).

Zooming out to the 12-month window ending July 2026, the gum restore Top 50 moved 5,699,750 units and $92,493,631 in cumulative sales — an average of 474,979 units and $7,707,803 per month. Monthly throughput topped out at 559,800 units in November 2025 and dipped to 319,100 in May 2026, leaving the latest reading 35.7% higher than August 2025.

5.7MTotal units sold · Last 12 months
$92.5MTotal revenue · Last 12 months
52.2K▲ 9.4% MoM
Monthly search volume
$18.70Avg. price · July 2026

Gum Restore Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales395.1K
Revenue$6.5M

2025/09

Sales454.2K
Revenue$7.7M

2025/10

Sales513.7K
Revenue$8.4M

2025/11

Sales559.8K
Revenue$8.6M

2025/12

Sales448.9K
Revenue$7.1M

2026/01

Sales484.4K
Revenue$8.3M

2026/02

Sales480.4K
Revenue$8.1M

2026/03

Sales498.8K
Revenue$8M

2026/04

Sales467.4K
Revenue$7.6M

2026/05

Sales319.1K
Revenue$5.1M

2026/06

Sales541.9K
Revenue$8.6M
536K

2026/07

Sales536K
Revenue$8.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

536K

▼ 1.1% MoM

Monthly Revenue 2026/07

$8.6M

▼ 0.5% MoM

Top 10 Market Share 2026/07

54.1%

See the Top 10 ASINs driving 54.1% of sales

Gum Restore Market Share & Sales Concentration on Amazon US — July 2026

The most-sold gum restore listing on Amazon US in July 2026 is ASIN B0758F8KDC (Brand: TheraBreath), which sold 50,000 units at $16.97 apiece — equal to 9.3% of every unit tracked in this report.

The Top 10 ASINs account for 290,000 units and $4,490,100 in July 2026 — 54.1% of unit volume and 52.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Gum Restore' on Amazon

July 2026
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54.1% Volume Share 290K units sold
52.5% Revenue Share $4.5M estimated
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Top 5 Volume Share breakdown

B0758F8KDC 9.3%
B0CS4137M1 9.3%
B08PWZCP1F 5.6%
B0BM4H31S1 5.6%
B0D1W289B2 5.6%
Others 64.6%
#1
TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free

B0758F8KDC

TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free

$16.97· 4.7·33.8K reviews
Monthly Sales

50K

▲ 400.0%

vs. prior month

Revenue

$843K

latest month

Monthly Trend

12-month trend

#2
Mouthology 10% Nano Hydroxyapatite Toothpaste Fluoride Free, Whitening*, Rod Shaped nHA, Xylitol Toothpaste for Adults, Enamel Care*, Sensitive Teeth*, SLS Free, Mint 4oz (USA Made) Package May Vary

B0CS4137M1

Mouthology 10% Nano Hydroxyapatite Toothpaste Fluoride Free, Whitening*, Rod Shaped nHA, Xylitol Toothpaste for Adults, Enamel Care*, Sensitive Teeth*, SLS Free, Mint 4oz (USA Made) Package May Vary

$9.99· 4.5·7K reviews
Monthly Sales

50K

▲ 0.0%

vs. prior month

Revenue

$493K

latest month

Monthly Trend

12-month trend

#3
Crest Pro-Health Advanced Antibacterial Protection Toothpaste,5 oz 4 Pack, Teeth Whitening for adults, Breath Freshener, for Sensitive Teeth, Gum Health, Gingivitis toothpaste, Travel Size Toiletries

B08PWZCP1F

Crest Pro-Health Advanced Antibacterial Protection Toothpaste,5 oz 4 Pack, Teeth Whitening for adults, Breath Freshener, for Sensitive Teeth, Gum Health, Gingivitis toothpaste, Travel Size Toiletries

$5.90· 4.8·14.5K reviews
Monthly Sales

30K

▲ 50.0%

vs. prior month

Revenue

$449.7K

latest month

Monthly Trend

12-month trend

#4
Sensodyne Sensitivity Gum and Enamel Toothpaste, 3.4 Ounces x 3 | Triple Protection, Refreshing Fluoride Toothpaste, Mint Flavor, Helps Restore Gum Health, Rehardening The Enamel

