Eyebrow Stencils For Shaping Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Eyebrow Stencils For Shaping sales on Amazon US totaled 78,550 units in July 2026 (▲ 1.9% vs. the prior month), generating an estimated $738,715 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.1% of unit volume and 70.0% of revenue, while a typical listing is priced at $12.50. The keyword itself pulled 19,268 Amazon queries over the same period (▲ 0.6% MoM).

Zooming out to the 12-month window ending July 2026, the eyebrow stencils for shaping Top 50 moved 806,050 units and $7,524,989 in cumulative sales — an average of 67,171 units and $627,082 per month. Monthly throughput topped out at 78,550 units in July 2026 and dipped to 42,850 in May 2026, leaving the latest reading 23.7% higher than August 2025.

806KTotal units sold · Last 12 months
$7.5MTotal revenue · Last 12 months
19.3K▲ 0.6% MoM
Monthly search volume
$12.50Avg. price · July 2026

Eyebrow Stencils For Shaping Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales63.5K
Revenue$538.2K

2025/09

Sales61.5K
Revenue$521.9K

2025/10

Sales70.4K
Revenue$618.3K

2025/11

Sales67.1K
Revenue$609.5K

2025/12

Sales66.8K
Revenue$580.2K

2026/01

Sales67K
Revenue$622.1K

2026/02

Sales74.2K
Revenue$741.2K

2026/03

Sales68.8K
Revenue$649.4K

2026/04

Sales68.4K
Revenue$658.3K

2026/05

Sales42.9K
Revenue$453K

2026/06

Sales77K
Revenue$794.1K
78.5K

2026/07

Sales78.5K
Revenue$738.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

78.5K

▲ 1.9% MoM

Monthly Revenue 2026/07

$738.7K

▼ 7.0% MoM

Top 10 Market Share 2026/07

75.1%

See the Top 10 ASINs driving 75.1% of sales

Eyebrow Stencils For Shaping Market Share & Sales Concentration on Amazon US — July 2026

The most-sold eyebrow stencils for shaping listing on Amazon US in July 2026 is ASIN B00WAJAKOU (Brand: e.l.f.), which sold 20,000 units at $4.00 apiece — equal to 25.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 59,000 units and $517,160 in July 2026 — 75.1% of unit volume and 70.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Eyebrow Stencils For Shaping' on Amazon

July 2026
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75.1% Volume Share 59K units sold
70.0% Revenue Share $517.2K estimated
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Top 5 Volume Share breakdown

B00WAJAKOU 25.5%
B0B42ZB835 12.7%
B08TMDTSM2 8.9%
B0DL9WN87D 7.6%
B0CQRJ4VCC 6.4%
Others 38.9%
#1
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

B00WAJAKOU

e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

$4.00· 4.5·71.6K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

#2
e.l.f. Brow Lift, Clear Eyebrow Shaping Wax For Holding Brows In Place, Creates A Fluffy Feathered Look, Vegan & Cruelty-Free, Clear

B0B42ZB835

e.l.f. Brow Lift, Clear Eyebrow Shaping Wax For Holding Brows In Place, Creates A Fluffy Feathered Look, Vegan & Cruelty-Free, Clear

$7.00· 4.5·14.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

#3
LAURA GELLER Sculpt-n-Stay 2-in-1 Eyebrow Pencil & Gel, Taupe

B08TMDTSM2

LAURA GELLER Sculpt-n-Stay 2-in-1 Eyebrow Pencil & Gel, Taupe

$22.00· 4.2·4.8K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$111.9K

latest month

Monthly Trend

12-month trend

#4
2 Pack Eyebrow Pen, Waterproof Microblading Eyebrow Pencil, 4 Tip Precise Eye Brow Makeup Pen for Women to Effortlessly Create Hair Like Natural Brows, Non Dry Out and Last All Day (Dark Brown)

B0DL9WN87D

2 Pack Eyebrow Pen, Waterproof Microblading Eyebrow Pencil, 4 Tip Precise Eye Brow Makeup Pen for Women to Effortlessly Create Hair Like Natural Brows, Non Dry Out and Last All Day (Dark Brown)

