Fancy Feast Gems Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fancy Feast Gems sales on Amazon US totaled 736,000 units in July 2026 (▲ 1.0% vs. the prior month), generating an estimated $13,938,000 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.8% of unit volume and 49.9% of revenue, while a typical listing is priced at $17.95. The keyword itself pulled 20,635 Amazon queries over the same period (▲ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the fancy feast gems Top 50 moved 7,308,000 units and $131,315,120 in cumulative sales — an average of 609,000 units and $10,942,927 per month. Monthly throughput topped out at 736,000 units in July 2026 and dipped to 446,000 in May 2026, leaving the latest reading 46.0% higher than August 2025.
Fancy Feast Gems Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
736K
▲ 1.0% MoM
Monthly Revenue 2026/07
$13.9M
▲ 3.0% MoM
Top 10 Market Share 2026/07
44.8%
Fancy Feast Gems Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fancy feast gems listing on Amazon US in July 2026 is ASIN B001STX13U (Brand: Fancy Feast), which sold 60,000 units at $22.86 apiece — equal to 8.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 330,000 units and $6,950,400 in July 2026 — 44.8% of unit volume and 49.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fancy Feast Gems' on Amazon
July 2026
Is 44.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B001STX13U
Purina Fancy Feast Grilled Seafood Wet Cat Food, 3 oz Cans, 24-Pack | Variety Pack, crafted with real seafood in savory gravy. Made with no Artificial Colors or Preservatives.
60K
▲ 20.0%vs. prior month
$1.4M
latest month
12-month trend
B01LNB6SA0
Temptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced
40K
▲ 0.0%vs. prior month
$619.2K
latest month
12-month trend
B005OB3E30
Purina Fancy Feast Gravy Lovers, Poultry & Beef Wet Cat Food, 3oz, 24-Pack | Variety Pack, grilled gourmet texture made with no artificial colors or preservatives, 100 percent complete and balanced
40K
▲ 0.0%vs. prior month
$914.4K
latest month
12-month trend
B00JT3TP1O
Purina Fancy Feast Seafood Classic Pate Variety Pack, 3 oz Cans, 30-Pack | Grain free wet cat food made with no artificial colors or preservatives, 100 percent complete and balanced
40K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B07JG87X5P
Purina Fancy Feast Wet Kitten Food Variety Pack, 3 oz cans, 24-Pack | Oceanfish, Turkey, Chicken or Salmon Recipes with no artificial colors or preservatives. 100 percent complete and balanced
40K
▲ 0.0%vs. prior month
$914.4K
latest month
12-month trend
B07CTBXRXD
Purina Fancy Feast Classic Pate Wet Cat Food, 3 oz Cans, 30-Pack | Variety Pack, grain free recipes crafted with poultry and beef, made with no artificial colors or preservatives
30K
▲ 0.0%vs. prior month
$841.8K
latest month
12-month trend
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Best Fancy Feast Gems Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Fancy Feast is the best-performing fancy feast gems brand in July 2026, moving 230,000 units across 6 ASINs for 69.7% of Top 10 volume. Temptations follows with 60,000 units (18.2%), ahead of INABA on 20,000 units (6.1%).
With 4 brands splitting the Top 10 and 93.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $11.60 to $25.46, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Fancy Feast
6 ASINs in Top 10
69.7%
Units
230K
Revenue
$5.7M
Avg. price
$25.46
B001STX13U
$22.86·★4.7·47.3K revsPurina Fancy Feast Grilled Seafood Wet Cat Food, 3 oz Cans, 24-Pack | Variety Pack, crafted with real seafood in savory gravy. Made with no Artificial Colors or Preservatives.
Units sold60KB005OB3E30
$22.86·★4.7·55.2K revsPurina Fancy Feast Gravy Lovers, Poultry & Beef Wet Cat Food, 3oz, 24-Pack | Variety Pack, grilled gourmet texture made with no artificial colors or preservatives, 100 percent complete and balanced
Units sold40KB00JT3TP1O
$28.06·★4.7·20.9K revsPurina Fancy Feast Seafood Classic Pate Variety Pack, 3 oz Cans, 30-Pack | Grain free wet cat food made with no artificial colors or preservatives, 100 percent complete and balanced
Units sold40KB07JG87X5P
$22.86·★4.7·29.7K revsPurina Fancy Feast Wet Kitten Food Variety Pack, 3 oz cans, 24-Pack | Oceanfish, Turkey, Chicken or Salmon Recipes with no artificial colors or preservatives. 100 percent complete and balanced
Units sold40KB07CTBXRXD
$28.06·★4.7·25K revsPurina Fancy Feast Classic Pate Wet Cat Food, 3 oz Cans, 30-Pack | Variety Pack, grain free recipes crafted with poultry and beef, made with no artificial colors or preservatives
Units sold30KB0169J3ANO
$28.06·★4.7·47.3K revsPurina Fancy Feast Grilled Seafood Wet Cat Food, 3 oz Cans, 30-Pack | Variety Pack, No Artificial Colors or Preservatives, 100 percent complete and balanced nutrition
Units sold20K
Temptations
2 ASINs in Top 10
18.2%
Units
60K
Revenue
$785K
Avg. price
$11.60
B01LNB6SA0
$15.48·★4.8·72.9K revsTemptations Classic Crunchy and Soft Cat Treats, Tasty Chicken, 30 oz | Under 2 calories per treat, crunchy outside & soft inside, resealable tub, use as meal or topper, 100% complete & balanced
Units sold40KB00OLSARS2
$7.72·★4.8·49.2K revsTemptations MixUps Crunchy and Soft Cat Treats, Catnip Fever, 16 oz | Under 2 calories per treat, no artificial flavors, 100% complete & balanced for adult cats, resealable stay-fresh tub
Units sold20K
INABA
1 ASIN in Top 10
6.1%
Units
20K
Revenue
$279.8K
Avg. price
$13.99
B0B52D7BBD
$13.99·★4.8·13.1K revsINABA Churu Cat Treats, Lickable, Squeezable Creamy Purée Cat Treat with Green Tea Extract & Taurine, 0.5 Ounces Each Tube, 20 Tubes, Chicken Variety Box
Units sold20K
Trending Fancy Feast Gems Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0B52D7BBD booked 20K units at $13.99, with ▲ 100.0% MoM change. On the growth side, B07QSCFSVH leads positive momentum with ▲ 100.0% MoM growth on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0B52D7BBD
INABA Churu Cat Treats, Lickable, Squeezable Creamy Purée Cat Treat with Green Tea Extract & Taurine, 0.5 Ounces Each Tube, 20 Tubes, Chicken Variety Box
Price
$13.99
Rating
4.8
Reviews
13.1K
Latest month sales
B005M2ONIG
Meow Mix Seafood Favorites, Wet Food Variety Pack, 12 Cups
Price
$7.39
Rating
4.6
Reviews
7.3K
Latest month sales
B07QSCFSVH
Temptations MixUps Crunchy Cat Treats, Surfer's Delight, 30 oz | Tuna, shrimp & salmon flavors, under 2 calories per treat, supports dental health, resealable value tub
Unlock to view ASIN details and product titles
Price
$15.49
Rating
4.8
Reviews
53.3K
Latest month sales
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