B0BM4H31S1

Sensodyne Sensitivity Gum and Enamel Toothpaste, 3.4 Ounces x 3 | Triple Protection, Refreshing Fluoride Toothpaste, Mint Flavor, Helps Restore Gum Health, Rehardening The Enamel

$17.97· 4.7·6.4K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$560.1K

latest month

Monthly Trend

12-month trend

#5
Davids Nano Hydroxyapatite Toothpaste Sensitive + Whitening Peppermint 4oz | Fluoride Free | Remineralizing | Enamel Health | Antiplaque | SLS Free | Made in USA | Recyclable Metal Tube | EWG Verified

B0D1W289B2

Davids Nano Hydroxyapatite Toothpaste Sensitive + Whitening Peppermint 4oz | Fluoride Free | Remineralizing | Enamel Health | Antiplaque | SLS Free | Made in USA | Recyclable Metal Tube | EWG Verified

$9.95· 4.4·22K reviews
Monthly Sales

30K

▼ 25.0%

vs. prior month

Revenue

$298.5K

latest month

Monthly Trend

12-month trend

#6
Crest Pro-Health Gum Detoxify Plus Toothpaste 4.5 oz Pack of 3 - Antibacterial Fluoride Toothpaste, Sensitivity Protection, Whitens Teeth, Anticavity, Plaque Control

B0D1HPLTWZ

Crest Pro-Health Gum Detoxify Plus Toothpaste 4.5 oz Pack of 3 - Antibacterial Fluoride Toothpaste, Sensitivity Protection, Whitens Teeth, Anticavity, Plaque Control

$20.99· 4.8·5.1K reviews
Monthly Sales

20K

▼ 33.3%

vs. prior month

Revenue

$419.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Gum Restore Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

TheraBreath is the best-performing gum restore brand in July 2026, moving 50,000 units across 1 ASIN for 20.8% of Top 10 volume. Crest follows with 50,000 units (20.8%), ahead of Sensodyne on 30,000 units (12.5%).

Volume is spread across 8 brands, with the top three holding 54.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $13.45 to $17.97, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

20.8%
20.8%
12.5%
45.8%
TheraBreath
Crest
Sensodyne
Other brands
1

TheraBreath

1 ASIN in Top 10

20.8%

Units

50K

Revenue

$843K

Avg. price

$16.97

  • TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free

    B0758F8KDC

    $16.97·4.7·33.8K revs

    TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free

    Units sold50K
2

Crest

2 ASINs in Top 10

20.8%

Units

50K

Revenue

$869.5K

Avg. price

$13.45

  • Crest Pro-Health Advanced Antibacterial Protection Toothpaste,5 oz 4 Pack, Teeth Whitening for adults, Breath Freshener, for Sensitive Teeth, Gum Health, Gingivitis toothpaste, Travel Size Toiletries

    B08PWZCP1F

    $5.90·4.8·14.5K revs

    Crest Pro-Health Advanced Antibacterial Protection Toothpaste,5 oz 4 Pack, Teeth Whitening for adults, Breath Freshener, for Sensitive Teeth, Gum Health, Gingivitis toothpaste, Travel Size Toiletries

    Units sold30K
  • Crest Pro-Health Gum Detoxify Plus Toothpaste 4.5 oz Pack of 3 - Antibacterial Fluoride Toothpaste, Sensitivity Protection, Whitens Teeth, Anticavity, Plaque Control

    B0D1HPLTWZ

    $20.99·4.8·5.1K revs

    Crest Pro-Health Gum Detoxify Plus Toothpaste 4.5 oz Pack of 3 - Antibacterial Fluoride Toothpaste, Sensitivity Protection, Whitens Teeth, Anticavity, Plaque Control

    Units sold20K
3

Sensodyne

1 ASIN in Top 10

12.5%

Units

30K

Revenue

$560.1K

Avg. price

$17.97

  • Sensodyne Sensitivity Gum and Enamel Toothpaste, 3.4 Ounces x 3 | Triple Protection, Refreshing Fluoride Toothpaste, Mint Flavor, Helps Restore Gum Health, Rehardening The Enamel

    B0BM4H31S1

    $17.97·4.7·6.4K revs

    Sensodyne Sensitivity Gum and Enamel Toothpaste, 3.4 Ounces x 3 | Triple Protection, Refreshing Fluoride Toothpaste, Mint Flavor, Helps Restore Gum Health, Rehardening The Enamel

    Units sold30K

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