Golden Dumpling Squishy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Golden Dumpling Squishy sales on Amazon US totaled 85,600 units in July 2026 (▼ 22.8% vs. the prior month), generating an estimated $869,360 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.3% of unit volume and 65.5% of revenue, while a typical listing is priced at $12.19. The keyword itself pulled 15,417 Amazon queries over the same period (▲ 0.9% MoM).

Zooming out to the 12-month window ending July 2026, the golden dumpling squishy Top 50 moved 370,900 units and $3,986,423 in cumulative sales — an average of 30,908 units and $332,202 per month. Monthly throughput topped out at 109,650 units in June 2026 and dipped to 2,900 in August 2025, leaving the latest reading 2851.7% higher than August 2025.

370.9KTotal units sold · Last 12 months
$4MTotal revenue · Last 12 months
15.4K▲ 0.9% MoM
Monthly search volume
$12.19Avg. price · July 2026

Golden Dumpling Squishy Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales2.9K
Revenue$43.3K

2025/09

Sales3K
Revenue$44.3K

2025/10

Sales3.6K
Revenue$50.5K

2025/11

Sales10.4K
Revenue$140.4K

2025/12

Sales16.9K
Revenue$244.3K

2026/01

Sales5.5K
Revenue$64.7K

2026/02

Sales14.8K
Revenue$180.3K

2026/03

Sales34.3K
Revenue$434K

2026/04

Sales52.1K
Revenue$604.9K

2026/05

Sales32K
Revenue$349.6K

2026/06

Sales109.7K
Revenue$960.8K
85.6K

2026/07

Sales85.6K
Revenue$869.4K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

85.6K

▼ 22.8% MoM

Monthly Revenue 2026/07

$869.4K

▼ 10.9% MoM

Top 10 Market Share 2026/07

71.3%

See the Top 10 ASINs driving 71.3% of sales

Golden Dumpling Squishy Market Share & Sales Concentration on Amazon US — July 2026

The most-sold golden dumpling squishy listing on Amazon US in July 2026 is ASIN B0GH7H2GZF (Brand: Midou), which sold 10,000 units at $5.88 apiece — equal to 11.7% of every unit tracked in this report and 11% ahead of the No. 2 listing.

The Top 10 ASINs account for 61,000 units and $569,540 in July 2026 — 71.3% of unit volume and 65.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Golden Dumpling Squishy' on Amazon

July 2026
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71.3% Volume Share 61K units sold
65.5% Revenue Share $569.5K estimated
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Top 5 Volume Share breakdown

B0GH7H2GZF 11.7%
B0F7M16P52 10.5%
B0DPV6Q119 9.3%
B0GYKZPHJT 7.0%
B0GVCYMWFP 7.0%
Others 54.4%
#1
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

B0GH7H2GZF

Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

$5.88·★ 3.7·1.1K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

#2
Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

B0F7M16P52

Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

$5.99·★ 3.7·1.3K reviews
Monthly Sales

9K

▼ 55.0%

vs. prior month

Revenue

$54.2K

latest month

Monthly Trend

12-month trend

#3
Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | Bread squishy butter squishy Party Favor Gift squeeze toy back to school

B0DPV6Q119

Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | Bread squishy butter squishy Party Favor Gift squeeze toy back to school

$9.98·★ 4.5·397 reviews
Monthly Sales

8K

▲ 60.0%

vs. prior month

Revenue

$78.6K

latest month

Monthly Trend

12-month trend

#4
2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

B0GYKZPHJT

2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

$15.28·★ 4.3·212 reviews
Monthly Sales

6K

▲ 20.0%

vs. prior month

Revenue

$94.6K

latest month

Monthly Trend

12-month trend

#5
Ice Cream Squishy Toy, Summer Sensory Stress Relief Squeeze Squishy, Popsicle Squishy for Easter Basket Stuffers, Party Favors, Anxiety Relief Everyone, Birthday Gift

B0GVCYMWFP

Ice Cream Squishy Toy, Summer Sensory Stress Relief Squeeze Squishy, Popsicle Squishy for Easter Basket Stuffers, Party Favors, Anxiety Relief Everyone, Birthday Gift

$8.99·★ 2.7·317 reviews
Monthly Sales

6K

▼ 25.0%

vs. prior month

Revenue

$56.8K

latest month

Monthly Trend

12-month trend

#6
Axolotls Squishies Fidget Stress Ball,Cute Squishies Axolotls Toy,Easter Basket Stuffers, Stress Ball Squeeze Toys for Stress Relief (Blue)

B0GS5BBZCF

Axolotls Squishies Fidget Stress Ball,Cute Squishies Axolotls Toy,Easter Basket Stuffers, Stress Ball Squeeze Toys for Stress Relief (Blue)

$7.11·★ 4.2·251 reviews
Monthly Sales

6K

▲ 100.0%

vs. prior month

Revenue

$52.1K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Golden Dumpling Squishy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Generic is the best-performing golden dumpling squishy brand in July 2026, moving 25,000 units across 4 ASINs for 41.0% of Top 10 volume. Midou follows with 10,000 units (16.4%), ahead of SQVORMB on 6,000 units (9.8%).

With 7 brands splitting the Top 10 and 67.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.88 to $15.28, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

41.0%
16.4%
9.8%
32.8%
Generic
Midou
SQVORMB
Other brands
1

Generic

4 ASINs in Top 10

41.0%

Units

25K

Revenue

$234.4K

Avg. price

$9.99

  • Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    B0F7M16P52

    $5.99·★3.7·1.3K revs

    Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    Units sold9K
  • Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | Bread squishy butter squishy Party Favor Gift squeeze toy back to school

    B0DPV6Q119

    $9.98·★4.5·397 revs

    Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | Bread squishy butter squishy Party Favor Gift squeeze toy back to school

    Units sold8K
  • Bread Squeeze Squishy Toy,Slow Rising Squishy, Dumpling Stress Ball

    B0FMS7V6GZ

    $9.98·★4.6·294 revs

    Bread Squeeze Squishy Toy,Slow Rising Squishy, Dumpling Stress Ball

    Units sold5K
  • Handmade Taba Squishy Hamster Toy, Cute Squishy Stress Relief Fidget Toy | CUTE SQUEEZE Soft Non-toxic Silicone Cheese Butter Dumpling Squishy, Fuzzy Animal Sensory Toys for Kids Adults,Purple

    B0D9T3FJRQ

    $13.99·★4.1·1.4K revs

    Handmade Taba Squishy Hamster Toy, Cute Squishy Stress Relief Fidget Toy | CUTE SQUEEZE Soft Non-toxic Silicone Cheese Butter Dumpling Squishy, Fuzzy Animal Sensory Toys for Kids Adults,Purple

    Units sold3K
2

Midou

1 ASIN in Top 10

16.4%

Units

10K

Revenue

$53.7K

Avg. price

$5.88

  • Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    B0GH7H2GZF

    $5.88·★3.7·1.1K revs

    Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    Units sold10K
3

SQVORMB

1 ASIN in Top 10

9.8%

Units

6K

Revenue

$94.6K

Avg. price

$15.28

  • 2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

    B0GYKZPHJT

    $15.28·★4.3·212 revs

    2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

    Units sold6K

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