$7.99· 4.0·6.1K reviews
Monthly Sales

6K

▲ 0.0%

vs. prior month

Revenue

$53.9K

latest month

Monthly Trend

12-month trend

#5
At Home Brow Lamination Kit - DIY Eyebrow Lamination Kit Professional Eye Brow Perm Kit Instant DIY Eyebrow Lift Kit for Fuller Thicker Brows Lasts For Upto 8 Weeks

B0CQRJ4VCC

At Home Brow Lamination Kit - DIY Eyebrow Lamination Kit Professional Eye Brow Perm Kit Instant DIY Eyebrow Lift Kit for Fuller Thicker Brows Lasts For Upto 8 Weeks

$21.99· 4.0·1.4K reviews
Monthly Sales

5K

▼ 16.7%

vs. prior month

Revenue

$109.9K

latest month

Monthly Trend

12-month trend

#6
iMethod Eyebrow Pen - Eyebrow Pencil,2-in-1 Eyeliner Dual-Ended Brush-Tip Microblading 4d Eyebrow Pencils for women,Long Lasting Waterproof Hair-Like Brow Pencil,with Eyebrow Brush,DarkBrown

B0F4N6QYC3

iMethod Eyebrow Pen - Eyebrow Pencil,2-in-1 Eyeliner Dual-Ended Brush-Tip Microblading 4d Eyebrow Pencils for women,Long Lasting Waterproof Hair-Like Brow Pencil,with Eyebrow Brush,DarkBrown

$14.97· 4.2·2.2K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$41.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Eyebrow Stencils For Shaping Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

e.l.f. is the best-performing eyebrow stencils for shaping brand in July 2026, moving 30,000 units across 2 ASINs for 50.8% of Top 10 volume. LAURA GELLER NEW YORK follows with 7,000 units (11.9%), ahead of Espoce on 6,000 units (10.2%).

With 9 brands splitting the Top 10 and 72.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.50 to $22.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

50.8%
11.9%
10.2%
27.1%
e.l.f.
LAURA GELLER NEW YORK
Espoce
Other brands
1

e.l.f.

2 ASINs in Top 10

50.8%

Units

30K

Revenue

$120K

Avg. price

$5.50

  • e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

    B00WAJAKOU

    $4.00·4.5·71.6K revs

    e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Neutral Brown, 0.006 Oz

    Units sold20K
  • e.l.f. Brow Lift, Clear Eyebrow Shaping Wax For Holding Brows In Place, Creates A Fluffy Feathered Look, Vegan & Cruelty-Free, Clear

    B0B42ZB835

    $7.00·4.5·14.3K revs

    e.l.f. Brow Lift, Clear Eyebrow Shaping Wax For Holding Brows In Place, Creates A Fluffy Feathered Look, Vegan & Cruelty-Free, Clear

    Units sold10K
2

LAURA GELLER NEW YORK

1 ASIN in Top 10

11.9%

Units

7K

Revenue

$111.9K

Avg. price

$22.00

  • LAURA GELLER Sculpt-n-Stay 2-in-1 Eyebrow Pencil & Gel, Taupe

    B08TMDTSM2

    $22.00·4.2·4.8K revs

    LAURA GELLER Sculpt-n-Stay 2-in-1 Eyebrow Pencil & Gel, Taupe

    Units sold7K
3

Espoce

1 ASIN in Top 10

10.2%

Units

6K

Revenue

$53.9K

Avg. price

$7.99

  • 2 Pack Eyebrow Pen, Waterproof Microblading Eyebrow Pencil, 4 Tip Precise Eye Brow Makeup Pen for Women to Effortlessly Create Hair Like Natural Brows, Non Dry Out and Last All Day (Dark Brown)

    B0DL9WN87D

    $7.99·4.0·6.1K revs

    2 Pack Eyebrow Pen, Waterproof Microblading Eyebrow Pencil, 4 Tip Precise Eye Brow Makeup Pen for Women to Effortlessly Create Hair Like Natural Brows, Non Dry Out and Last All Day (Dark Brown)

    Units sold6K

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