Embroidery Kit For Beginners Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Embroidery Kit For Beginners sales on Amazon US totaled 62,000 units in July 2026 (▲ 3.2% vs. the prior month), generating an estimated $871,260 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.6% of unit volume and 62.9% of revenue, while a typical listing is priced at $17.42. The keyword itself pulled 25,038 Amazon queries over the same period (▲ 26.0% MoM).
Zooming out to the 12-month window ending July 2026, the embroidery kit for beginners Top 50 moved 724,600 units and $11,873,962 in cumulative sales — an average of 60,383 units and $989,497 per month. Monthly throughput topped out at 108,300 units in December 2025 and dipped to 27,100 in May 2026, leaving the latest reading 30.9% higher than August 2025.
Embroidery Kit For Beginners Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
62K
▲ 3.2% MoM
Monthly Revenue 2026/07
$871.3K
▲ 1.1% MoM
Top 10 Market Share 2026/07
72.6%
Embroidery Kit For Beginners Market Share & Sales Concentration on Amazon US — July 2026
The most-sold embroidery kit for beginners listing on Amazon US in July 2026 is ASIN B07YFBRZ3J (Brand: XLSFPY), which sold 10,000 units at $5.99 apiece — equal to 16.1% of every unit tracked in this report.
The Top 10 ASINs account for 45,000 units and $547,910 in July 2026 — 72.6% of unit volume and 62.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Embroidery Kit For Beginners' on Amazon
July 2026
Is 72.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07YFBRZ3J
Friendship Bracelet String 50 Skeins Rainbow Color Embroidery Floss Cross Stitch Embroidery Thread Cotton Floss Bracelet Yarn, Craft Floss
10K
▲ 0.0%vs. prior month
$59.9K
latest month
12-month trend
B0G4CNKBT8
LOVIMAG Embroidery Thread 180pcs Friendship Bracelet String Floss Kit Yarn | Hair Wrap Shirt Lanyard Patterns Crochet Craft Threads Supplies Cross Stitch Sewing Needlepoint Thin Rainbow Beginners
10K
▲ 11.1%vs. prior month
$98K
latest month
12-month trend
B0BKRR9V4J
Maxfanay Sewing Kit for Adults Beginners, Portable Needle Thread Repair Kit | Heavy Duty Tailor Scissors, 43XL Thread & Yarn Snips, Complete Sewing Supplies Set for Home, Travel & College Dorm Essentials
6K
▼ 14.3%vs. prior month
$115.3K
latest month
12-month trend
B0F9NKM4HX
Friendship Bracelet String Kit String Bracelet Making Kit with 80 Skeins Embroidery Floss Cross Stitch Thread with Storage Box
5K
▲ 0.0%vs. prior month
$60K
latest month
12-month trend
B091GXM2Y6
KRAFUN My First Sewing Kit for Kids Ages 6-12 | 7 Animal Dolls | 7 stuffed animal & plush pillow projects. Pre-punched felt & instructions included. Gift for girls & boys
4K
▲ 0.0%vs. prior month
$78.7K
latest month
12-month trend
B0CZHKSSL4
CYANFOUR Embroidery Kit for Beginners with Step-By-Step Guidance & Videos | 4 Stages to Learn 38 Stitches, Includes Multiple Accessories, Gift for Craft Lovers
4K
▲ 33.3%vs. prior month
$48.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Embroidery Kit For Beginners Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
XLSFPY is the best-performing embroidery kit for beginners brand in July 2026, moving 10,000 units across 1 ASIN for 22.2% of Top 10 volume. LOVIMAG follows with 10,000 units (22.2%), ahead of maxfanay on 6,000 units (13.3%).
Volume is spread across 9 brands, with the top three holding 57.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
XLSFPY
1 ASIN in Top 10
22.2%
Units
10K
Revenue
$59.9K
Avg. price
$5.99
B07YFBRZ3J
$5.99·★4.7·7K revsFriendship Bracelet String 50 Skeins Rainbow Color Embroidery Floss Cross Stitch Embroidery Thread Cotton Floss Bracelet Yarn, Craft Floss
Units sold10K
LOVIMAG
1 ASIN in Top 10
22.2%
Units
10K
Revenue
$98K
Avg. price
$8.99
B0G4CNKBT8
$8.99·★4.7·7.5K revsLOVIMAG Embroidery Thread 180pcs Friendship Bracelet String Floss Kit Yarn | Hair Wrap Shirt Lanyard Patterns Crochet Craft Threads Supplies Cross Stitch Sewing Needlepoint Thin Rainbow Beginners
Units sold10K
maxfanay
1 ASIN in Top 10
13.3%
Units
6K
Revenue
$115.3K
Avg. price
$19.99
B0BKRR9V4J
$19.99·★4.7·4.1K revsMaxfanay Sewing Kit for Adults Beginners, Portable Needle Thread Repair Kit | Heavy Duty Tailor Scissors, 43XL Thread & Yarn Snips, Complete Sewing Supplies Set for Home, Travel & College Dorm Essentials
Units sold6K
Trending Embroidery Kit For Beginners Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DN6CGTZL leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0DMHY2HF3 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DN6CGTZL
DIY Punch Needle Kits Santa Claus with Hoop 20x20cm-9 | with Pattern Stamped Easy for Beginners Embroidery Punch Needle Starter Craft Set for Adults Festival Gift and Decoration
Price
$13.96
Rating
4.1
Reviews
242
Latest month sales
B0DMHY2HF3
CYANFOUR 5 Pack Beginner Embroidery Kit for Adults with Video & Instruction | Easy to Learn Floral Embroidery Patterns, Includes Multiple Accessories, Gift for Craft Lovers
Price
$16.99
Rating
4.4
Reviews
497
Latest month sales
B0DSPCX1PF
FONNUY Embroidery Kit for Beginners, Boho Nature Landscape Pre-Stamped Pattern Kits for Adults with Hoop, Easy to Follow Color Thread Needlework, 8'' Hoop (Flowers Hills)
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.0
Reviews
215
Latest month sales
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