Eyebrow Kit Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Eyebrow Kit sales on Amazon US totaled 407,000 units in July 2026 (▼ 9.3% vs. the prior month), generating an estimated $4,377,980 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 51.6% of unit volume and 42.1% of revenue, while a typical listing is priced at $12.21. The keyword itself pulled 23,828 Amazon queries over the same period (▲ 1.2% MoM).

Zooming out to the 12-month window ending July 2026, the eyebrow kit Top 50 moved 4,576,100 units and $46,589,263 in cumulative sales — an average of 381,342 units and $3,882,439 per month. Monthly throughput topped out at 448,900 units in June 2026 and dipped to 233,500 in May 2026, leaving the latest reading 22.1% higher than August 2025.

4.6MTotal units sold · Last 12 months
$46.6MTotal revenue · Last 12 months
23.8K▲ 1.2% MoM
Monthly search volume
$12.21Avg. price · July 2026

Eyebrow Kit Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales333.2K
Revenue$3.2M

2025/09

Sales347K
Revenue$3.4M

2025/10

Sales420.6K
Revenue$4M

2025/11

Sales429.2K
Revenue$4M

2025/12

Sales405.5K
Revenue$4.1M

2026/01

Sales382.2K
Revenue$3.9M

2026/02

Sales396.1K
Revenue$4.1M

2026/03

Sales402.7K
Revenue$4.3M

2026/04

Sales370.1K
Revenue$3.9M

2026/05

Sales233.5K
Revenue$2.5M

2026/06

Sales448.9K
Revenue$4.8M
407K

2026/07

Sales407K
Revenue$4.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

407K

▼ 9.3% MoM

Monthly Revenue 2026/07

$4.4M

▼ 9.3% MoM

Top 10 Market Share 2026/07

51.6%

See the Top 10 ASINs driving 51.6% of sales

Eyebrow Kit Market Share & Sales Concentration on Amazon US — July 2026

The most-sold eyebrow kit listing on Amazon US in July 2026 is ASIN B0000532A2 (Brand: REVLON), which sold 40,000 units at $6.97 apiece — equal to 9.8% of every unit tracked in this report and 33% ahead of the No. 2 listing.

The Top 10 ASINs account for 210,000 units and $1,844,400 in July 2026 — 51.6% of unit volume and 42.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Eyebrow Kit' on Amazon

July 2026
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51.6% Volume Share 210K units sold
42.1% Revenue Share $1.8M estimated
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Top 5 Volume Share breakdown

B0000532A2 9.8%
B074Y8LM6T 7.4%
B08V3JGB1F 7.4%
B07PBQZ3KF 4.9%
B07QSY7XK6 4.9%
Others 65.6%
#1
Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

B0000532A2

Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

$6.97· 4.6·49.6K reviews
Monthly Sales

40K

▼ 20.0%

vs. prior month

Revenue

$276K

latest month

Monthly Trend

12-month trend

#2
NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula

B074Y8LM6T

NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula

$9.99· 4.5·107.5K reviews
Monthly Sales

30K

▼ 25.0%

vs. prior month

Revenue

$299.4K

latest month

Monthly Trend

12-month trend

#3
Kitsch Dermaplane Razor for Women Face – Terracotta, 12 pcs | Face Razors for Women & Men, Eyebrow Razor & Face Shaver – Exfoliating Facial Razor & Dermaplaner as Tool for Smoother Skin

B08V3JGB1F

Kitsch Dermaplane Razor for Women Face – Terracotta, 12 pcs | Face Razors for Women & Men, Eyebrow Razor & Face Shaver – Exfoliating Facial Razor & Dermaplaner as Tool for Smoother Skin

$8.99· 4.3·37.7K reviews
Monthly Sales

30K

▲ 50.0%

vs. prior month

Revenue

$240K

latest month

Monthly Trend

12-month trend

#4
e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Blonde, 0.006 Oz

B07PBQZ3KF

e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Blonde, 0.006 Oz

$3.49· 4.5·71.6K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$60K

latest month

Monthly Trend

12-month trend

#5
Pefei Tweezers Set - Professional Stainless Steel Tweezers for Eyebrows - Great Precision for Facial Hair, Splinter and Ingrown Hair Removal (Black)

B07QSY7XK6

Pefei Tweezers Set - Professional Stainless Steel Tweezers for Eyebrows - Great Precision for Facial Hair, Splinter and Ingrown Hair Removal (Black)

$7.99· 4.4·68K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$181.2K

latest month

Monthly Trend

12-month trend

#6
Korean Lash Lift Kit - 5 Sets At Home Eyelash Perm Kit with Upgraded Glue, Eyelash Lift, DIY Lash Perm Easy for Beginner & Professional, Semi Permanent Perming Wave Suitable For Salon & Home

B0976SXTLS

Korean Lash Lift Kit - 5 Sets At Home Eyelash Perm Kit with Upgraded Glue, Eyelash Lift, DIY Lash Perm Easy for Beginner & Professional, Semi Permanent Perming Wave Suitable For Salon & Home

$19.99· 3.9·6.2K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$399.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Eyebrow Kit Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

NYX PROFESSIONAL MAKEUP is the best-performing eyebrow kit brand in July 2026, moving 50,000 units across 3 ASINs for 23.8% of Top 10 volume. REVLON follows with 40,000 units (19.0%), ahead of Kitsch on 30,000 units (14.3%).

Volume is spread across 8 brands, with the top three holding 57.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.97 to $10.20, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

23.8%
19.0%
14.3%
42.9%
NYX PROFESSIONAL MAKEUP
REVLON
Kitsch
Other brands
1

NYX PROFESSIONAL MAKEUP

3 ASINs in Top 10

23.8%

Units

50K

Revenue

$508.3K

Avg. price

$10.20

  • NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula

    B074Y8LM6T

    $9.99·4.5·107.5K revs

    NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula

    Units sold30K
  • NYX PROFESSIONAL MAKEUP The Brow Glue, Extreme Hold Eyebrow Gel - Clear

    B08M58SWB1

    $9.12·4.4·36.6K revs

    NYX PROFESSIONAL MAKEUP The Brow Glue, Extreme Hold Eyebrow Gel - Clear

    Units sold10K
  • NYX PROFESSIONAL MAKEUP Micro Brow Pencil, Precise Eyebrow Pencil - Espresso

    B00WZQTCS8

    $11.49·4.5·72.5K revs

    NYX PROFESSIONAL MAKEUP Micro Brow Pencil, Precise Eyebrow Pencil - Espresso

    Units sold10K
2

REVLON

1 ASIN in Top 10

19.0%

Units

40K

Revenue

$276K

Avg. price

$6.97

  • Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

    B0000532A2

    $6.97·4.6·49.6K revs

    Revlon Expert Slant Tip Tweezer, Black, 1 Count | High precision stainless steel slant tweezer for easy, accurate hair removal.

    Units sold40K
3

Kitsch

1 ASIN in Top 10

14.3%

Units

30K

Revenue

$240K

Avg. price

$8.99

  • Kitsch Dermaplane Razor for Women Face – Terracotta, 12 pcs | Face Razors for Women & Men, Eyebrow Razor & Face Shaver – Exfoliating Facial Razor & Dermaplaner as Tool for Smoother Skin

    B08V3JGB1F

    $8.99·4.3·37.7K revs

    Kitsch Dermaplane Razor for Women Face – Terracotta, 12 pcs | Face Razors for Women & Men, Eyebrow Razor & Face Shaver – Exfoliating Facial Razor & Dermaplaner as Tool for Smoother Skin

    Units sold30K

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